SAP Business Data Cloud is a fully managed SaaS solution that unifies and governs all SAP data and seamlessly connects with third-party data—giving line-of-business leaders context to make even more impactful decisions.
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Webtrends Analytics
Score3 out of 10
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WebTrends provides an enterprise web analytics platform and, according to Forrester, has a strong focus on support for mobile and social channels and a very open platform. Webtrends competes directly with Adobe Site Catalyst, IBM Coremetrics. and comScore DigitalAnalytix.
SAP Business Data Cloud is suited mainly for SAP data integration. We could able to easily consolidate the data from S4 and service cloud V2 system. SAP Business Data Cloud enables realtime data replications. We could able to leverage the AI core features. As my previous data warehousing skill is from SAP BW, I am missing some basic features comparing to BW. Master data manual maintenance, Time dependant masterdata, language independent text is also not straightforward.
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Scenarios 1. If you want to use web server log files as input to your web analytics, then Webtrends will provides a good product, with great ease of implementation. Don't even think about being cheap on hardware, and make sure Webtrends runs on real servers, not in a VM environment. 2. If you want to use Data Tagging, similar to Google Analytics or Site Catalyst, Webtrends has a powerful product, just be prepared to pay. 3. If you are new to Web Analytics, but it is the strategic direction, start with Webtrends on Premises. Questions to Ask 1. What are you trying to accomplish? 2. Can you place a dollar value on the benefit that you expect/need from Webtrends? 3.Can you live with Webtrends running SaaS?
Support for AI/ML use cases with SAP Data bricks and without the need to physically transfer the data from datasphere environment.
Provide near realtime data for analytics from S4C public cloud via data products which was the primary business problem that our customers were concerned with
Provides support to use the best of both the worlds like SAP and Databricks
New releases that support for the zero-copy delta share via SAP Business Data Cloud connect to other products like snowflake, google big query and other products in roadmap
Moving towards the lakehouse architecture or similar architecture from the former warehouse architecture to meet the increasing demand for the data
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Control privacy, data sharing and competitive industrial knowledge using Webtrends on premises
Great control over custom reports, custom dimensions and metrics
Flexible tool which allows multiple methods of data capture. To my knowledge it was the first tool with a Tag Builder / Tag Management function built in via a supporting website.
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The big downside, the elephant in the room, is that it does not (as of right now) have on-demand segmenting, drilldowns, etc. You have to think of what you want in advance and create those reports then analyze some data. This is huge. You can, of course, re-analyze old data after creating new reports but you still have to wait. (This deficiency may become obsolete with the release of Webtrends Explore later this month (May 2014).)
It has fewer mature integrations with other products and databases than competitors do, although I'm told it works with SharePoint better than anything else does.
Its attribution modeling capability is behind Google Analytics'. In my humble opinion, this could be changed quickly if Webtrends would make some tweaks to its standard visitor history files (i.e. preserve the order in which past visits were sourced beyond the single most recent one, rather than storing all those past sources as a randomized list).
It doesn't incorporate statistical tests, confidence intervals, or statistical associations. However, this same criticism can be applied to its competitors (other than A/B Testing products). It's a tabulation program, as they all are. In this respect, web analytics tools as a group are relatively primitive. Sorry to bring this up as a criticism of Webtrends but it's my pet peeve about the whole industry and I just have to say it. (p.s. take advantage of the heavy-duty Webtrends Scheduled Export functionality to get really granular data that you can feed to a stats program to get significances.)
Although the documentation, help screens, phone support and the knowledge base have improved tremendously in recent years, there is still a pretty steep learning curve because it is different from the tools that entry-level users may have already been exposed to. This can be a shock and many users are alienated at first because they just don't get some of the fundamentals at first. I'd like to see much better help screens that are thoroughly interlinked with the KB and documentation. Having superb online support would make a world of difference with the adoption of this basically powerful tool.
In the new analytics world, BDC has been a game changer for SAP Analytics. Extending the SAP data for the usage in Databricks, snow flake, GCP has opened new doors for Analytics . Shift from traditional data warehousing to Business Data fabric adapting to the change in the analytics world is the need of the hour and Sap has managed to pulled it off with BDC
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I would be willing to try Webtrends again AFTER some research from other users. I would need to see that users mention better and faster customer support on questions and issues that arise while using the software. The software is capable of vast and incredible things, but if it isnt properly set up and supported during use, it is just a big hassel and waste of everyones time and money.
SAP Business Data Cloud offers robust capabilities that enable me to analyze data and extract valuable business insights. It creates a single source of truth with seamless SAP integrations that enable faster, more reliable reporting. It has freed my team from complex engineering efforts by simplifying data analytics, giving us more time to focus on generating insights.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
If I could give it a 0, I would. Not having an intuitive user interface made it impossible to convince non-analytic business users to use the tool on their own. Even as a seasoned analyst, frequent calls were needed to get what should be simple tasks done. Account managers don't understand the tool either, and have to refer you to technical support
SAP Business Data Cloud has been highly available and reliable for our day-to-day activities. We have experienced very few disruptions, and the platform generally performs consistently. The reason for not awarding a perfect score is that occasional maintenance activities or cloud service issues can occur, as is common with any enterprise SaaS platform. Overall, availability has met our business needs very well.
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SAP Business Data Cloud provides solid overall performance, with pages and standard reports generally loading within an acceptable timeframe. The platform handles enterprise-scale data and analytics workloads effectively. While very large datasets, complex reports, or extensive integrations can occasionally impact response times, overall performance has been reliable and suitable for business operations.
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The v9 admin interface and v10 reporting interface work as well as expected, but have a tendency to be pokey, especially for bulky reports and whenever you're connected to wifi. I much prefer using the REST API for all reporting for this reason, which simply dumps out the data and doesn't bother with the user interface.
support team is generally responsive and knowledgeable, and most issues are addressed within acceptable timelines. Documentation and standard guidance are helpful for common scenarios.
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I once went on to Twitter to ask for help from my network of analytics people, and Webtrends themselves responded. They have been an excellent partner in making sure that their product is being used to the best of it's ability and I greatly appreciate that. Both Omniture and Google Analytics, do not have that level of support over social media
It will be more effective. Higher Engagement and Focus. we can ask questions and get the clarity on the spot. Better Knowledge Retention. Stronger Collaboration and Networking. Overall it will be a rich Communication. Sensitive or complex topics are often easier to discuss in person. Informal discussions during breaks often lead to valuable knowledge sharing.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
The in-person training was comprehensive enough to get you started, but I strongly recommend having a more experienced person when beginning with the tool.
One of the best training session I attended and they covered most of the topics and answered all our questions. participants joined from different regions, infact they all had a different questions and it was different thoughts from all of then and helped to learn better. Though I was on travel, I could able yo attend the session.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Webtrends provides several free webinars over the course of the year, many of which I would expect to pay for. The people providing the webinars seem to have a good feel for real-world application of the product.
I have done implementation of models in traditional bw and Using BDC. The integration of BDC with S4 hana for creating sap data products is seamless and reduces lot of implementation effort. The intelligent app feature is BDC also eases the implementation effort. If i have to compare the previous world with new BDC, implementation effort is largely saved
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Careful planning and patience. Use a non-public test site to fine tune tags and reporting. Despite best laid plans, there will be surprises when you collect the data, run the analysis and begin generating reports using the tool. Perform a tag audit to ensure tags fire as desired.
With a S4 backend a lot of core functionality is made simpler - authorization, data types, currency conversion. In particular if the front end choice is SAP Analytics Cloud. The lack of a good connection from Power BI to the datasphere application (instead of the underlying HANA cloud) is a major drawback in that scenario.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
Webtrends has its work cut out for itself considering you have the behemoth Google Analytics and Google Analytics Premium having a strong offering and brand recognition for the price of free. After reviewing the paid service I'd suggest you start off with GA as a cheaper alternative that is just as robust, if not much more flexible in regards to the reporting and goal tracking needs for our company.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
I would rate the contract terms and pricing structure of SAP Business Data Cloud as 7 out of 10. The pricing model is generally aligned with enterprise-scale deployments and provides flexibility for organizations looking to consolidate data, analytics, and governance capabilities on a single platform. The contract terms are comprehensive, and SAP offers multiple licensing options to support different business requirements and growth scenarios.The primary reason for this rating is that the pricing and licensing structure can be complex to understand, particularly when estimating long-term costs as data volumes, users, and workloads increase. Greater transparency around consumption-based charges, usage forecasting, and future scaling costs would make planning easier. I would also prefer simpler licensing bundles and more predictable pricing tiers. Overall, the model supports enterprise needs well, but additional simplicity and clarity would improve the customer experience and make budgeting more straightforward.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
SAP Business Data Cloud provides strong scalability for enterprise data management and analytics, supporting growth in data volumes, users, and business use cases. The platform's extensibility and integration capabilities make it adaptable across departments and sites. The reason I did not rate it higher is that large-scale deployments may require additional effort around governance, integration, and advanced customization to fully realize enterprise-wide adoption
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
The professional services team demonstrated strong technical expertise and a solid understanding of data integration, analytics, governance, and cloud architecture. They provided valuable guidance during planning, implementation, and configuration phases, helping accelerate deployment and reduce potential risks. Their recommendations aligned well with best practices and supported a smooth transition to the platform.The reason I did not assign a higher rating is that some specialized requirements required additional consultation cycles and coordination between different teams, which occasionally extended timelines. In certain cases, deeper industry-specific examples or more tailored implementation guidance would have been beneficial. Despite these challenges, the team remained responsive, collaborative, and focused on achieving business outcomes. Overall, the professional services engagement added significant value and helped maximize the benefits of the SAP Business Data Cloud investment.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Webtrends has had a positive impact on site visitation because it allowed us to understand the sources by domain for site traffic and find out ways to increase visits from those domains.
Webtrends has also allowed us to understand areas of optimization on the site, which has had a positive impact on the overall user journey on the site, likely leading to longer site duration and engagement.
