Seismic Content vs. Twilio SendGrid

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Seismic Content
Score 6.9 out of 10
Enterprise companies (1,001+ employees)
Seismic is a recognized leader in sales and marketing enablement. The vendor's value proposition is that their solution equips global sales teams with the knowledge, messaging, and automatically personalized content proven to be the most effective for any buyer interaction. Additionally, the vendor says powerful content intelligence and analytics enable marketers to prove and improve their impact on the bottom line, revealing what is really driving revenue and what needs to be…N/A
Twilio SendGrid
Score 7.7 out of 10
N/A
Twilio SendGrid Marketing Campaigns provides users with segmentation, campaign editing, and deliverability. According to the vendor, Twilio SendGrid Marketing Campaigns is trusted by over 80,000 customers globally, including Airbnb, Spotify and Uber. Twilio SendGrid Marketing Campaigns aims to help users by providing: MORE EFFICIENT EMAIL BUILDING The campaign building process is free from frustrating, rigid step-by-step wizards that slow users down. The vendor says…
$15
per month
Pricing
Seismic ContentTwilio SendGrid
Editions & Modules
No answers on this topic
Basic
$15
per month
Advanced
$60
per month
Free
Free
Offerings
Pricing Offerings
Seismic ContentTwilio SendGrid
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Seismic ContentTwilio SendGrid
Features
Seismic ContentTwilio SendGrid
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Seismic Content
-
Ratings
Twilio SendGrid
7.6
49 Ratings
5% below category average
WYSIWYG email editor00 Ratings7.736 Ratings
Dynamic content00 Ratings7.439 Ratings
Ability to test dynamic content00 Ratings6.737 Ratings
Landing pages00 Ratings7.824 Ratings
A/B testing00 Ratings7.729 Ratings
Mobile optimization00 Ratings7.437 Ratings
Email deliverability reporting00 Ratings8.149 Ratings
List management00 Ratings7.843 Ratings
Triggered drip sequences00 Ratings7.723 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Seismic Content
-
Ratings
Twilio SendGrid
8.1
49 Ratings
6% above category average
Dashboards00 Ratings8.047 Ratings
Standard reports00 Ratings8.747 Ratings
Custom reports00 Ratings7.731 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Seismic Content
-
Ratings
Twilio SendGrid
8.0
11 Ratings
0% above category average
URL Validation00 Ratings7.411 Ratings
Link Tracking00 Ratings8.011 Ratings
Image Validation00 Ratings8.59 Ratings
Inbox Display00 Ratings7.711 Ratings
Email Accessibility Tools00 Ratings7.711 Ratings
Spelling and Grammar Check00 Ratings8.09 Ratings
Spam Testing00 Ratings8.011 Ratings
Email Previews00 Ratings8.311 Ratings
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User Ratings
Seismic ContentTwilio SendGrid
Likelihood to Recommend
6.4
(79 ratings)
7.1
(60 ratings)
Likelihood to Renew
-
(0 ratings)
7.0
(1 ratings)
Usability
5.0
(4 ratings)
8.0
(7 ratings)
Support Rating
7.5
(32 ratings)
3.0
(9 ratings)
User Testimonials
Seismic ContentTwilio SendGrid
Likelihood to Recommend
Seismic
It is excellent for a cloud-based workspace between you and your customers. I find the chat feature to be a cool and underutilized tool. I appreciate how you can consolidate all your information on one page, rather than having multiple attachments. Easy to clone DSRs (Digital Sales Rooms), which saves a significant amount of time. Especially when all you have to do is make minor changes between customers.
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Twilio
Twilio SendGrid is well suited for those organizations who need to send mass emails very often to their prospects and customers and thus may be wary of a reliable tool that can do that without affecting domain reputation. It may be less suited for organizations which do not have say more than 10,000 target prospects and thus may rely only on 1:few ABM for sending emails.
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Pros
Seismic
  • Seismic allows for one location to store all relevant content so that associates are not having to spend as much time searching for what they need.
  • Seismic provides the ability to fully customize content such that one template can serve many needs with the simple ability to answer questions that drive the customization in the content. This customization can range from simple to quite complex depending on your level of expertise with the tool.
  • Seismic provides a lot of flexibility when it comes to organizing your content and how to make the experience of accessing that content unique to the needs of each user in the system.
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Twilio
  • Managing email lists / audiences is easy with features like groups and segments.
  • They provide pre-built email templates that are very easy to modify. It is also super easy to create new email templates with their drag-and-drop email builder.
  • Provides clear / easy-to-read analytics of email campaigns.
  • I can easily import large email contact lists all at once or add a user manually one-at-a-time, when needed.
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Cons
Seismic
  • Adding more integration points and use cases with Salesforce would be good to have
  • Navigating to a specific resource gets cumbersome sometimes especially with lots of content
  • Bulk user operations and taking actions on behalf of other users would be good to have as well
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Twilio
  • Not necessarily their Email API but their email in general - they are currently in beta for automated email sequences but are still bare bones. Much more work is needed before it can be used mainstream and be able to convert everything to SendGrid.
  • Helping with warming up our dedicated IP for the best-sending score.
  • We seem to hit the promotions folder a decent amount (maybe the IP problem above) and even a lot of their emails hit my spam or promotions folder (whether they be transactional or marketing) which isn't a great sign when trusting an ESP.
  • Transactional email sequences would be a huge plus.
  • Now that Twilio owns SenGrid, having an integrated platform where you could see all our transactional emails together.
  • Better reporting and split reporting between transactional and marketing emails.
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Usability
Seismic
Seismic is super easy to use and has so many different features and functionality to take advantage of. But being a company who utilizes Google platform a lot we have some issues with the api connections and integrations across the board. But all in all it is not a huge issue, I would just like to see them improve the integration more
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Twilio
It has the potential to be really cool. However, it feels as if it was created by developers for developers (and I work with developers, yet even for me the instrument was somewhat not easy to use - just read SendGrid's help manuals...) However, if you are into data and your way of thinking is more mathematical rather than lyrical, you'll enjoy this instrument
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Support Rating
Seismic
Seismic's support team has been exceptional at providing support when an issue has come up, or when we have had questions regarding the platform. They have responded quickly, and I feel as if they truly try to find a solution to the quickest of their abilities. My team and I truly feel supported when it comes to reaching out to Seismic.
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Twilio
Twilio SendGrid Email API is everything we want it to be, and we have no reason to look for any other solution. Features and pricing match exactly what we need. As developers for SaaS products, Twilio SendGrid Email API provides a great service. I hope that they stay this way and don't inflate the service with too many marketing oriented features, because there are other tools for that and Twilio SendGrid Email API is a API for sending email first and foremost.
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Alternatives Considered
Seismic
Both Highspot and Seismic are great tools. They each provide an extensive library that can be easily customized based on the rep/team/deal cycle stage etc. Seismic has a much cleaner look and feel. As a rep, I felt it was much easier to navigate the tool and organize my content the way I wanted to. Highspot tended to feel cluttered and even overwhelming at times. Along with that, the AI and saved search feature ran smoother in Seismic. I could easily find the document or sales deck I was looking for, whereas in Highspot I felt I had to look around longer than I would have liked.
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Twilio
Sendgrid has a lot of features that other providers have and a few more - like the dynamic template builder, which AWS SES doesn't have. We choose the provider based on the scenario of use and the provider we're using. If we're going to be making regular changes to a template, then we'd go with Sendgrid, as the changes will be easier to make and don't necessarily require developer intervention.
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Return on Investment
Seismic
  • We can quickly generate product-specific proposals.
  • We've experienced repeated frustrations while trying to edit/update the LiveDoc.
  • Errors in LiveDoc coding have occasionally produced errors in the generated proposals where certain fields (Customer Name, for example) should have been automatically completed but were not.
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Twilio
  • As it was cheaper than the transactional service we previously used, it saved costs.
  • The API was relatively easy to work with so it helped us ship the service and test it quickly.
  • We still use the transactional email service, even though we recognize its limits as it meets our immediate needs.
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ScreenShots

Seismic Content Screenshots

Screenshot of Seismic's interface can be customized for every sales team.Screenshot of Content can be organized and displayed in a host of ways, such as Most Popular, Favorites, or divided by content type or opportunity stage.Screenshot of Seismic's LiveDocs Technology facilitates personalization at scale and has been shown to save clients upwards of 98 percent in time spent creating content.Screenshot of WorkSpace, Seismic's virtual forum for sales, allows sales teams to come together and perfect content for those most important meetings.Screenshot of Real-time analytics allow sales reps to see which pieces of content have been engaged with by which prospects and for how long.