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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Semrush

    Score8.5 out of 10
    N/ASemrush is a relatively popular search engine optimization tool set from the company of the same name based in Pennsylvania and founded in 2008. Largely the platforms relies on competitive intelligence, and features SEO staples like backlink checking, keyword analysis to refine SEO and PPC campaigning and locate low-cost / high-yield keywords, analysis of competitors who co-occupy desired ad and listing spaces, domain vs. domain analysis, as well as site audit and domain tracking. Semrush can…

    $139.95

    per month

    Whitespark Local Rank Tracker

    Score7.8 out of 10
    N/ATrack Local SEO Success With Local Rank Tracker The Local Rank Tracker helps companies monitor their performance in search engines and discover new opportunities for improving online visibility. Users can discover where a business dominates in local search results, and track its top competitors to make informed decisions. The vendor states agencies, SMBs, and multi-location businesses use Whitespark's Local Rank Tracker to gain critical insights into their online…

    $25

    per month

    WooRank

    Score7.7 out of 10
    N/AWooRank offers an SEO tool to analyze websites and provide actionable insights on how they can be optimized. According to the vendor, more than 40,000 companies use WooRank. WooRank’s Web-based software generates instant website reviews that offer valuable data combined with a list of comprehensive tasks. The goal is to help businesses and online marketers achieve higher search engine rankings, convert more visitors into customers, keep track of their competitors and get…N/A
    Pricing
    SemrushWhitespark Local Rank TrackerWooRank
    Editions & Modules
    Pro
    $139.95
    per month
    Guru
    $249.95
    per month
    Business
    $499.95
    per month
    Small Business
    $25
    per month
    Specialist
    $50
    per month
    Agency
    $100
    per month
    Enterprise
    $200
    per month
    No answers on this topic
    Offerings
    Pricing Offerings
    SemrushWhitespark Local Rank TrackerWooRank
    Free Trial
    YesYesYes
    Free/Freemium Version
    YesNoNo
    Premium Consulting/Integration Services
    NoNoNo
    Entry-level Setup FeeOptionalNo setup feeNo setup fee
    Additional Details17% discount for annual pricing.The pricing table above is based on tracking daily rakings, however, users also have the option to track rankings weekly. Small Business $17 per month Specialist $35 per month Agency $70 per month Enterprise $140 per month—
    More Pricing Information
    Community Pulse
    SemrushWhitespark Local Rank TrackerWooRank
    Considered Multiple Products
    Semrush
    Chose Semrush
    In general SEMRush is a great value compared to most of these tools, particularly the very expensive "enterprise" tools.
    Incentivized
    Chose Semrush
    SEMRush was my preferred competitive analysis tool, outperforming other services for this specific purpose. I used it in conjunction with competitors who had strengths in other areas — Moz, for instance, was my preferred overall SEO management tool, but Moz didn’t have the …
    Incentivized
    Whitespark
    Chose Whitespark Local Rank Tracker
    The visuals on Whitespark Local Rank Tracker are compelling
    Incentivized
    WooRank
    Chose WooRank
    Semrush is fine but does not provide the extension but Moz is providing that is wonderful.
    Incentivized
    Chose WooRank
    For smaller websites or business owners, I would prefer WooRank over Semrush because it's easy to use and easy to understand, and has a cleaner interface or dashboard. But for larger websites with more complexities and number of pages, I would prefer Semrush over WooRank as …
    Incentivized
    Chose WooRank
    I prefer WooRank over SEMRush because Woorank is easy to use and has a clean interface. It also never stalls and is easy to use for everyone versus just having too much information sometimes that isn't even relevant to the improvement of the site.
    Incentivized
    Chose WooRank
    I'm able to keep track of my competitors' keywords, backlinks, and other SEO metrics thanks to Woorank. Technical SEO issues, such as reorganizing a website's H1> tag, Java css minification, and server failures, are the primary ones I've dealt with. When it comes to SEO, it's …
    Incentivized
    Key User Insights
    Would buy again
    100%
    Would buy again
    107 Answers
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    98%
    Delivers good value for the price
    95 Answers
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    99%
    Happy with the feature set
    106 Answers
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    99%
    Lived up to sales and marketing promises
    97 Answers
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    99%
    Implementation went as expected
    95 Answers
    No answers on this topic
    No answers on this topic
    Features
    SemrushWhitespark Local Rank TrackerWooRank
    SEO
    Comparison of SEO features of Semrush and Whitespark Local Rank Tracker and WooRank
    Feature
    Semrush
    8.0
    154 Ratings
    4% above category average
    Whitespark Local Rank Tracker
    -
    Ratings
    WooRank
    8.4
    5 Ratings
    9% above category average
    Keyword analysis8.6154 Ratings00 Ratings8.05 Ratings
    Backlink management8.4147 Ratings00 Ratings9.05 Ratings
    SERP ranking tracking8.4150 Ratings00 Ratings10.05 Ratings
    Page grader7.9129 Ratings00 Ratings7.54 Ratings
    Competitive analysis8.5149 Ratings00 Ratings8.04 Ratings
    Site audit / diagnostics8.0150 Ratings00 Ratings7.45 Ratings
    Site recommendations7.7139 Ratings00 Ratings8.04 Ratings
    Task management6.491 Ratings00 Ratings9.03 Ratings
    SEO Channels
    Comparison of SEO Channels features of Semrush and Whitespark Local Rank Tracker and WooRank
    Feature
    Semrush
    8.2
    140 Ratings
    8% above category average
    Whitespark Local Rank Tracker
    -
    Ratings
    WooRank
    6.3
    4 Ratings
    19% below category average
    Local SEO8.1128 Ratings00 Ratings4.54 Ratings
    Social SEO8.0106 Ratings00 Ratings5.04 Ratings
    Mobile SEO8.5113 Ratings00 Ratings6.54 Ratings
    Global SEO8.1114 Ratings00 Ratings9.03 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of Semrush and Whitespark Local Rank Tracker and WooRank
    Feature
    Semrush
    8.4
    125 Ratings
    0% below category average
    Whitespark Local Rank Tracker
    -
    Ratings
    WooRank
    9.5
    3 Ratings
    12% above category average
    Multi-domain support8.1115 Ratings00 Ratings9.02 Ratings
    Integration with web analytics tools8.7119 Ratings00 Ratings10.02 Ratings
    Best Alternatives
    SemrushWhitespark Local Rank TrackerWooRank
    Small Businesses
    Serpstat
    Score10 out of 10
    Google Business Profile
    Score8.4 out of 10
    Serpstat
    Score10 out of 10
    Medium-sized Companies
    Yoast
    Score8.5 out of 10
    Google Business Profile
    Score8.4 out of 10
    Yoast
    Score8.5 out of 10
    Enterprises
    Google Trends
    Score8.6 out of 10
    No answers on this topic
    Google Trends
    Score8.6 out of 10
    All AlternativesView all alternativesView all alternativesView all alternatives
    User Ratings
    SemrushWhitespark Local Rank TrackerWooRank
    Likelihood to Recommend
    8.2
    (154 ratings)
    10.0
    (2 ratings)
    9.0
    (5 ratings)
    Likelihood to Renew
    9.1
    (3 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Usability
    8.2
    (10 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Availability
    9.1
    (1 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Performance
    7.3
    (1 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Support Rating
    9.9
    (17 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Implementation Rating
    7.3
    (1 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Product Scalability
    9.1
    (1 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    User Testimonials
    SemrushWhitespark Local Rank TrackerWooRank
    Likelihood to Recommend
    Semrush
    This is suited to plan for keywords in a single market, but it struggles when you need to consolidate several markets. It is well-suited to discover new keywords directly related to the ones being used currently to expand the content the company is creating to get better results.
    Incentivized
    Read full review
    Whitespark
    They are a time saver for any agency looking to understand the impact of their local and organic SEO.
    Incentivized
    Read full review
    WooRank
    This is something WooRank has always known. In terms of on-page technical concerns, their crawler is certainly the finest and perhaps even the also in the world—save for Google itself—to provide an understandable, easy-to-read report. As part of six tiny websites, we're discovering and correcting on-page faults, particularly those that are deep within the site. There are two more things that you may do to keep an eye on your competition and your own business.
    Incentivized
    Read full review
    Pros
    Semrush
    • Great visuals for keyword position tracking, love that you can see the page that is ranking
    • Enjoyed the auto-generated reporting feature (specifically in the context of keyword position tracking)
    • Shows many different and useful views for competitive research
    • Great templated keyword research tools for those who are not as hands-on with SEO
    • I LOVE the Keyword Magic Tool for honing in on longtail, high-opportunity keywords
    Read full review
    Whitespark
    • Finds listings on directories
    • Finds press releases that mention brands or business names
    • Helps find bad data
    Incentivized
    Read full review
    WooRank
    • Suggest On-page optimization
    • Helps to rank website on Google
    • Provide In-depth insight
    Incentivized
    Read full review
    Cons
    Semrush
    • Extra seats can be expensive, as [an] agency with multiple team members this can be frustrating
    • Backlink data is not great, misses out a lot of backlinks (better off using a specialist backlink tool like Link research tools LRT)
    • Tracking multiple keywords, across multiple clients can be costly
    Read full review
    Whitespark
    • It would be nice to see a geo-grid of ranking around a location
    Incentivized
    Read full review
    WooRank
    • Does not identify the advanced problems. Most of the audits are fixed to the basic problems
    • Gives only a generic solution to the problem
    Incentivized
    Read full review
    Likelihood to Renew
    Semrush
    I [previously] used Semrush for many years and I cannot find any other tool being so complete and easy to use.
    Incentivized
    Read full review
    Whitespark
    No answers on this topic
    WooRank
    No answers on this topic
    Usability
    Semrush
    The interface is a little less intuitive than it could be. The data is often available but filtering and manipulating the data can be a little difficult at times. Expanded comparisons would be helpful since most of the time seeing more than a few competitors at a time allows for a better sense of how to forecast.
    Incentivized
    Read full review
    Whitespark
    No answers on this topic
    WooRank
    No answers on this topic
    Reliability and Availability
    Semrush
    Semrush available when you need it!
    Read full review
    Whitespark
    No answers on this topic
    WooRank
    No answers on this topic
    Performance
    Semrush
    SemRush performs well with few errors!
    Read full review
    Whitespark
    No answers on this topic
    WooRank
    No answers on this topic
    Support Rating
    Semrush
    I'm in a FB group for Semrush paid users and it amazing! They are fast to respond, take suggestions and help with questions. I have not felt alone in using this product at all. Highly recommend their support team. When I had an issue I can jump into the group and they will help get me the right person to help or even tag their programmers to look at something that is going on. Love the group!
    Read full review
    Whitespark
    No answers on this topic
    WooRank
    No answers on this topic
    Implementation Rating
    Semrush
    I did it by myself and do not have a comment!
    Read full review
    Whitespark
    No answers on this topic
    WooRank
    No answers on this topic
    Alternatives Considered
    Semrush
    We have used both Ahrefs and Semrush extensively at our agency and Semrush remains the tool of choice. We find that Semrush has the largest selection of tools & features to use, with the highest accuracy, and provides top-tier analysis recommendations. It's really is the ultimate all-in-one tool when comparing other performance measurement tools in the digital marketing space.
    Incentivized
    Read full review
    Whitespark
    I prefer Link Research Tools' CBLT tool for competitive backlink reports.
    Incentivized
    Read full review
    WooRank
    I prefer WooRank over SEMRush because Woorank is easy to use and has a clean interface. It also never stalls and is easy to use for everyone versus just having too much information sometimes that isn't even relevant to the improvement of the site.
    Incentivized
    Read full review
    Scalability
    Semrush
    Semrush is flexible and scalable software which can be deployed across multiple departments and sites as needed.
    Read full review
    Whitespark
    No answers on this topic
    WooRank
    No answers on this topic
    Return on Investment
    Semrush
    • Using Semrush on behalf of our clients, we have seen some impressive growth in organic visibility, traffic, conversion and revenue, across multiple industries.
    • The site checks available with Semrush have helped us to pitch and sell our services, securing new clients.
    Incentivized
    Read full review
    Whitespark
    • The results are compelling for my presentations
    Incentivized
    Read full review
    WooRank
    • Positive: Tells how your site is truly performing and can help dictate whether your site needs a total overhaul vs. some site fixes.
    Incentivized
    Read full review
    ScreenShots

    Whitespark Local Rank Tracker Screenshots

    Screenshot of Rankings Campaign Overview - View your rankings across the different result types (Google Pack, Google Local Finder, Google Organic, etc) and see your aggregate rankings for the selected period.  This area provides you with insights on your ranking distribution, calculates your visibility score, and keyword progress.Screenshot of Ranking Results Table - This area provides a break down of your campaign.  Here you'll see what keywords are ranking and for which location, and the matched URL or phone number to that result.Screenshot of Filters -Segment your ranking data by specific keywords or keyword groups, location, URL or phone number.Screenshot of Competitor Comparison - See how you stack up against your top competitors. Use this data to identify areas of improvement for your business and outrank the competition.Screenshot of Keyword Comparison - Review keyword progress over time for your top most important keyword terms.Screenshot of Campaign Setup - Here's where all the finer details go. Tracking locations are setup individually based on Zip/Postal Code or geo-coordinates.