Shopify vs. Zendesk Sell

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Shopify
Score 8.7 out of 10
N/A
Shopify is a commerce platform designed for both online stores and retail locations. Shopify offers a professional online storefront, a payment solution to accept credit cards, and the Shopify POS application to power retail sales.
$39
per month
Zendesk Sell
Score 9.7 out of 10
N/A
Zendesk Sell (formerly Base CRM) is a CRM that aims to give reps access to integrated tools that provide the full context of a customer account. This keeps them in the loop and allows them to capitalize on opportunities. Zendesk Sell can be extended with Reach, a lead generation and engagement tool that automates the process of finding and keeping leads interested, so reps can focus more on building relationships and crushing their quotas. Base CRM was founded in 2009, and acquired by Zendesk…
$19
per seat/month billed annually
Pricing
ShopifyZendesk Sell
Editions & Modules
Basic Shopify
$39
per month
Grow
$105
per month
Advanced
$399
per month
Shopify Plus
2,000
per month
Shopify Plus
2,300
per month
Sell Team
$19.00
per seat/month billed annually
Reach prospecting enrichment add-on (requires a Sell Subscription)
$27.00
Per User Per Month (billed annually)
Sell Professional
$49.00
per seat/month billed annually
Sell Enterprise
$99.00
per seat/month billed annually
Sell Elite
$199.00
per seat/month billed annually
Offerings
Pricing Offerings
ShopifyZendesk Sell
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsA 25% discount is offered for annual billing.
More Pricing Information
Community Pulse
ShopifyZendesk Sell
Features
ShopifyZendesk Sell
Online Storefront
Comparison of Online Storefront features of Product A and Product B
Shopify
8.4
149 Ratings
8% above category average
Zendesk Sell
-
Ratings
Product catalog & listings8.8149 Ratings00 Ratings
Product management8.2147 Ratings00 Ratings
Bulk product upload8.3125 Ratings00 Ratings
Branding8.5146 Ratings00 Ratings
Mobile storefront9.1142 Ratings00 Ratings
Product variations8.0139 Ratings00 Ratings
Website integration8.8140 Ratings00 Ratings
Visual customization8.6146 Ratings00 Ratings
CMS7.6118 Ratings00 Ratings
Online Shopping Cart
Comparison of Online Shopping Cart features of Product A and Product B
Shopify
8.5
141 Ratings
11% above category average
Zendesk Sell
-
Ratings
Abandoned cart recovery8.2131 Ratings00 Ratings
Checkout user experience8.8139 Ratings00 Ratings
Online Payment System
Comparison of Online Payment System features of Product A and Product B
Shopify
9.4
143 Ratings
12% above category average
Zendesk Sell
-
Ratings
eCommerce security9.4143 Ratings00 Ratings
eCommerce Marketing
Comparison of eCommerce Marketing features of Product A and Product B
Shopify
8.3
146 Ratings
8% above category average
Zendesk Sell
-
Ratings
Promotions & discounts8.5140 Ratings00 Ratings
Personalized recommendations8.432 Ratings00 Ratings
SEO8.0135 Ratings00 Ratings
eCommerce Business Management
Comparison of eCommerce Business Management features of Product A and Product B
Shopify
8.1
147 Ratings
1% above category average
Zendesk Sell
-
Ratings
Multi-site management6.719 Ratings00 Ratings
Order processing9.0144 Ratings00 Ratings
Inventory management7.6143 Ratings00 Ratings
Shipping8.4135 Ratings00 Ratings
Custom functionality8.7136 Ratings00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Shopify
-
Ratings
Zendesk Sell
6.6
15 Ratings
17% below category average
Customer data management / contact management00 Ratings8.914 Ratings
Workflow management00 Ratings6.115 Ratings
Territory management00 Ratings4.98 Ratings
Opportunity management00 Ratings7.913 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings6.915 Ratings
Contract management00 Ratings5.410 Ratings
Quote & order management00 Ratings3.97 Ratings
Interaction tracking00 Ratings7.915 Ratings
Channel / partner relationship management00 Ratings7.811 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Shopify
-
Ratings
Zendesk Sell
9.0
12 Ratings
16% above category average
Case management00 Ratings9.07 Ratings
Call center management00 Ratings9.08 Ratings
Help desk management00 Ratings9.011 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Shopify
-
Ratings
Zendesk Sell
6.9
12 Ratings
12% below category average
Lead management00 Ratings6.012 Ratings
Email marketing00 Ratings7.89 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Shopify
-
Ratings
Zendesk Sell
5.3
13 Ratings
37% below category average
Task management00 Ratings8.013 Ratings
Billing and invoicing management00 Ratings1.05 Ratings
Reporting00 Ratings7.013 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Shopify
-
Ratings
Zendesk Sell
8.2
15 Ratings
6% above category average
Forecasting00 Ratings7.812 Ratings
Pipeline visualization00 Ratings7.914 Ratings
Customizable reports00 Ratings9.014 Ratings
Customization
Comparison of Customization features of Product A and Product B
Shopify
-
Ratings
Zendesk Sell
4.2
15 Ratings
59% below category average
Custom fields00 Ratings7.815 Ratings
Custom objects00 Ratings4.910 Ratings
Scripting environment00 Ratings1.16 Ratings
API for custom integration00 Ratings3.08 Ratings
Security
Comparison of Security features of Product A and Product B
Shopify
-
Ratings
Zendesk Sell
9.5
14 Ratings
12% above category average
Single sign-on capability00 Ratings9.912 Ratings
Role-based user permissions00 Ratings9.011 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Shopify
-
Ratings
Zendesk Sell
4.0
5 Ratings
60% below category average
Social data00 Ratings1.04 Ratings
Social engagement00 Ratings6.95 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Shopify
-
Ratings
Zendesk Sell
5.4
7 Ratings
32% below category average
Marketing automation00 Ratings9.87 Ratings
Compensation management00 Ratings1.03 Ratings
Platform
Comparison of Platform features of Product A and Product B
Shopify
-
Ratings
Zendesk Sell
8.0
13 Ratings
5% above category average
Mobile access00 Ratings8.013 Ratings
Best Alternatives
ShopifyZendesk Sell
Small Businesses
Ecwid by Lightspeed
Ecwid by Lightspeed
Score 10.0 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
Shopify Plus
Shopify Plus
Score 8.9 out of 10
Creatio
Creatio
Score 9.0 out of 10
Enterprises
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
Creatio
Creatio
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
ShopifyZendesk Sell
Likelihood to Recommend
8.5
(161 ratings)
10.0
(15 ratings)
Likelihood to Renew
10.0
(16 ratings)
9.0
(2 ratings)
Usability
8.5
(15 ratings)
8.9
(4 ratings)
Availability
10.0
(2 ratings)
10.0
(1 ratings)
Performance
10.0
(1 ratings)
10.0
(1 ratings)
Support Rating
10.0
(3 ratings)
8.8
(4 ratings)
Online Training
10.0
(1 ratings)
7.0
(1 ratings)
Implementation Rating
10.0
(2 ratings)
8.0
(1 ratings)
Configurability
-
(0 ratings)
10.0
(1 ratings)
Contract Terms and Pricing Model
10.0
(1 ratings)
-
(0 ratings)
Ease of integration
10.0
(1 ratings)
10.0
(1 ratings)
Product Scalability
10.0
(1 ratings)
10.0
(1 ratings)
Vendor post-sale
10.0
(1 ratings)
10.0
(1 ratings)
Vendor pre-sale
10.0
(1 ratings)
10.0
(1 ratings)
User Testimonials
ShopifyZendesk Sell
Likelihood to Recommend
Shopify
Shopify allowed us to handle matrix items and combined listings. Both of which we could not do on our previous platform. There was some customization involved but overall, it did what we needed it to. The one downside was that if we want to change anything we would have to reload the entire set of matrix items manually.
Read full review
Zendesk
Zendesk sell is best for organizations that want a clean and simple, yet powerfully effective CRM tool. It's intuitive, extremely user-friendly, supplies lots of video tutorials and access to the California team for FAQ's, and has all the features other, more complicated, expensive CRM's have. Great for institutions that have a need to tailor their database to fit your needs; and track sales, tasks, and pipeline projects in graphic form. It's affordable and has a great app for mobile phones that allows access to contacts, notes, tasks, and a workable platform while on the go in real time. It's simple to teach new users how to navigate and utilize. Adding or deleting users is simple, and access to the CRM information can be limited/private or made public for the entire team to access. Not as costly as some of the competing products, so if you are on a tight budget this may be the tool for you.
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Pros
Shopify
  • It's base security and integration with trusted security partners (such as NoFraud) is a game-changer when it comes to reliability and a "hands off approach" for our IT department. The up-time is also very good.
  • It offers a wide range of verified plugins that are (for the most part) easy to install and use for any specific scenario you're looking for.
  • It's Analytics area in the admin is actually nice and offers a wide variety of reports that you can run.
Read full review
Zendesk
  • My favorite piece is the Tasks connected to the Clients OR the Deals themselves that keep the process moving with the right steps, and helps our team from doubling our work, or missing a piece that is crucial for the completion of the sale.
  • The email integration helps to keep all things housed in one place also, so that you're not bouncing back and forth in multiple platforms to stay on top of the orders.
  • Customizations are a HUGE part of why we use Base CRM right now. We can make sure we are recording all of the right information, and not wasting time by having to fill in or skip over content that doesn't apply to our business model.
  • I also like the ability to tied Deals to multiple people, especially as Referrals come across, so we don't forget how we got in touch with different clients.
Read full review
Cons
Shopify
  • I would love it if Shopify built an in house app which helped us post UGCs and social proof from platforms such as Instagram, Youtube etc. more seamlessly on our website. Right now, we are able to do it through third party apps but the look and feel is just okay.
Read full review
Zendesk
  • There was no ability to add prospects from a company domain or email to auto-fill any data.
  • You had to type in all of the data you gathered about that prospect.
  • The default only gave you two phone numbers for the company, too few.
Read full review
Likelihood to Renew
Shopify
Nothing we have used in the past or have seen thus far even comes close to offering what we get with Shopify Plus, especially for the price. You cannot even come close to getting what we are getting at the price we pay. We are beyond thrilled and Shopify Plus meets and exceeds all of our needs and expectations. We love it!
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Zendesk
The integration with the other Zendesk products is key. Allows other people in the company, such as support, to be involved in the sales process.
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Usability
Shopify
It is fairly easy to use Shopify regardless of what task you are attempting to perform. Most things are customizable to a degree without requiring coding ability. I have very limited coding experience and have still been able to navigate my way around changing features of the website that require edits to the code with the use of AI and trial-and-error. This previously wasn't possible with the WooCommerce platform.
Read full review
Zendesk
I received about two hours worth of training on Zendesk Sell (formerly Base CRM). I will say it's a clean look and the ability to change views is extremely helpful. I do wish there were other features that allowed the views to be more simplistic. Some views can be overwhelming to look at. Nevertheless with the minimum training, I am still able to navigate through Zendesk Sell (formerly Base CRM) successfully due to the ease of usability.
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Reliability and Availability
Shopify
Shopify support is always available when you need them.
Read full review
Zendesk
Always available and easy connection from Zendesk Support
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Performance
Shopify
Shopify website speed is quite impressive. Even if we integrate couple apps, it does not hamper the site speed.
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Zendesk
Never any latency issues
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Support Rating
Shopify
In terms of support I give Shopify a 9 out of 10 because they're always very friendly and thorough, and they personally can't solve my problem for me they always point me in the proper direction with the proper information I need to move forward
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Zendesk
Due to the ease of the product, I have not had the chance to reach out to support yet. I’ve had no reason. The resources provided to clients are extremely helpful and detailed. So far my questions have been pretty basic and I generally just ask my colleague or teammate. They're able to assist with the answer.
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Online Training
Shopify
Shopify offered us several trainings to setup a Shopify store, how to build a brand, SEO, product photography etc. All this content have been super helpful in our journey.
Read full review
Zendesk
This product has a great backing of users, but needs more options direct from Base CRM on all operations of the software. YouTube videos do a great job of helping implement, and the back end support is a great help as well. The CRM is a great free option, and should be treated as such.
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Implementation Rating
Shopify
Just start now and make the switch, the sooner the better. You will love it and it is really a simple process
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Zendesk
Simple, and straight forward.
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Alternatives Considered
Shopify
Big Commerce and SAP Hybris are two other platforms we've investigated and Shopify is by far easiest to use and customize. While it doesn't do everything out of the box, the apps do fill in many gaps. The cost however, is probably the biggest selling point against these other two options.
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Zendesk
Simpler than most CRMs, which can be good if your sales team is not very tech savvy. We switched to HubSpot which provides a lot more value than Base did, but it isn't right for everyone. HubSpot is focused on capturing in-bound leads and has its own flaws and limitations, but overall it's a better fit for our needs.
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Scalability
Shopify
Shopify has basic to high-end plans. The plans grow with the brand`s growth and I love that about Shopify.
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Zendesk
Always on, always available.
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Return on Investment
Shopify
  • It got the store up quickly so the client could start selling. She was previously selling products on Etsy and Facebook and wanted to consolidate everything onto one website, so the main thing Shopify solved was to reduce the store owner's time in managing all her products on multiple sites. Also, we had previously built a website on Wix with all the custom functionality and branding she needed - a truly great, high-end website - but it performed so slowly that it was unusable. So the speed at which Shopify can be set up and then works on the page is appreciable.
  • The website was manageable by the client - she could figure the system out herself after a while so she saved money on costs for hiring developers. She did have to hire developers to customize some of the plug-ins but costs are all relative; it wasn't a high investment compared to building a full e-commerce website. With the complexity and size of her product base and the functionality and branding she wanted to have in a website, and the potential of her business, she would have needed to invest well over $10,000 to get to where she really needs to be. In the end she kept the budget under $5000.00.
  • Costs kept climbing with plug-ins having to be added with everything. My client became more involved in building the website and began to try multiple plugins, and she did not have the skill base to evaluate the plugins functionalities so she chose plugins that did not do everything she needed, and then ended up paying the plugin developers to customize the plugins. So on one hand, it's pretty amazing to be able to bring up an e-commerce website as quickly as a week or so, but on the other hand if you need anything customized or deeper functionality in regards to product searching and filtering on the web page, and management on the backend, it quickly goes beyond the skills of the average person to manage, and above their expected budget as well. In the end my client really did not get anything close to the functionality for the website we had originally envisioned.
  • Shopify was the easiest way we could find to bring the client's products to a global market. We evaluated several other platforms and the functionality simple did not seem to be adequate, so Shopify seemed like the only solution that could do enough of what we needed and still stay within this client's budget. Really the problem in this project was not platform per se but that the budget wasn't large enough. Shopify managed to provide a solution for an ecommerce store with thousands of products on a tiny budget, so in the sense of pure functionality it provided the best value of all the platforms we evaluated. The solution still isn't big enough for this client's business though so, without having insights into this client's post-build sales results, my guess is that because her new website did not make her products easier to sort through, and she likely didn't have much more budget left to invest in SEO and other marketing of the website, her sales probably didn't increase substantially as a result of having built the website. So I think this project all in all did not likely have a high ROI.
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Zendesk
  • Using Base has allowed us to double the number of active sales and partner engagements that we can keep track of and make progress on.
  • This has led to us being able to follow up on many smaller deals that were falling through the cracks.
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ScreenShots