SOCi vs. Trustpilot

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
SOCi
Score 8.4 out of 10
N/A
SOCi, including the former Brandify (acquired July 2021) presents a range of local marketing solutions, such as store locators, local SEO driven landing pages, local advertising, and brand reputation management.N/A
Trustpilot
Score 5.9 out of 10
N/A
Trustpilot, headquartered in Copenhagen, offers their customer review platform to help businesses gather more online reviews and merge their online profile with feedback from their top customers and bring customer reviews to other high visibility platforms (e.g. Google).
$259
per month per domain
Pricing
SOCiTrustpilot
Editions & Modules
No answers on this topic
Plus
$259
per month per domain
Premium
$629
per month per domain
Advanced
$1,059
per month per domain
Enterprise
Contact for pricing
Offerings
Pricing Offerings
SOCiTrustpilot
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Best Alternatives
SOCiTrustpilot
Small Businesses
Google Business Profile
Google Business Profile
Score 8.9 out of 10
Growave
Growave
Score 9.4 out of 10
Medium-sized Companies
Google Business Profile
Google Business Profile
Score 8.9 out of 10
Bazaarvoice
Bazaarvoice
Score 8.2 out of 10
Enterprises

No answers on this topic

Bazaarvoice
Bazaarvoice
Score 8.2 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
SOCiTrustpilot
Likelihood to Recommend
8.4
(8 ratings)
2.6
(6 ratings)
Likelihood to Renew
-
(0 ratings)
8.0
(1 ratings)
Usability
8.2
(5 ratings)
-
(0 ratings)
Support Rating
10.0
(4 ratings)
8.7
(4 ratings)
User Testimonials
SOCiTrustpilot
Likelihood to Recommend
SOCi, Inc
SOCi is a fantastic tool for a franchise business because it provides the ability to post in bulk while also posting localized content. So, you can share the same basic content across all of your locations, but SOCi's tagging system inserts a location's phone number or website for each individual location. This helps create a localized feel and personalized touch -- but you only schedule one post, making it easy and efficient to localize content in mass posting. This principle applies to paid ads as well. Because of these features, SOCi may not be the best platform for companies with just one location
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Trustpilot
TrustPilot cannot be trusted. They have consistently removed reviews since I started with them. At first I thought it was a one or two off situation. We recently launched an "ask for reviews" initiative and got several positive reviews and TrustPilot removed all of them, without recourse. This hurts us really badly and initiates drawn-out emails with our customers. TrustPilot is wrong about legitimate reviews and has no clean way to resolve that. They hurt our customer relationships more than helped.
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Pros
SOCi, Inc
  • Firstly, as a user of Brandify, I am really fond of their after-sales support services because as a user these services matter a lot.
  • Brandify has made the work so much easier as it avoids spending time looking for better options.
  • It is very helpful platform for the growth of a company.
  • Its analysis helps us in foreseeing situations that can be either good or bad and ensure that we think of a possible solution.
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Trustpilot
  • Completing the review for the customer is a simple process which enables us to receive more feedback.
  • The Trustpilot account management team is a true partner working with each department to help with adoption across the company.
  • The Trustpilot development team is a trusted partner with our own internal development team, assisting them with implementation as well as integration with their API.
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Cons
SOCi, Inc
  • Their analytics are sub-par to other tools that I use.
  • Their website can be a little clunky until you learn to navigate it.
  • It takes a long time to be fully on-boarded and running on the platform with all information syncing together.
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Trustpilot
  • Removing inaccurate/faulty reviews. It's hard to talk to people about removing some inaccurate reviews.
  • Product reviews should be visible on search engines too.
  • Review requests email templates are not the best.
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Likelihood to Renew
SOCi, Inc
No answers on this topic
Trustpilot
It's expensive and customer service is not the best.
Read full review
Usability
SOCi, Inc
There are some aspects of the scheduling of posts that could be more user friendly for the less tech-savvy users.
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Trustpilot
No answers on this topic
Support Rating
SOCi, Inc
We have not had to contact support so there is nothing to say in response to this question. We are sure that if we needed to contact them we would be able to get any issues resolved quickly
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Trustpilot
I've rarely had issues and needed support. During the implementation phase we relied on their support heavily and they were very knowledgeable, responsive and helpful. Any questions I've had have been answered promptly by my account manager. They also have a great knowledgebase for self-service support.
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Alternatives Considered
SOCi, Inc
Soci is a lot better. It’s more user friendly and it makes better for one platform to have all my accounts on
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Trustpilot
Selected Trustpilot because of superior integration with the website and Google SERPS. Again, my only complaint would be Trustpilot was relatively more expensive than the other technologies.
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Return on Investment
SOCi, Inc
  • Brandify allows us to analyze the reputation of the business and how happy our customers are with us.
  • It is a affordable local marketing software.
  • It has reliable and efficient support.
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Trustpilot
  • We've seen an increase in CTR and CVR while lowering our CPAs using our reviews in our display and social media ads.
  • Integrating the star rating with our Google Ads was automatic and we saw a lift in CTR when the stars were added.
  • We saw an uptick in traffic in from our Trustpilot review page to our website.
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