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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Splashmetrics

    N/A
    Mid-Size Companies (51-1,000 employees)
    Splashmetrics is an AI-driven SaaS solution solely focused on the accelerating shift toward self-serve B2B buying. The platform helps automate the planning, execution, and measurement of smart-content-driven, hyper-personalized, self-serve sales journeys. For example, its Manage component collaboratively aligns all GTM stakeholders across the enterprise around a 5-touch content-driven sales cycle from initial engagement to…

    $5,880

    per year per installation

    VerticalResponse

    Score10 out of 10
    N/AVerticalResponse is an email campaign management software and services platform from Deluxe. In addition to providing email marketing tools, VerticalResponse offers fully managed email marketing services from campaign launch and management to reporting and analysis.

    $9

    per month

    Pricing
    SplashmetricsVerticalResponse
    Editions & Modules
    STARTER
    $5,880
    per year
    PLUS
    $11,760
    per year
    PRO
    $31,200
    per year
    Basic
    $11.00
    per month
    Pro
    $16.00
    per month
    Pro Plus
    $196.00
    per month
    Offerings
    Pricing Offerings
    SplashmetricsVerticalResponse
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup Fee$1,050 one-time feeNo setup fee
    Additional DetailsCustom Enterprise Pricing
    More Pricing Information
    Features
    SplashmetricsVerticalResponse
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Splashmetrics and VerticalResponse
    Feature
    Splashmetrics
    -
    Ratings
    VerticalResponse
    9.9
    8 Ratings
    20% above category average
    WYSIWYG email editor00 Ratings10.07 Ratings
    Dynamic content00 Ratings10.05 Ratings
    Ability to test dynamic content00 Ratings10.04 Ratings
    Landing pages00 Ratings10.04 Ratings
    A/B testing00 Ratings10.05 Ratings
    Mobile optimization00 Ratings10.05 Ratings
    Email deliverability reporting00 Ratings10.08 Ratings
    List management00 Ratings10.08 Ratings
    Triggered drip sequences00 Ratings9.02 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Splashmetrics and VerticalResponse
    Feature
    Splashmetrics
    -
    Ratings
    VerticalResponse
    10.0
    9 Ratings
    26% above category average
    Dashboards00 Ratings10.09 Ratings
    Standard reports00 Ratings10.09 Ratings
    Custom reports00 Ratings10.06 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Splashmetrics and VerticalResponse
    Feature
    Splashmetrics
    -
    Ratings
    VerticalResponse
    10.0
    1 Ratings
    20% above category average
    URL Validation00 Ratings10.01 Ratings
    Link Tracking00 Ratings10.01 Ratings
    Image Validation00 Ratings10.01 Ratings
    Inbox Display00 Ratings10.01 Ratings
    Email Accessibility Tools00 Ratings10.01 Ratings
    Spelling and Grammar Check00 Ratings10.01 Ratings
    Spam Testing00 Ratings10.01 Ratings
    Email Previews00 Ratings10.01 Ratings
    Best Alternatives
    SplashmetricsVerticalResponse
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    Terminus ABM Platform
    Score8 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    Terminus ABM Platform
    Score8 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    6sense
    Score8.4 out of 10
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    SplashmetricsVerticalResponse
    Likelihood to Recommend
    -
    (0 ratings)
    10.0
    (28 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    8.6
    (19 ratings)
    Usability
    -
    (0 ratings)
    9.0
    (5 ratings)
    Availability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Performance
    -
    (0 ratings)
    10.0
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    8.0
    (4 ratings)
    Online Training
    -
    (0 ratings)
    9.0
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    10.0
    (4 ratings)
    User Testimonials
    SplashmetricsVerticalResponse
    Likelihood to Recommend
    Splashmetrics, Inc.
    No answers on this topic
    VerticalResponse
    For businesses requiring advanced email marketing features like sophisticated automation, in-depth analytics, and extensive customization, VerticalResponse might fall short due to its limited featuresVerticalResponse is ideal for small businesses or freelancers who need a simple, straightforward email marketing tool. Its ease of use and basic features make it suitable for those without extensive technical expertise in email marketing
    Incentivized
    Read full review
    Pros
    Splashmetrics, Inc.
    No answers on this topic
    VerticalResponse
    • I love the ease of list builder because we often times have a lot of data to import. It would be simply impossible without this tool, considering the amount of customer data we have for any one given email.
    • We really enjoy the ease of use of the HTML wizard as well. It helps even a novice be able to make a beautiful and attention grabbing email.
    • The dashboard is functional and easy to find when you need with a quick search.
    Incentivized
    Read full review
    Cons
    Splashmetrics, Inc.
    No answers on this topic
    VerticalResponse
    • The type face is small. Not sure if this is to avoid overwhelming the reader, but I could see this being an issue with vision-impaired people or people who don't see small print well.
    • Sometimes I find it takes multiple clicks to make one simple change. I wish there was a search field at the top of the screen that allowed me to jump directly to a client's entry to update it there.
    Read full review
    Likelihood to Renew
    Splashmetrics, Inc.
    No answers on this topic
    VerticalResponse
    Product is easy for both technical and non-technical people to use. A cost effective solution for sending out large number of messages. We can manage unsubscribes by individual accounts, so we can have multiple multiple accounts combined to maximize our buying power on credits. Effective API for sending/receiving data makes tool a valuable asset.
    Read full review
    Usability
    Splashmetrics, Inc.
    No answers on this topic
    VerticalResponse
    I truly love this product. We are moving to an all-in-one system next year and my greatest fear in doing so is how much I will miss this platform. Although we are excited for things ahead, I will always keep Vertical Response in my back pocket incase I don't love the new platform as much
    Incentivized
    Read full review
    Reliability and Availability
    Splashmetrics, Inc.
    No answers on this topic
    VerticalResponse
    Never had an issue with uptime
    Read full review
    Performance
    Splashmetrics, Inc.
    No answers on this topic
    VerticalResponse
    No issues
    Read full review
    Support Rating
    Splashmetrics, Inc.
    No answers on this topic
    VerticalResponse
    At Vertical Response the help desk associates are courteous, knowledgeable and helpful. You can tell they enjoy what they do. And clearly, they are well trained because most times, the first point of contact is able to resolve any issue you may have. There have been very few times where an associate has needed to get back to me or escalate me to a supervisor
    Incentivized
    Read full review
    Online Training
    Splashmetrics, Inc.
    No answers on this topic
    VerticalResponse
    Basic functions and online help...we used what was needed, at the time, and will continue to explore other online trainings as our functional needs expand
    Read full review
    Implementation Rating
    Splashmetrics, Inc.
    No answers on this topic
    VerticalResponse
    Salesforce integration never worked right. We had to abandon.
    Read full review
    Alternatives Considered
    Splashmetrics, Inc.
    No answers on this topic
    VerticalResponse
    In addition to using Vertical Response personally I also manage email marketing for clients that already use Mailchimp, Robly and Constant Contact. While most of these platforms all offer similar features I choose Vertical Response first if the client does not have a platform in place. Typically I am also teaching the client how to use this tool and the Vertical Response visual interface is very easy for me to teach a client how to navigate and create their own campaigns.
    Incentivized
    Read full review
    Return on Investment
    Splashmetrics, Inc.
    No answers on this topic
    VerticalResponse
    • We were able to blast out promotions our company was having to customers which created an increase in business.
    • By blasting out any service issues, it keeps our customers informed so that they are not wondering what is going on.
    • Allows us to store unsubscribed emails so that we are not constantly pestering people who do not want to be emailed.
    Incentivized
    Read full review
    ScreenShots

    Splashmetrics Screenshots

    Screenshot of the Splashmetrics Diving Board – the console for all Active and Inactive Splashes.Screenshot of this Plan section allows users to quickly establish critical elements of self-serve selling initiatives, automating most of company-wide benchmarks, KPIs, and timelines.Screenshot of the Splashmetrics platform's ABM initiative form. Success means providing customers the right products and solutions at the right time. And as self-serve buying becomes more widespread – proving the case for products and solutions becomes much more nuanced and progressive. So a clear understanding of those needs and solutions, as well as that process, is critical to successful self-serve GTM.Screenshot of the Splashmetrics platform's ABM initiative form.Screenshot of the Flow planner, which allows users to define the stage-appropriate profiling, qualification data, content type, and interaction data for the Buyer. Further, Splashmetrics automated the CTA linking between each Journey asset so that every Buyer can always self-progress to the purchase decision.Screenshot of the SplashLogic Spec feature, which allows users to assign specific execution tasks in each Flow Stage to tactical team members such as Ops teams and content creators – be they internal or external providers. The SplashLogicAI then automates the content related and integrations via a one-click sync.