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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Sprinklr Social

    Score8.8 out of 10
    N/ASprinklr Social is a Social Media Management platform for enterprise teams managing social publishing, scheduling, engagement, and employee advocacy. It centralizes social operations across more than 30 social and messaging channels for distributed marketing, communications, and customer-facing teams. The platform also supports Social Media Publishing, Employee Advocacy, and Social Media Analytics through content scheduling, approved employee content sharing, and…N/A

    Hootsuite Insights

    Score9.9 out of 10
    N/AuburVu (for a time known as Hootsuite Insights) analyzed big social data, combining monitoring capabilities, data analysis and reporting features to show insights like influencers, stories, and trends. It was acquired by Hootsuite in 2014, and has since been discontinued.N/A
    Pricing
    Sprinklr SocialHootsuite Insights
    Editions & Modules
    Custom Social Media Management Solution
    Custom, quote-based pricing
    per year
    No answers on this topic
    Offerings
    Pricing Offerings
    Sprinklr SocialHootsuite Insights
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional DetailsPricing is completely custom, quote-based upon request.—
    More Pricing Information
    Community Pulse
    Sprinklr SocialHootsuite Insights
    Considered Both Products
    Sprinklr
    No answer on this topic
    Discontinued Products
    No answer on this topic
    Key User Insights
    Would buy again
    92%
    Would buy again
    11 Answers
    No answers on this topic
    Delivers good value for the price
    86%
    Delivers good value for the price
    6 Answers
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    12 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    7 Answers
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    8 Answers
    No answers on this topic
    Features
    Sprinklr SocialHootsuite Insights
    Listening/monitoring
    Comparison of Listening/monitoring features of Sprinklr Social and uberVu (discontinued)
    Feature
    Sprinklr Social
    7.6
    57 Ratings
    1% below category average
    uberVu (discontinued)
    -
    Ratings
    Boolean keyword searches8.450 Ratings00 Ratings
    Filtering out noise/spam7.753 Ratings00 Ratings
    Sentiment analysis7.354 Ratings00 Ratings
    Broad channel coverage7.253 Ratings00 Ratings
    Publishing
    Comparison of Publishing features of Sprinklr Social and uberVu (discontinued)
    Feature
    Sprinklr Social
    7.8
    57 Ratings
    4% below category average
    uberVu (discontinued)
    -
    Ratings
    Content planning and scheduling7.854 Ratings00 Ratings
    Audience targeting8.149 Ratings00 Ratings
    Content optimization7.647 Ratings00 Ratings
    Workflow management7.851 Ratings00 Ratings
    Engagement
    Comparison of Engagement features of Sprinklr Social and uberVu (discontinued)
    Feature
    Sprinklr Social
    8.4
    56 Ratings
    3% above category average
    uberVu (discontinued)
    -
    Ratings
    Automated routing and prioritization8.348 Ratings00 Ratings
    Customer interaction histories8.454 Ratings00 Ratings
    Bulk actions8.552 Ratings00 Ratings
    Marketing
    Comparison of Marketing features of Sprinklr Social and uberVu (discontinued)
    Feature
    Sprinklr Social
    7.1
    49 Ratings
    9% below category average
    uberVu (discontinued)
    -
    Ratings
    Lead generation7.035 Ratings00 Ratings
    Content marketing8.241 Ratings00 Ratings
    Paid media management5.936 Ratings00 Ratings
    Campaigns and promotions7.243 Ratings00 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of Sprinklr Social and uberVu (discontinued)
    Feature
    Sprinklr Social
    6.7
    60 Ratings
    22% below category average
    uberVu (discontinued)
    -
    Ratings
    Twitter9.457 Ratings00 Ratings
    Facebook7.458 Ratings00 Ratings
    LinkedIn6.244 Ratings00 Ratings
    Google+6.130 Ratings00 Ratings
    Instagram7.257 Ratings00 Ratings
    Pinterest5.830 Ratings00 Ratings
    YouTube5.142 Ratings00 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of Sprinklr Social and uberVu (discontinued)
    Feature
    Sprinklr Social
    8.1
    59 Ratings
    4% above category average
    uberVu (discontinued)
    -
    Ratings
    Campaign success analytics8.055 Ratings00 Ratings
    Real-time tracking8.458 Ratings00 Ratings
    Competitor analysis8.041 Ratings00 Ratings
    Account management
    Comparison of Account management features of Sprinklr Social and uberVu (discontinued)
    Feature
    Sprinklr Social
    7.6
    57 Ratings
    4% below category average
    uberVu (discontinued)
    -
    Ratings
    Role-based user permissions & privileges8.556 Ratings00 Ratings
    Mobile access6.750 Ratings00 Ratings
    Best Alternatives
    Sprinklr SocialHootsuite Insights
    Small Businesses
    Sendible
    Score6.9 out of 10
    Mention
    Score8 out of 10
    Medium-sized Companies
    CoSchedule
    Score10 out of 10
    Mention
    Score8 out of 10
    Enterprises
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score8.1 out of 10
    Social Suite by Reputation.com
    Score9.4 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Sprinklr SocialHootsuite Insights
    Likelihood to Recommend
    9.0
    (85 ratings)
    10.0
    (2 ratings)
    Likelihood to Renew
    7.0
    (29 ratings)
    10.0
    (2 ratings)
    Usability
    7.3
    (13 ratings)
    10.0
    (1 ratings)
    Availability
    9.1
    (5 ratings)
    9.0
    (1 ratings)
    Performance
    8.2
    (4 ratings)
    9.0
    (1 ratings)
    Support Rating
    10.0
    (34 ratings)
    10.0
    (1 ratings)
    In-Person Training
    7.0
    (2 ratings)
    -
    (0 ratings)
    Online Training
    8.4
    (3 ratings)
    10.0
    (1 ratings)
    Implementation Rating
    9.0
    (5 ratings)
    10.0
    (1 ratings)
    Product Scalability
    8.2
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Sprinklr SocialHootsuite Insights
    Likelihood to Recommend
    Sprinklr
    In my perspective, I would say Sprinklr Modern Sales &
    Engagement is best suited for teams and organizations who are more involved in
    automating social media activities, getting a great analytical report on
    activity engagement, and generating lists and bolds that helps determine the
    trends and events, etc. One of the best tools that one could use for clients
    with every information they would need.
    Incentivized
    Read full review
    Discontinued Products
    I liked uberVU a lot, and thought I was lucky to have found them (they actually responded to my tweet when I was vendor-searching, which was good to know as they were doing just what we were planning to use the software for). They are relatively small, which allows to have a great personal relationship and we felt very valued as a client. They provided great value - some of their competitors allow for more features (which explains their higher price), but there was no way to opt out of the unnecessary features to lower the price - uberVU didn't have any of that, it was just what we needed and in our price range
    Read full review
    Pros
    Sprinklr
    • Customization - Through Sprinklr's rules and robust custom field creation, you really can create a lot of customization for every facet of your business.
    • Listening - Their Listening Engine and Explorer are fantastic ways to proactively find engagement-friendly conversations, in addition competitively research your brand.
    • Care - Using their case formatting, messages and customer contacts can be routed and assigned easily to available reps, and their bot builder can help to automate your contacts without sacrificing a personal touch.
    Incentivized
    Read full review
    Discontinued Products
    • Easy to see what people are saying on social media about clients.
    • Creates reports that can be limited to certain time frames.
    • Able to see the reach of users so you can breakdown by influencers.
    Read full review
    Cons
    Sprinklr
    • Overall, Sprinklr rewards users to do a lot of digging on their own to get to the more in-depth functionalities. For instance, the asset manager feature leads you to a dashboard with all the content you ever published but doesn't tell you what to do next or how to organize it
    • Sprinklr offers basic social listening features, but it is much more limited than other pure social listening players like Crimson Hexagon or Brandwatch. It is perfectly usable for a quick search but I wouldn't recommend it as your sole social listening platform
    Incentivized
    Read full review
    Discontinued Products
    • I honestly didn't have any issues with them. Being able to set the real-time alerts as "every 15 minutes" took some figuring out to do, and we were still in the trial mode while we did that - it wasn't particularly intuitive for other users, but once we walked them through, everything worked well.
    Read full review
    Likelihood to Renew
    Sprinklr
    I really do feel that Sprinklr is the most complete enterprise social media program. It covers everything you would need to do to run a strategic social media program. On top of that, the success managers are really the best. Our success manager goes above and beyond for us and has been so helpful to us with setting up some very specific repots and profiles. Paul (our CSM) has been great about keeping us up to date on the latest features and functionality as well as helping us set up innovative dashboards as need
    Read full review
    Discontinued Products
    I find it a great tool in the digital strategy world to see what people are saying across social platforms. It's much more efficient that doing a search on the platform itself and provides a lot of information extremely quickly
    Read full review
    Usability
    Sprinklr
    The user interface, training via Sprinklr university and detailed articles on almost every topic in the knowledge portal make Sprinklr a complete package. This is also GDPR compliant, helping us stay good with the info security. The layout of the navigation is easy and anyone new to the tool won't be overwhelmed
    Incentivized
    Read full review
    Discontinued Products
    All the users found the product intuitive and easy to use.
    Read full review
    Reliability and Availability
    Sprinklr
    Our account partners at Sprinklr are not only responsive to out needs, both domestically and internationally, but have consistently approached us with ideas on how to improve our communication and collaboration in a proactive manner.
    Read full review
    Discontinued Products
    A couple of times it was a little slow, but this didn't result in any negative impact for us. There was no downtime as I could recall or notice.
    Read full review
    Performance
    Sprinklr
    Perfornace is not aan issue. The issues/bugs with this software are few and far between. And when one pops up the 24/7 support team is helpful, quick and informative.
    Read full review
    Discontinued Products
    No answers on this topic
    Support Rating
    Sprinklr
    Support is amazing. We have had to reach out [to] them only a few times in the past few years. Each time, they were back in touch with us within the hour or two, no matter the time. We've always had our issues addressed quickly and promptly corrected. They are a great team to work with.
    Incentivized
    Read full review
    Discontinued Products
    Every time we needed help, the support was great. We had no issues, mostly needed usability walkthroughs and had questions about features.
    Read full review
    In-Person Training
    Sprinklr
    I don't recall our training in detail. I know we met in person a few times, and did some over-the-phone product walk-throughs. It may have been somewhat informal -- I don't recall having any takeaways to refer to.
    Read full review
    Discontinued Products
    No answers on this topic
    Online Training
    Sprinklr
    Through multiple webinars, easily accessible training documents, and ad-hoc sessions with my account manager I am never left in the dark when I have a question.
    Read full review
    Discontinued Products
    I got the training while I was evaluating and in the trial period. Then I trained the others myself
    Read full review
    Implementation Rating
    Sprinklr
    The implementation personnel at Sprinklr are top-notch. They will work with you to make sure they setup Sprinklr in a way that best aligns with your structural needs
    Read full review
    Discontinued Products
    Not applicable since it is SAAS - all we needed was to sign up, which was easy
    Read full review
    Alternatives Considered
    Sprinklr
    As much as I get frustrated with Sprinklr, Sprinklr is a much cleaner platform than others I have used and I do obtain good data from the reports due to my custom filters, allowing me to pass along education onto product teams in regards to their specific lines.
    Incentivized
    Read full review
    Discontinued Products
    Radian6 and Brandwatch were on the short list. We picked uberVU for its combination of price and features. It did not have extra features we didn't need, they were customizable and flexible enough to meet all of our needs
    Read full review
    Scalability
    Sprinklr
    Always start simple with Sprinklr, e.g. one client. You can easily grow over time adding products/units/regions, etc
    Read full review
    Discontinued Products
    No answers on this topic
    Return on Investment
    Sprinklr
    • Reports can be customized and exported easily in many different formats. I especially like the PowerPoint version of reports. It quickly and professionally creates a custom slideshow to show the metrics of the platforms and time periods you choose. This is a great way to keep your company's C-level executives informed on your team's progress and investing in your efforts. This is especially true for executives that do not personally use or understand the value of social media.
    • Brand reputation management is always a great investment. The dashboard alerts you in real-time when your brand or product is mentioned across any of the platforms and offers a quick and efficient way to respond. The Sprinklr customer experience cloud can be implemented across your entire organization, including CRM and email systems.
    • If you're not growing you're dying. That alone helps me with the ROI of using Sprinklr for my client's business objectives.
    Read full review
    Discontinued Products
    • Easier to handle crisis.
    • Ability to find out statistics to quantify and qualify what you're doing for customers.
    Read full review
    ScreenShots