Sprout Social provides social media management, marketing, customer care, data and intelligence, and employee advocacy solutions for brands and agencies, including Ticketmaster, Chipotle, Grubhub, Subaru, and Zendesk. Sprout’s platform is used to simplify social publishing, engagement, reviews, analytics and listening for customers. Sprout also provides customer success and technical support, to deliver consistent value to all users. Any organization, regardless of size or industry, receives…
$249
per month per user
TINT
Score 3.6 out of 10
N/A
TINT is an enterprise User Generated Content platform boasting users among 5,000 brands around the world to incorporate authentic user content, engage consumers, convert sales, and inspire action across every customer touch point.
The platform is used to find, filter, curate, obtain legal rights, and display user generated content (UGC) on websites, digital screens, at events, social commerce, in emails, and ads.
IMO it's best for an organization that has a lot of different people working on social media. They could be in different departments or just different members of the same team responsible for different types of posts (corporate, e-commerce, branding, etc.). I don't think it's as vital for a one-person team working solely within the Meta platform, for instance, especially if they're less concerned with detailed analytics.
[Tint should] Improve response times in between initial quotes and questions to same-day support as promised. Overall, for our limited needs for a social media at hosted conference, it suited our needs, but would not have paid extra for customer support - you will be on your own for this one. Customer support was factored into cost, which is why it is difficult to recommend TINT.
For each account, customize posts for each platform, and schedule them to go live simultaneously.
Employee Advocacy via Sprout Social has integrated AI assistance for captions. Usually I would generate one suggested caption for employees to use/stem from when re-sharing to their socials. But now, EA message ideas display in random orders to better promote the full range of content.
Sprout Social has made the option to gamify the sharing concept quite easily with Employee Advocacy. Using the Leaderboard feature, employees can earn points in Employee Advocacy. Customized point values ensure you know how to climb the Leaderboard and start some friendly competition.
Social media platforms don't always play nice with Sprout so it will always be a challenge to get all integrations to work properly.
Sprout Social is a growing organization and they are acquiring new technologies, which can be good. However, they often spend time in meetings upselling new services. I like to learn about enhancements and opportunities but prefer to focus on my investments first.
Customer service: it took 10 business days to get initial questions answered from our sales contact, Matt. After we purchased the mid-grade package that came with prioritized email responses, it took 4 hours to respond to an emergency issue. We were never informed that our LinkedIn accounts would not be compatible with the Tint platform, which is significant is this is one of your main sources for content generation. After being able to jump on to a call with Alex and Customer Success in the middle of a crazy busy conference, we were promised a follow-up call to see what could be done about billing. 2 emails later and no response. I just received responses to some tickets 30+ days after event ended. Do not pay for the mid-grade package. Your emails will not be prioritized. Be sure to double check that all social media platforms you intend to use are functioning with platform before purchasing.
The auto scroll feature is a bit abrupt in transitions and would advise smoother visual when sliding between social media posts.
Better improvement on duplicate posts and pictures - many still made it through filter and generated repetitive content.
I like Sprout for our needs and I like that it is easy to use. We want something better than HootSuite but don't need a high-level fancy program. The only think I don't like is customer service (except for chat).
Sprout Social's ease of use and navigation throughout the technology are relatively easy to figure out and teach. We also had a representative thoroughly walk us through the features and functionality to set us up for success in using the platform. I didn’t give it a ten because there were times when the navigation didn’t make sense, but once you figured out the quirks, it didn’t cause any trouble.
Uptime was OK, but given the fact that we are in Europe, there were some specific problems: They tended to take the system down for maintenance during the night in the US, which was during our workday. This was definitely problematic and hard to explain to our clients.
Sprout Social's customer support is extremely responsive. They're also always looking for suggestions on how they can make the product better and will actually take your ideas to their team to see if they're worth implementing. I've never had an issue that couldn't be resolved by them in a timely manner.
Their training is good, but the promotion of it is even better. I don't need or have the time for training, but I was always happy to know it was there. They did a great job sending updates out and making me aware when there was a new feature that I may want training for. As for the training I never used it, so I can't comment on that
Make sure you do it all the way. Do not break it into phases. Pour yourself a coffee, start it in the morning and you'll be done before you finish that coffee.
We are constantly exploring our options and looking for the most cutting-edge products that suit our needs as a business. Sprout ticked the boxes for what we needed when it was time for a change. Both are powerful tools, and you can only see by doing.
I chose Tint because of the ability to customize and better brand for social media wall engagement. And for promised customer support, which ultimately Tint lacks. I'm a nice guy and I also believe in holding companies accountable to the high standards that are promised.
One positive impact has been a huge time saver for our team. Where we once had multiple systems and delays from producing content to approval to publishing, now everything is seamless.
Another positive impact is streamlining the onboarding process for new team members. Sprout Social is user-friendly and intuitive, making it easy to study even for someone completely new to social media.
One negative impact has been the time it takes to wade through irrelevant social listening posts. The filtering is not effective enough to eliminate the noise.
