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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Tealium Customer Data Hub

    Score8.7 out of 10
    Enterprise companies (1,001+ employees)
    The Tealium Customer Data Hub powers capabilities across the data supply chain. Tealium universally collects customer data from any source including; websites, mobile applications, devices, kiosks, servers, and files. Data collected is then standardized in the data layer, which drives usage of data for customer engagement and analysis.N/A

    IBM Turbonomic

    Score8.5 out of 10
    Enterprise companies (1,001+ employees)
    IBM Turbonomic, now part of the Concert platform, is a performance and cost optimization platform for public, private, and hybrid clouds used by cloud, infrastructure operations, and architecture to assure application performance while eliminating inefficiencies by dynamically resourcing applications through automated actions. One of the key features of IBM Turbonomic is its ability to continuously adjust…N/A
    Pricing
    Tealium Customer Data HubIBM Turbonomic
    Editions & Modules
    No answers on this topic
    IBM® Turbonomic On-Prem
    Varies - Request a Quote
    per month IBM Turbonomic On-prem optimizes data center resources in real time, ensuring app performance at the lowest cost by aligning infrastructure supply with dynamic application demand.
    IBM® Turbonomic Cloud Standard
    Varies - Request a Quote
    per month For customers with more than USD 1.6 million in annual cloud spend or 50 Managed Virtual Servers (MVS) or greater
    IBM® Turbonomic Hybrid Standard
    Varies - Request a Quote
    per month Advanced hybrid cloud optimization capabilities for customers with 200 managed virtual servers (MVS) or more
    Offerings
    Pricing Offerings
    Tealium Customer Data HubIBM Turbonomic
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details—Volume discounting available.
    More Pricing Information
    Community Pulse
    Tealium Customer Data HubIBM Turbonomic
    Considered Both Products
    Tealium
    No answer on this topic
    IBM
    No answer on this topic
    Key User Insights
    Would buy again
    99%
    Would buy again
    82 Answers
    95%
    Would buy again
    53 Answers
    Delivers good value for the price
    97%
    Delivers good value for the price
    67 Answers
    96%
    Delivers good value for the price
    53 Answers
    Happy with the feature set
    98%
    Happy with the feature set
    81 Answers
    96%
    Happy with the feature set
    54 Answers
    Lived up to sales and marketing promises
    93%
    Lived up to sales and marketing promises
    53 Answers
    98%
    Lived up to sales and marketing promises
    42 Answers
    Implementation went as expected
    87%
    Implementation went as expected
    60 Answers
    89%
    Implementation went as expected
    42 Answers
    Features
    Tealium Customer Data HubIBM Turbonomic
    Tag Management
    Comparison of Tag Management features of Tealium Customer Data Hub and IBM Turbonomic
    Feature
    Tealium Customer Data Hub
    8.2
    12 Ratings
    0% below category average
    IBM Turbonomic
    -
    Ratings
    Tag library9.012 Ratings00 Ratings
    Tag variable mapping8.012 Ratings00 Ratings
    Ease of writing custom tags8.012 Ratings00 Ratings
    Rules-driven tag execution9.112 Ratings00 Ratings
    Tag performance monitoring4.311 Ratings00 Ratings
    Page load times8.911 Ratings00 Ratings
    Mobile app tagging8.05 Ratings00 Ratings
    Library of JavaScript extensions9.911 Ratings00 Ratings
    Cloud Management
    Comparison of Cloud Management features of Tealium Customer Data Hub and IBM Turbonomic
    Feature
    Tealium Customer Data Hub
    -
    Ratings
    IBM Turbonomic
    8.0
    24 Ratings
    9% below category average
    Cloud Management Security00 Ratings7.818 Ratings
    Automation and Orchestration00 Ratings8.725 Ratings
    Cost Management00 Ratings7.926 Ratings
    Cloud Management Performance Monitoring00 Ratings8.426 Ratings
    Governance and Compliance00 Ratings7.624 Ratings
    Resource Management00 Ratings9.325 Ratings
    Systems Integration00 Ratings6.725 Ratings
    Best Alternatives
    Tealium Customer Data HubIBM Turbonomic
    Small Businesses
    Twilio Segment
    Score8.4 out of 10
    Rackspace Fabric
    Score6.3 out of 10
    Medium-sized Companies
    Treasure AI
    Score9 out of 10
    Cisco Intersight
    Score8.9 out of 10
    Enterprises
    Treasure AI
    Score9 out of 10
    Cisco Intersight
    Score8.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Tealium Customer Data HubIBM Turbonomic
    Likelihood to Recommend
    8.5
    (131 ratings)
    8.6
    (156 ratings)
    Likelihood to Renew
    9.2
    (20 ratings)
    9.0
    (24 ratings)
    Usability
    9.0
    (12 ratings)
    7.7
    (21 ratings)
    Availability
    9.0
    (2 ratings)
    10.0
    (3 ratings)
    Performance
    9.0
    (4 ratings)
    8.0
    (6 ratings)
    Support Rating
    8.4
    (84 ratings)
    8.0
    (25 ratings)
    In-Person Training
    -
    (0 ratings)
    8.2
    (3 ratings)
    Online Training
    8.0
    (1 ratings)
    10.0
    (3 ratings)
    Implementation Rating
    10.0
    (2 ratings)
    9.7
    (18 ratings)
    Configurability
    10.0
    (1 ratings)
    10.0
    (3 ratings)
    Contract Terms and Pricing Model
    8.0
    (1 ratings)
    9.1
    (2 ratings)
    Ease of integration
    10.0
    (1 ratings)
    7.3
    (5 ratings)
    Product Scalability
    9.0
    (2 ratings)
    7.3
    (4 ratings)
    Professional Services
    10.0
    (1 ratings)
    10.0
    (1 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    10.0
    (3 ratings)
    Vendor pre-sale
    10.0
    (1 ratings)
    10.0
    (3 ratings)
    User Testimonials
    Tealium Customer Data HubIBM Turbonomic
    Likelihood to Recommend
    Tealium
    Well suited: Any company that has a variety of data interspersed across multiple systems and is trying to get a more unified understanding of their customer profile—that enriched customer view of having all these disparate data sources and wanting to bring them together in a relatively seamless manner, and then having that more nuanced understanding of the entirety of the customer and being able to action off of it. Which again, I feel like is a core marketing use case.
    Incentivized
    Read full review
    IBM
    Datacenter Consolidation and Hardware Optimization: This scenario is relevant to you as a hardware manager. It applies when you have physical servers (like Power or System z) and want to maximize virtual machine density. Why it works: IBM Turbonomic analyzes the peak usage times of each VM. If VM "A" is active during the day and VM "B" at night, it places them on the same physical host. Ideal scenario: Data migration projects or when you're told, "[...], there's no budget for more servers this year, make everything fit on what we have." Consolidación de Datacenters y Optimización de Hardware,Este escenario te toca de cerca como encargado de Hardware. Cuando tienes servidores físicos (como los Power o System z) y quieres maximizar la densidad de máquinas virtuales.Por qué funciona: IBM Turbonomic analiza las horas pico de cada VM. Si la VM "A" es activa de día y la VM "B" de noche, las coloca en el mismo host físico.Escenario ideal: Proyectos de migración de datos o cuando te dicen: "[...], no hay presupuesto para más servidores este año, haz que quepa todo en lo que tenemos". This review was originally written in Spanish and has been translated into English using a third-party translation tool. While we strive for accuracy, some nuances or meanings may not be perfectly captured.
    Incentivized
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    Pros
    Tealium
    • Activation in real time - it's really good and you can literally see the information being activated in all other technologies that my clients use, like TikTok, Facebook, Google, et cetera. At the time that a client arrives on your website, you have instant data to enrich the profiles and activate on this channel. So this is really good and it's something that Tealium give us the control in order to do that.
    • The other thing is that you have the power to choose what data you want to collect and what data you do not want to collect. Tealium is particularly very good on doing that.
    Incentivized
    Read full review
    IBM
    • Presentation is nice. Its easy to understand what your looking at and the data that is being presented to you.
    • Properly identify resource utilization and recommendations for action on how VMs can be improved and resources can be better utilized.
    • It was also able to tell us the same information and analysis for cloud resources. I was not expecting that.
    Incentivized
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    Cons
    Tealium
    • Audiences—don't they technically exist in Tealium? They are just streamed—no count, no backfill, etc.
    • Working backward to identify issues involves lots of clicking in the UI, going from audience to audience attribute, badge to event attribute, and so on.
    • You have to wait for a Real-Time event to see the payload. There is no sample or other option.
    Incentivized
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    IBM
    • It would be nice if the UI included a break-down of features that are both licensed as well as un-licensed. That way, you could not only see what you have, but what you don't.
    • The right-sizing recommendations are great, but very little info is given about why the recommendation is being made. More info would not only increase understanding, but would also help drive decision-making.
    Incentivized
    Read full review
    Likelihood to Renew
    Tealium
    I already know that my company has no plans to discontinue use of Tealium. We are heavily reliant on it due to a huge number of product teams and developers we would have to work with to place tags across many pages. Tealium is already there on the pages, and our application/product teams are familiar with how to integrate it. It is just the simplest way to ensure that new data requirements are implemented in a timely manner.
    Incentivized
    Read full review
    IBM
    We are certainly happy with Turbonomic as a whole and have invested quite a bit of time and effort into learning the ins and outs of the product. We have our reporting setup the way we want it and have gained definite value from these features. I will say though that many products nowadays are offering more native monitoring, reporting, and alerting features which may eventually steer us away from this product
    Incentivized
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    Usability
    Tealium
    Once you understand how it works and how to implement things, it is a dream and very user friendly. There is the initial learning curve but there are oceans of helpers available to you to help you bridge that initial gap and get going. Take the time to learn it up front and you will never have any problems. And support is great and available to answer questions
    Incentivized
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    IBM
    Excellent approach to larger VM organizational management. They have an very clean integrated dashboard that allows us to see everything in our environment and what that is doing in real-time. It works on multiple hyper-visors really well and integrates capacity planning on my local site as well as my cloud locations.
    Incentivized
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    Reliability and Availability
    Tealium
    It's been flawless as far as I am concerned.
    Incentivized
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    IBM
    VMTurbo has not caused any outages by not doing what we expect it to do.
    Incentivized
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    Performance
    Tealium
    Sometimes publishing can take longer than expected
    Incentivized
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    IBM
    It allocates resources among applications by showing more on the cost breakdown by cloud service, with metrics on cloud provider information like Azure Management, Identity, Networking, Storage with costs per day, and total services costs. This then could facilitate and show the corresponding actions thereafter upon scaling.
    Incentivized
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    Support Rating
    Tealium
    The support team often is so quick to respond and so helpful when it comes to working with the needs of my clients and being able to resolve potential shortcomings or technical issues or surrounding the tool. There have been times more recently that I’ve gotten more generic service rather than the tailored experience that I have come to expect.
    Incentivized
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    IBM
    When I contact support I get a quick response and they are able to solve my problem quickly. I also get a sense that they want to make sure that we are getting value from the product and walk me through whatever steps are needed to accomplish my goals.
    Incentivized
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    In-Person Training
    Tealium
    No answers on this topic
    IBM
    Alex (from VMTurbo) has worked with the product for years and helped develop the product. He was very knowledgeable and was able to provide our support team with details knowledge on how to get our deployment configured correctly as well as help with another VMTurbo POC within another customers environment.
    Incentivized
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    Online Training
    Tealium
    Did what we needed to onboard us onto the platform
    Incentivized
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    IBM
    After buying VMTurbo Operations Manager, I was invited to an online user training event. I felt this training was effective and dug just deep enough to be informative yet still keep my attention. Additionally, the webinar was free.
    Incentivized
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    Implementation Rating
    Tealium
    Implementation had some bumps in the road and it was new for all of us, but for the most part, it was easier than many other implementations we've done with other technologies.
    Incentivized
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    IBM
    The implementation was very simple. Just upload an OVA file and power on the VM. Once it comes up enter some networking information and you can then access the web interface. From there, just begin configuring the system for your environment by adding you license and the various virtual environments and storage through the inventory tab
    Incentivized
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    Alternatives Considered
    Tealium
    Tealium Customer Data Hub can do it all in one. Whereas, I think by using multiple Tealium Customer Data Hubs, we can utilize what each tool is really good at. In an ideal world, we'd like to use Tealium Customer Data Hub for everything, but one thing that we struggle with is Audience Segmentation, and we are looking for a one touch solution, without a lot of the work since the data is already there.
    Incentivized
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    IBM
    As the organization had experience of years in using IBM products, we had the confidence that they will provide us with great support. And we needed a reliable solution as a financial institute to ensure continuous operations. Even though the price was very high, we made the correct decision to go ahead with IBM Turbonomic as the feedback from existing users in the region was very positive. We needed a solution which was capable of handling our automation requirements. All these were green in IBM Turbonomic.
    Incentivized
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    Contract Terms and Pricing Model
    Tealium
    Like anything it could be cheaper but we still feel we get value from it.
    Incentivized
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    IBM
    No answers on this topic
    Scalability
    Tealium
    Never had an issue, scales as we use it.
    Incentivized
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    IBM
    It’s very scalable.
    Incentivized
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    Professional Services
    Tealium
    Very easy to work with and relatively cost effective
    Incentivized
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    IBM
    Professional services were always there to guide us in our transformation to the cloud. They understood our business model and then were able to provide guidance on what we needed from the tool.
    Incentivized
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    Return on Investment
    Tealium
    • There has been a near immeasurable return on customer data and improvement of our quality for our physical products due to be in tune with the customer. This has changed our way of doing things for the better to gain a better flow and overall workplace experience.
    • A negative is that Tealium AudienceStream becomes harder to manuever and use data analytics for when a database has been existing for a fairly large amount of time. It goes from an agile ship to a huge vessel that takes many components to be able to move.
    Incentivized
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    IBM
    • Application performance has been a big one. With Turbonomic keeping everything running at top performance, it can make changes when extra resources are need, quicker than somebody being notified and then making the necessary changes.
    • Turbonomic has been a great cost savings for us on multiple occasions. We use it every time we are improving servers.
    • With the planning feature we get the best performance form new hardware purchases
    Incentivized
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    ScreenShots

    Tealium Customer Data Hub Screenshots

    Screenshot of Data Supply ChainScreenshot of Data LayerScreenshot of Connector MarketplaceScreenshot of Live Event TrackingScreenshot of AudienceStream Dashboard

    IBM Turbonomic Screenshots

    Screenshot of IBM Turbonomic Action Center, where it shows the list of optimization actions across the global environment—on-prem and cloud—that should be taken to minimize cost while assuring performance.Screenshot of IBM Turbonomic Application, a view that shows the global environment across private and public infrastructure from the context of individual application components. Users can optimize one application at a time by viewing each app's pending actions. The Supply Chain at left shows all of the entities across applications and their interdependencies.Screenshot of The IBM Turbonomic Cloud Executive Dashboard, an out of the box dashboard that allow users to rapidly communicate value to executives. This view shows the cloud cost savings opportunities realized and not yet realized over any time period.Screenshot of The IBM Turbonomic On-prem Executive Dashboard, an out of the box dashboard that allow users to rapidly communicate value to executives. This view shows the savings opportunities realized and not yet realized over any time period.Screenshot of an IBM Turbonomic Cloud view, where the public cloud environment(s) and all of the pending actions required to bring them into an efficient, performant state. The Supply Chain at left shows all of the entities in the public cloud(s) and their interdependencies.Screenshot of The IBM Turbonomic On-Prem view that shows the user's private data center environment(s) and all of the pending actions required to bring them into an efficient, performant state. The Supply Chain at left shows all of the entities in data center(s) and the interdependencies between them.