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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    TechTarget Priority Engine

    Score10 out of 10
    N/APriority Engine is TechTarget's primary intent data offering. The vendor aims to enable marketing and sales teams by providing behavior insights for high priority accounts and leads.N/A

    Terapeak

    Score7 out of 10
    N/ATerapeak is a market research and intelligence tool with a particular emphasis on sales data to assist ecommerce vendors in decisioning. Terapeak was acquired by eBay in December 2017, and the company claims that it plans to integrate it into its Seller Hub suite of software.N/A
    Pricing
    TechTarget Priority EngineTerapeak
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    TechTarget Priority EngineTerapeak
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    TechTarget Priority EngineTerapeak
    Considered Both Products
    TechTarget
    No answer on this topic
    eBay
    No answer on this topic
    Key User Insights
    Would buy again
    88%
    Would buy again
    14 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    8 Answers
    No answers on this topic
    Happy with the feature set
    88%
    Happy with the feature set
    14 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    6 Answers
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    5 Answers
    No answers on this topic
    Features
    TechTarget Priority EngineTerapeak
    Sales Intelligence Data Standards
    Comparison of Sales Intelligence Data Standards features of TechTarget Priority Engine and Terapeak
    Feature
    TechTarget Priority Engine
    10.0
    9 Ratings
    12% above category average
    Terapeak
    -
    Ratings
    Contact information10.09 Ratings00 Ratings
    Company information10.09 Ratings00 Ratings
    Industry information10.09 Ratings00 Ratings
    Intent Data
    Comparison of Intent Data features of TechTarget Priority Engine and Terapeak
    Feature
    TechTarget Priority Engine
    7.5
    8 Ratings
    7% below category average
    Terapeak
    -
    Ratings
    Web Personalization7.06 Ratings00 Ratings
    3rd party intent signals10.08 Ratings00 Ratings
    Downstream intent signals5.74 Ratings00 Ratings
    Account identification10.08 Ratings00 Ratings
    Buyer journey tracking10.08 Ratings00 Ratings
    Revenue forecasts4.03 Ratings00 Ratings
    Audience segmentation5.55 Ratings00 Ratings
    Conversion optimization5.36 Ratings00 Ratings
    Content Syndication10.06 Ratings00 Ratings
    Best Alternatives
    TechTarget Priority EngineTerapeak
    Small Businesses
    No answers on this topic
    No answers on this topic
    Medium-sized Companies
    Bombora
    Score8.8 out of 10
    HG Insights Platform
    Score9.2 out of 10
    Enterprises
    Bombora
    Score8.8 out of 10
    HG Insights Platform
    Score9.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    TechTarget Priority EngineTerapeak
    Likelihood to Recommend
    10.0
    (16 ratings)
    7.0
    (1 ratings)
    Usability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    7.7
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    TechTarget Priority EngineTerapeak
    Likelihood to Recommend
    TechTarget
    TechTarget would notify us when prospects looked us up by name or specifically researched areas where our product would prove beneficial. It did a great job gauging legitimate interest from the prospect and gave an idea of a timeline as well so that we could understand their urgency.
    Incentivized
    Read full review
    eBay
    Terapeak makes sense for people looking to sell a lot of items or resellers. It does not make sense for people selling one-off items or individuals looking to simply spring clean. It is great for determining pricing, what to start auctions at, and figuring out a shipping/returns strategy (whether or not to offer free shipping, have the buyer pay shipping, and if you should have returns allowed.) I would not recommend it if you just want to move the item out of your house or if you do not care what price an item sells for.
    Incentivized
    Read full review
    Pros
    TechTarget
    • Contact Info is pretty good. I've occasionally found better data than I can get from our chosen lead solution.
    • I don't know of another alternative source, but TechTarget provides data on content that people are researching.
    • TechTarget provides current tech stack for companies that I'm researching.
    Incentivized
    Read full review
    eBay
    • Gives accurate comparable sold listings to determine pricing.
    • Aggregates sales information well, so I do not need to scroll through pages of listings.
    • Helps with determining shipping/whether to turn on free shipping or not.
    • Helps with sourcing and deciding whether to pay up for certain items.
    Incentivized
    Read full review
    Cons
    TechTarget
    • It is not particularly intuitive
    • Too many steps to get where I need to go
    • Needs to provide more depth to help determine urgency and intent to buy
    • Response rate from contacting leads based on search behaviors was almost nil. This may be partially due to messaging on our end.
    Incentivized
    Read full review
    eBay
    • I wish I could use Terapeak outside of eBay. Why can't I use it with other platforms like Mercari, Poshmark, etc.?
    • I don't like that I have to pay for this feature. Other selling platforms provide their sold information free of charge.
    • It feels antiquated. I need to click through many menus and tabs to price items. I wish it would automatically move me through the pages, instead of making me fill out the information, then hit "next" or "enter."
    Incentivized
    Read full review
    Usability
    TechTarget
    Usability is great, we would love to see how strong the intent is for every keywords
    Incentivized
    Read full review
    eBay
    No answers on this topic
    Support Rating
    TechTarget
    I'm just a business user of TechTarget so I really haven't had the chance to gauge what the support is from a customer standpoint. Given that we recently rolled it out and everyone is utilizing it daily I would assume that their support is strong enough for us to continues to use it.
    Incentivized
    Read full review
    eBay
    No answers on this topic
    Alternatives Considered
    TechTarget
    TechTargets Priority Engine's interface and customizable features were easier to use and better organized than ZoomInfo's. I like the custom alerts that TechTarget provided, and I'm not sure ZoomInfo had the same feature. I would get email alerts any time a target customer read a white paper or downloaded a brochure, which made my timing for prospecting much easier. I do believe ZoomInfo's company directories are more robust and wide-spread
    Incentivized
    Read full review
    eBay
    Terapeak can't be beaten for selling on eBay, because it is part and parcel with eBay. For comparable listings on other sites, I prefer Sellhound and Jungle Scout. I find that Webgility and Price2Spy are more helpful for SEO and getting to the top of Google's search results. I feel that I get more eyes on my products using other services when I am not specifically selling through eBay. But on eBay, Terapeak is the only service I will use.
    Incentivized
    Read full review
    Return on Investment
    TechTarget
    • It is best when used in conjunction with all of our other tooling and not used alone
    • It has enabled my team to have a better feel for what is happening at a prospect's company
    • It sometimes consumes too many hours in the day waiting on data to load, and time is wasted toggling between pages
    Incentivized
    Read full review
    eBay
    • We have saved time by using Terapeak for pricing. We did not price our items up too much but made them competitive with the market.
    • We made more money using Terapeak than we would have without it because we did not under-price items. Terapeak gave accurate comparable sold listings.
    • One negative impact was simply the cost. It was about $20/month and was set up to auto-renew. We forgot to cancel our membership and accidentally paid for a service we weren't using.
    Incentivized
    Read full review
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