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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Terminus ABM Platform

    Score8 out of 10
    Mid-Size Companies (51-1,000 employees)
    Supporting B2B strategies, the Terminus platform offers tactical playbooks that help teams meet accounts throughout their entire lifecycle. It is a platform rooted in first-party data that surrounds buyers with engaging digital experiences from account acquisition to expansion and renewal. The Terminus engine is built to drive ROI, minimize fraud, prioritize brand safety, and turn intent into relevant, actionable insight for GTM teams. Key benefits of Terminus: - Relevant…N/A

    Wix

    Score8.1 out of 10
    N/AWix is a website builder used to grown an online presence. The platform allows users to build their website from scratch, choose from designer-made templates, or use an AI website builder to add sections, images, and text.

    $17

    per month

    Pricing
    Terminus ABM PlatformWix
    Editions & Modules
    No answers on this topic
    Free
    $0
    Light
    $17
    per month
    Core
    $29
    per month
    Business
    $39
    per month
    Business Elite
    $159
    per month
    Offerings
    Pricing Offerings
    Terminus ABM PlatformWix
    Free Trial
    NoNo
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeRequiredNo setup fee
    Additional Details——
    More Pricing Information
    Best Alternatives
    Terminus ABM PlatformWix
    Small Businesses
    No answers on this topic
    WebWave
    Score9.5 out of 10
    Medium-sized Companies
    Foundry ABM
    Score8 out of 10
    10Web
    Score7.7 out of 10
    Enterprises
    6sense
    Score8.3 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Terminus ABM PlatformWix
    Likelihood to Recommend
    8.1
    (30 ratings)
    7.5
    (101 ratings)
    Likelihood to Renew
    9.0
    (3 ratings)
    7.0
    (4 ratings)
    Usability
    -
    (0 ratings)
    7.7
    (10 ratings)
    Availability
    -
    (0 ratings)
    10.0
    (2 ratings)
    Performance
    -
    (0 ratings)
    10.0
    (2 ratings)
    Support Rating
    -
    (0 ratings)
    6.0
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    8.0
    (1 ratings)
    Configurability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Ease of integration
    -
    (0 ratings)
    9.0
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    8.0
    (2 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    10.0
    (1 ratings)
    User Testimonials
    Terminus ABM PlatformWix
    Likelihood to Recommend
    Terminus
    Terminus ABM Platform is well suited for organizations beginning their ABM journey. It is easy to implement and there is a great team to help you do so. Ongoing customer success teams ensure you are taking full advantage of the platform and work to help you develop an ABM strategy that fits your business needs.
    Incentivized
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    Wix
    I would recommend Wix if you're more website-savvy; it is more customizable than Squarespace. However, Squarespace's modules look more polished than Wix's, which you drag and drop onto the site. With Wix, you need to do a lot more work, and it allows for more customizations, but I am a lot quicker on Squarespace.
    Incentivized
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    Pros
    Terminus
    • Serving account targeted ads across a wide range of display ad providers
    • Matching account based browsing data to target lists
    • Identifying need and interest in particular accounts with intent data
    • Identifying anonymous web traffic on our site from target accounts
    • Reporting on ABM activity and metrics
    Incentivized
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    Wix
    • Easy to create and duplicate website, and web pages for similar products, services and campaigns, so you do not have to start from scratch
    • Find features such as video, image and button, and templates to customise your website's feel and look. For example, recently, I was able to add a countdown timer for the sale of tickets to our online conference.
    • Creating website Anchors - making it easy for you to take a visitor to a particular part of a page so that they do not need to scroll through the entire webpage making it more user-friendly.
    • The SEO part of Wix makes it easy for you to set up meta data, create fully functional social media shares that are on brand and looks professional in the Google search engine..
    Incentivized
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    Cons
    Terminus
    • Support times are iffy. We've had slower replies and resolutions to issues since they acquired Sigstr and now support both products.
    • Display advertising generally has low ROI, in part due to "banner blindness". If you're not continuously developing engaging creatives, you're going to see very little return with this platform.
    • Their UI needs serious work. Some options are locked after you move to the next screen in their campaign wizard (nothing should ever be locked in draft) and unless they've recently changed it, you can't delete dead draft campaigns - just archive them.
    • There are a few serious discrepancies in the analytics when it comes to identifying which end companies have people who have viewed your ads (i.e. Microsoft has huge numbers because Azure is their product).
    Incentivized
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    Wix
    • In my opinion, with the removal of the ADI web-building tool in favor of editor, user-friendliness has suffered tremendously.
    • In my opinion, the removal of the ADI web-building tool in favor of editor makes that a big portion of a website has to be redesigned, as items are now linked to each other in a different way than before.
    • In my opinion, the removal of the ADI web-building tool in favor of editor makes Wix only usable for professional website builders and no longer for the general public.
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    Likelihood to Renew
    Terminus
    Terminus is a turn-key partner in the B2B Account-Based Marketing space. Their model is flexible and efficient which in turn provides effective results. Their sales staff is great and never tries to up-sell, but rather coach and educate our teams to be better at our jobs. It has been great to collaborate
    Incentivized
    Read full review
    Wix
    We will definitely renew Wix. The ability to completely control our website has been invaluable to us. We will maintain this service as long as we are an incorporated organization, we've tried several other software options and this has been the best solution by far for all of our needs.
    Incentivized
    Read full review
    Usability
    Terminus
    No answers on this topic
    Wix
    Great customization, but a pain to backtrack. They recently added the ability to set fonts etc as headings, title, body etc, but if you did not begin your build with these presets you are screwed if you ever try to change font/ colors/layout etc.
    Incentivized
    Read full review
    Reliability and Availability
    Terminus
    No answers on this topic
    Wix
    I never had an outage issue per say. I would say it was very reliable of a website building platform and as a marketing source there was never any issues connecting it to the server. I don’t recall there being any editing tools or hosting issues. Nothing went down when using it.
    Incentivized
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    Performance
    Terminus
    No answers on this topic
    Wix
    Not complex at all. It teaches you how to use their platform in a dynamic way. Each tutorial offers an explanation that can be reviewed later on. The connection speed of a web page has been smooth so far, with no major problems regarding this subject. Overall, Wix can manage 10+ pages with great connection speed.
    Incentivized
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    Support Rating
    Terminus
    No answers on this topic
    Wix
    As stated before I didn’t use the support as I did not have the feature and did not often enough need the help. I was able to figure it out mostly on my own by exploring the site. I’ve found exploring and playing on it told me how to do most things.
    Incentivized
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    Implementation Rating
    Terminus
    No answers on this topic
    Wix
    Like I said I was a beginner so it was fun to navigate and teach myself how to implement the features when building and maintaining my site. It was a fairly easy place to host my domain, and creat something simple.
    Incentivized
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    Alternatives Considered
    Terminus
    Drift has banners available in their email tool, furthermore, we are able to mimic a Sigstr banner in HubSpot when we build emails by placing the banner image with a link in the bottom of an email, it's just a more manual process. I can't recommend any other solution over Sigstr, they own what they do and don't try to reach in their product marketing and I respect their product for that.
    Incentivized
    Read full review
    Wix
    Wix is a great starting platform for anyone looking to create a website. It definitely holds its own against any other all in one website creation platform. The one thing I would say is if your main focus is solely on eCommerce you may be better off using something like Squarespace which is specifically designed for that market.
    Incentivized
    Read full review
    Scalability
    Terminus
    No answers on this topic
    Wix
    I give this rating to Wix because it's a great content creator. It has a great platform and also offers great customer service. If you encounter any technical issues, with Wix you will find a solution. For premium members or domain holders, this is the same as for Trial members or non-domain holders.
    Incentivized
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    Return on Investment
    Terminus
    • Combining chat, advertising experiences & a very tight contact list - we saw a 684% increase in on-site engagement.
    • 900% increase in deal size after using chat with our advertising campaigns
    • 50% higher attendance for our events when leveraging our intent data for targeting
    Read full review
    Wix
    • Wix has helped the companies I've worked with to promote their products and events. Without Wix, it would be extremely difficult to create landing pages for email campaigns or advertisements so, Wix has enabled us to save a lot of marketing and design labor.
    • As a marketer for a non-profit (and previously for a startup), Wix has helped the companies I've served to build marketing campaigns despite having little to no marketing budget. Because many of its features are free or affordable, small businesses and non-profits receive a huge ROI since there isn't much investment required.
    Incentivized
    Read full review
    ScreenShots

    Terminus ABM Platform Screenshots

    Screenshot of The Tactic Details page shows how efforts are engaging targeted accounts. Users can view clicks, views, spend, etc. to more thoroughly understand advertising efforts.Screenshot of The Account Hub leverages Terminus' B2B Account Graph to automatically ingest first and third-party account data to deliver a complete picture of target accounts, and use that data to create and manage target account audiences for all account-based marketing and sales programs.Screenshot of Account-Based Analytics helps measure an account-based marketing program. The ABM Scorecard is used to surface executive-level revenue reporting metrics.Screenshot of Configurable dashboards track engagement milestones and revenue progress by account segment or business type.Screenshot of Precision display and LinkedIn advertising, to get in front of the right people in the right companies earlier, and deliver the right message every step of the way.Screenshot of Account Insights to help sales teams set more qualified meetings with ABM.