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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Velocify by ICE Mortgage Technology

    Score6.7 out of 10
    N/AVelocify is a sales acceleration and automation solution acquired by Ellie Mae (now ICE Mortgage Technology) in 2017. The product suite includes Velocify Pulse automation app, Velocify Lead Manager for lead management and distribution, and Velocify Dial-IQ sales dialer. Also , Velocify LoanEngage is a sales referral management app for loan officers.N/A

    Winmo

    Score6 out of 10
    Mid-Size Companies (51-1,000 employees)
    Winmo is a sales intelligence solution that is a resource for advertiser-agency relationships and marketing decision-maker contact information. This solution includes personalized email alerts, lead recommendations,N/A
    Pricing
    Velocify by ICE Mortgage TechnologyWinmo
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Velocify by ICE Mortgage TechnologyWinmo
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Velocify by ICE Mortgage TechnologyWinmo
    Considered Both Products
    ICE Mortgage Technology
    No answer on this topic
    List Partners
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    90%
    Would buy again
    9 Answers
    Delivers good value for the price
    No answers on this topic
    89%
    Delivers good value for the price
    8 Answers
    Happy with the feature set
    No answers on this topic
    100%
    Happy with the feature set
    10 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    9 Answers
    Implementation went as expected
    No answers on this topic
    100%
    Implementation went as expected
    10 Answers
    Features
    Velocify by ICE Mortgage TechnologyWinmo
    Prospecting
    Comparison of Prospecting features of Velocify by ICE Mortgage Technology and Winmo
    Feature
    Velocify by ICE Mortgage Technology
    -
    Ratings
    Winmo
    8.2
    22 Ratings
    6% above category average
    Advanced search00 Ratings8.520 Ratings
    Identification of new leads00 Ratings7.622 Ratings
    List quality00 Ratings8.021 Ratings
    List upload/download00 Ratings8.017 Ratings
    Ideal customer targeting00 Ratings8.121 Ratings
    Load time/data access00 Ratings9.022 Ratings
    Sales Intelligence Data Standards
    Comparison of Sales Intelligence Data Standards features of Velocify by ICE Mortgage Technology and Winmo
    Feature
    Velocify by ICE Mortgage Technology
    -
    Ratings
    Winmo
    8.2
    22 Ratings
    6% above category average
    Contact information00 Ratings8.222 Ratings
    Company information00 Ratings8.422 Ratings
    Industry information00 Ratings8.121 Ratings
    Data Augmentation & Lead Qualification
    Comparison of Data Augmentation & Lead Qualification features of Velocify by ICE Mortgage Technology and Winmo
    Feature
    Velocify by ICE Mortgage Technology
    -
    Ratings
    Winmo
    7.8
    22 Ratings
    5% above category average
    Lead qualification process00 Ratings7.219 Ratings
    Smart lists and recommendations00 Ratings7.317 Ratings
    Salesforce integration00 Ratings8.312 Ratings
    Company/business profiles00 Ratings7.920 Ratings
    Alerts and reminders00 Ratings7.910 Ratings
    Data hygiene00 Ratings7.120 Ratings
    Automatic data refresh00 Ratings8.218 Ratings
    Tags00 Ratings7.717 Ratings
    Filters and segmentation00 Ratings8.519 Ratings
    Best Alternatives
    Velocify by ICE Mortgage TechnologyWinmo
    Small Businesses
    LeadFuze
    Score8.7 out of 10
    Owler
    Score9.7 out of 10
    Medium-sized Companies
    No answers on this topic
    Clay
    Score9.3 out of 10
    Enterprises
    No answers on this topic
    LinkedIn Sales Navigator for Gmail (discontinued)
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Velocify by ICE Mortgage TechnologyWinmo
    Likelihood to Recommend
    10.0
    (11 ratings)
    8.6
    (22 ratings)
    Likelihood to Renew
    5.1
    (5 ratings)
    -
    (0 ratings)
    Usability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Availability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    10.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (4 ratings)
    -
    (0 ratings)
    In-Person Training
    8.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.0
    (1 ratings)
    -
    (0 ratings)
    Configurability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    10.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Velocify by ICE Mortgage TechnologyWinmo
    Likelihood to Recommend
    ICE Mortgage Technology
    Small businesses who do not need complex reporting and analytics would fit well into the Velocify model. There needs to be specific segments that appeal to this type of CRM, and the best feature is within an added layer--dialer. The ability to turn things around and contact your leads immediately was very beneficial to us, and could prove to be a boon for a small to midsize business.
    Read full review
    List Partners
    Winmo is best suited when you know which company you are looking for, but are missing some information, including key contacts, agency relationships, and quarterly advertising budgets. Scenarios where it is less appropriate are when you already know which company/contact you are looking for, and you are merely looking for company info to provide context
    Incentivized
    Read full review
    Pros
    ICE Mortgage Technology
    • The prioritized queue allows for management to set contact standards and hold users accountable. It removes all the guess work out of what lead to call next.
    • The Dial IQ feature is fantastic for powering through calls and maximizing speed to contact.
    • The Shotgun lead distribution puts the lead into the hand of the user that is ready and available to call that lead immediately. No handing off a lead to an originator and hoping they call. This feature allows for the system to notify multiple users simultaneously and first user to press 1 wins the lead. Talk about creating a competitive sales environment!
    Read full review
    List Partners
    • Allows us to view information from companies in the industry to stay on top of industry news and trends.
    • It provides a large database of clients and important companies, with the contacts of managers and executive staff.
    • Allows us to export the list of contacts and clients to Excel or Salesforce for the weekly reports that we make in the agency.
    Incentivized
    Read full review
    Cons
    ICE Mortgage Technology
    • Velocify would be well served to create a more robust email drip campaign platform.
    • Velocify could revamp their dashboards and prioritized views our individuals work out of daily. It's rather overwhelming when working with a lot of leads. Adding interactive graphics - calendars, easy to view alerts, etc would be great. (Big Purple Dot does this well)
    Incentivized
    Read full review
    List Partners
    • The contact info can be somewhat stale...it pays to double-check LinkedIn first to see if a particular contact still has that position.
    • Would like to see more info on lesser-known brands, since the big brands often mentioned are already inundated with sales inquiries.
    Incentivized
    Read full review
    Likelihood to Renew
    ICE Mortgage Technology
    I am sure that we as a company are likely to continue using Velocify. I am not involved in the selection process, but I have not heard any negative feedback and switching programs would more than likely be too much work
    Read full review
    List Partners
    No answers on this topic
    Usability
    ICE Mortgage Technology
    Users can gain a very good understanding of the system quickly. The administrator can use terms that are familiar to their company when setting the system up. Most new administrators error to the side of complexity when setting up the system. With Velocify less is more.
    Read full review
    List Partners
    No answers on this topic
    Reliability and Availability
    ICE Mortgage Technology
    The system is always up!!
    Read full review
    List Partners
    No answers on this topic
    Performance
    ICE Mortgage Technology
    If the system is set up correctly it will be a game changer for your organization.
    Read full review
    List Partners
    No answers on this topic
    Support Rating
    ICE Mortgage Technology
    While I didn't speak with the Support team often, they seemed very accepting and reliable. My favorite was the company emails that we would receive whenever something wasn't working correctly so that we would know that it's being worked on, providing a bit of relief to the other employees that were having trouble.
    Incentivized
    Read full review
    List Partners
    No answers on this topic
    In-Person Training
    ICE Mortgage Technology
    The in-person training if you will is done via GoToMeeting or some other service. I have been told that the moderator goes way too in-depth and too fast.
    Read full review
    List Partners
    No answers on this topic
    Online Training
    ICE Mortgage Technology
    Velocify offers online training via videos and written descriptions of implementation procedures.
    Read full review
    List Partners
    No answers on this topic
    Implementation Rating
    ICE Mortgage Technology
    If you plan to have more than 20 users on Velocify you should outsource implementation to someone that knows how the system can best be implemented for your business/process flows. If you have fewer proposed users try to use one of the canned levels.
    Read full review
    List Partners
    No answers on this topic
    Alternatives Considered
    ICE Mortgage Technology
    Before we went with Velocify, we had Salesforce and Hobson's EMT Connect. Both of these systems were rather expensive and didn't give us exactly what we needed for lead conversion as well as the customization we desired. However, I feel that some of the reasons we went with Velocify were not exactly truthful as we found out during the implementation process or much later that there were things they said that they could do that once we started getting into the weeds with it they weren't able to execute. From a lead conversion and speed to lead standpoint, this is a good product. From a reporting and lifecycle management standpoint, this is a very poor product compared to the other two
    Read full review
    List Partners
    I've used a few different services like Winmo, one of them being seamless. Winmo was a lot easier to use and the information that I gather from Winmo seems to be a lot more accurate and easy to navigate. User experience is a big deal, the easier to find information the better.
    Incentivized
    Read full review
    Scalability
    ICE Mortgage Technology
    The system is fully scaleable both vertically and horizontally across the enterprise.
    Read full review
    List Partners
    No answers on this topic
    Return on Investment
    ICE Mortgage Technology
    • Faster lead conversion lead us to higher potential for "first school wins" philosophy.
    • Negative return on time spent maintaining Velocify. Because manual reporting was needed and much had to be done outside of the system, there was a monetary loss of time because of this.
    • Predictability was near impossible for us, and the fact that we had to purchase an email automation system because Velocify did not do anything we needed was a negative ROI for our business.
    Read full review
    List Partners
    • There has been a positive ROI in terms of list building.
    • The ROI has also been positive in terms of competitive research.
    • The ROI has been negative in terms of data quality. When the sales team actually starts using the data as-is without putting in some of their own time to clean the data.
    Incentivized
    Read full review
    ScreenShots

    Winmo Screenshots

    Screenshot of Discover emerging business opportunities with integrated DailyVista news and forecasting.Screenshot of Follow prospects in Winmo to get email alerts when decision-makers change.Screenshot of Target advertisers and agencies from many different angles to uncover the leads that matter to you most.Screenshot of Tag contacts to build customized lists. Refer to them in Winmo anytime, or merge and export them to Salesforce or Excel with automatic duplicate detection.Screenshot of Prospect Agencies in Winmo based on holding companies.