Velocify by ICE Mortgage Technology vs. Zoom Revenue Accelerator

Small businesses who do not need complex reporting and analytics would fit well into the Velocify model. There needs to be specific segments that appeal to this type of CRM, and the best feature is within an added layer--dialer. The ability to turn things around and contact your leads immediately was very beneficial to us, and could prove to be a boon for a small to midsize business.

Well used and appropriate if you are on the Zoom ecosystem for your company and you use Salesforce. It is important to mention that if you book meetings via Outreach, then the meeting will be booked by using the PMI (Personal Meeting Identifier) which is basically a static meeting link your SDRs/AEs have. This PMI is not intended to be used for outbound calls, but more for private 1:1 conversations within your org, thus Zoom Revenue Accelerator has a hard time recording those by default and it needs the user to consent it every time. This is not an issue with Zoom Revenue Accelerator, however, but important to know. If you use systems such as Chili Piper for booking your meetings, you can set up and make sure that every meeting booked with Chili Piper will always be a unique Zoom ID, which is how Zoom Revenue Accelerator is intended to be used, and then the system works properly and all those meetings are recorded by default as that's how Zoom Revenue Accelerator expects you to use the default, one-time, external unique Zoom ID meetings, instead of the more private Personal Meeting ID. All-in-all, just be mindful of the tools in your ecosystem when considering this tool and make sure you tick all the boxes for it working right and the implementation to go well, otherwise you won't get the desired results which, again, isn't a lacking on Zoom Revenue Accelerator's side but your org might just not be using Zoom Revenue Accelerator as intended.

Incentivized

• The prioritized queue allows for management to set contact standards and hold users accountable. It removes all the guess work out of what lead to call next.
• The Dial IQ feature is fantastic for powering through calls and maximizing speed to contact.
• The Shotgun lead distribution puts the lead into the hand of the user that is ready and available to call that lead immediately. No handing off a lead to an originator and hoping they call. This feature allows for the system to notify multiple users simultaneously and first user to press 1 wins the lead. Talk about creating a competitive sales environment!

• zoomIQ provides good conversation metrics around words per minute and talk speed.
• As a sales rep, it is helpful to see the breakdown of team vs client talk time.
• Seeing the deal size and projected close date is also helpful.

Incentivized

• Velocify would be well served to create a more robust email drip campaign platform.
• Velocify could revamp their dashboards and prioritized views our individuals work out of daily. It's rather overwhelming when working with a lot of leads. Adding interactive graphics - calendars, easy to view alerts, etc would be great. (Big Purple Dot does this well)

Incentivized

• Zoom IQ's graphics need improvement to be more intuitive.
• Zoom IQ does not allow you to analyze several voices simultaneously. It becomes very complicated to expand the conversations to more students.
• Personalized feedback does not always respond correctly to what has been said. There is room for improvement in audio and voice analysis.

Incentivized

I am sure that we as a company are likely to continue using Velocify. I am not involved in the selection process, but I have not heard any negative feedback and switching programs would more than likely be too much work

It has certainly been useful, but now it overlaps with other tools we are using so probably we will have to be harder on ROI here

Incentivized

Users can gain a very good understanding of the system quickly. The administrator can use terms that are familiar to their company when setting the system up. Most new administrators error to the side of complexity when setting up the system. With Velocify less is more.

The system is always up!!

If the system is set up correctly it will be a game changer for your organization.

While I didn't speak with the Support team often, they seemed very accepting and reliable. My favorite was the company emails that we would receive whenever something wasn't working correctly so that we would know that it's being worked on, providing a bit of relief to the other employees that were having trouble.

Incentivized

The in-person training if you will is done via GoToMeeting or some other service. I have been told that the moderator goes way too in-depth and too fast.

Velocify offers online training via videos and written descriptions of implementation procedures.

If you plan to have more than 20 users on Velocify you should outsource implementation to someone that knows how the system can best be implemented for your business/process flows. If you have fewer proposed users try to use one of the canned levels.

Before we went with Velocify, we had Salesforce and Hobson's EMT Connect. Both of these systems were rather expensive and didn't give us exactly what we needed for lead conversion as well as the customization we desired. However, I feel that some of the reasons we went with Velocify were not exactly truthful as we found out during the implementation process or much later that there were things they said that they could do that once we started getting into the weeds with it they weren't able to execute. From a lead conversion and speed to lead standpoint, this is a good product. From a reporting and lifecycle management standpoint, this is a very poor product compared to the other two

The features these sales enablement tools provide are pretty much the same in the aspect of usability and functionality. The advantage Zoom IQ gets over others is easy of integrating it with the default communication and collaboration tool from Zoom. Keeping things connected helps in better insights and value add.

Incentivized

The system is fully scaleable both vertically and horizontally across the enterprise.

• Faster lead conversion lead us to higher potential for "first school wins" philosophy.
• Negative return on time spent maintaining Velocify. Because manual reporting was needed and much had to be done outside of the system, there was a monetary loss of time because of this.
• Predictability was near impossible for us, and the fact that we had to purchase an email automation system because Velocify did not do anything we needed was a negative ROI for our business.

• There is not much negative impact of Zoom only let say your sales conversion didn't happen then the money is wasted.
• Even if the sales conversion doesn't happen you can get insights about the strategies discussed.
• Actionable feedback helped us to quickly close the sales deal.

Incentivized