VerticalResponse is an email campaign management software and services platform from Deluxe. In addition to providing email marketing tools, VerticalResponse offers fully managed email marketing services from campaign launch and management to reporting and analysis.
$9
per month
WorkArea
Score10 out of 10
N/A
WorkArea (formerly WebLinc) is an e-commerce platform and services provider for fast growing online retailers. Its technologies and strategic expertise empower enterprise level companies running global, omnichannel commerce operations, B2C or B2B. It is a VTEX brand since the early 2021 acquisition.
N/A
Pricing
VerticalResponse
WorkArea
Editions & Modules
Basic
$11.00
per month
Pro
$16.00
per month
Pro Plus
$196.00
per month
No answers on this topic
Offerings
Pricing Offerings
VerticalResponse
WorkArea
Free Trial
Yes
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Features
VerticalResponse
WorkArea
Email & Online Marketing
Comparison of Email & Online Marketing features of VerticalResponse and WorkArea
Feature
VerticalResponse
9.9
8 Ratings
21% above category average
WorkArea
-
Ratings
WYSIWYG email editor
10.07 Ratings
00 Ratings
Dynamic content
10.05 Ratings
00 Ratings
Ability to test dynamic content
10.04 Ratings
00 Ratings
Landing pages
10.04 Ratings
00 Ratings
A/B testing
10.05 Ratings
00 Ratings
Mobile optimization
10.05 Ratings
00 Ratings
Email deliverability reporting
10.08 Ratings
00 Ratings
List management
10.08 Ratings
00 Ratings
Triggered drip sequences
9.02 Ratings
00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of VerticalResponse and WorkArea
Feature
VerticalResponse
10.0
9 Ratings
27% above category average
WorkArea
-
Ratings
Dashboards
10.09 Ratings
00 Ratings
Standard reports
10.09 Ratings
00 Ratings
Custom reports
10.06 Ratings
00 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of VerticalResponse and WorkArea
Feature
VerticalResponse
10.0
1 Ratings
20% above category average
WorkArea
-
Ratings
URL Validation
10.01 Ratings
00 Ratings
Link Tracking
10.01 Ratings
00 Ratings
Image Validation
10.01 Ratings
00 Ratings
Inbox Display
10.01 Ratings
00 Ratings
Email Accessibility Tools
10.01 Ratings
00 Ratings
Spelling and Grammar Check
10.01 Ratings
00 Ratings
Spam Testing
10.01 Ratings
00 Ratings
Email Previews
10.01 Ratings
00 Ratings
Online Storefront
Comparison of Online Storefront features of VerticalResponse and WorkArea
Feature
VerticalResponse
-
Ratings
WorkArea
4.4
1 Ratings
56% below category average
Product catalog & listings
00 Ratings
5.01 Ratings
Product management
00 Ratings
6.01 Ratings
Bulk product upload
00 Ratings
4.01 Ratings
Branding
00 Ratings
5.01 Ratings
Mobile storefront
00 Ratings
2.01 Ratings
Product variations
00 Ratings
5.01 Ratings
Website integration
00 Ratings
2.01 Ratings
Visual customization
00 Ratings
6.01 Ratings
Online Shopping Cart
Comparison of Online Shopping Cart features of VerticalResponse and WorkArea
Feature
VerticalResponse
-
Ratings
WorkArea
2.0
1 Ratings
117% below category average
Abandoned cart recovery
00 Ratings
1.01 Ratings
Checkout user experience
00 Ratings
3.01 Ratings
Online Payment System
Comparison of Online Payment System features of VerticalResponse and WorkArea
Feature
VerticalResponse
-
Ratings
WorkArea
2.0
1 Ratings
123% below category average
eCommerce security
00 Ratings
2.01 Ratings
eCommerce Marketing
Comparison of eCommerce Marketing features of VerticalResponse and WorkArea
Feature
VerticalResponse
-
Ratings
WorkArea
4.0
1 Ratings
63% below category average
Promotions & discounts
00 Ratings
2.01 Ratings
Personalized recommendations
00 Ratings
4.01 Ratings
SEO
00 Ratings
6.01 Ratings
eCommerce Business Management
Comparison of eCommerce Business Management features of VerticalResponse and WorkArea
For businesses requiring advanced email marketing features like sophisticated automation, in-depth analytics, and extensive customization, VerticalResponse might fall short due to its limited featuresVerticalResponse is ideal for small businesses or freelancers who need a simple, straightforward email marketing tool. Its ease of use and basic features make it suitable for those without extensive technical expertise in email marketing
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
I love the ease of list builder because we often times have a lot of data to import. It would be simply impossible without this tool, considering the amount of customer data we have for any one given email.
We really enjoy the ease of use of the HTML wizard as well. It helps even a novice be able to make a beautiful and attention grabbing email.
The dashboard is functional and easy to find when you need with a quick search.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
The type face is small. Not sure if this is to avoid overwhelming the reader, but I could see this being an issue with vision-impaired people or people who don't see small print well.
Sometimes I find it takes multiple clicks to make one simple change. I wish there was a search field at the top of the screen that allowed me to jump directly to a client's entry to update it there.
We were never able to delete categories/subcategories. And because of this inability, it was often difficult navigating the back-end. If we accidentally deleted a category/subcategory, it would create a problem on the front end.
Creating discount codes was a nightmare. It was easy enough to create, but the text/description area was so sensitive and often had a mind of its own. This sensitivity created problems on the front end as well, ranging from incomplete text showing up to the products tiling all in one row. Also, there wasn't an easy way to create a "complex" discount code (complex defined as any code that wasn't a % off)
In general, it was very buggy. We were constantly opening tickets.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Product is easy for both technical and non-technical people to use. A cost effective solution for sending out large number of messages. We can manage unsubscribes by individual accounts, so we can have multiple multiple accounts combined to maximize our buying power on credits. Effective API for sending/receiving data makes tool a valuable asset.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
I truly love this product. We are moving to an all-in-one system next year and my greatest fear in doing so is how much I will miss this platform. Although we are excited for things ahead, I will always keep Vertical Response in my back pocket incase I don't love the new platform as much
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
At Vertical Response the help desk associates are courteous, knowledgeable and helpful. You can tell they enjoy what they do. And clearly, they are well trained because most times, the first point of contact is able to resolve any issue you may have. There have been very few times where an associate has needed to get back to me or escalate me to a supervisor
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Basic functions and online help...we used what was needed, at the time, and will continue to explore other online trainings as our functional needs expand
In addition to using Vertical Response personally I also manage email marketing for clients that already use Mailchimp, Robly and Constant Contact. While most of these platforms all offer similar features I choose Vertical Response first if the client does not have a platform in place. Typically I am also teaching the client how to use this tool and the Vertical Response visual interface is very easy for me to teach a client how to navigate and create their own campaigns.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info