Selligent vs. Yesmail360i

Message Studio/Selligent is great for reliably sending high volumes of both manual and automated email. The intuitive user interface promotes fast turnaround times. Aside from some data integration issues, it's the best email service provider I've used for sending large volumes of email.

Incentivized

For all outbound messaging, YesMail is perfect. For Social Media management, or for customer service management, where customers or subscribers need a place to "talk back" to your organization, YesMail might not be the best platform.

Incentivized

• StrongMail does open and click tracking very well. The detailed level of data they provide is exceptional.
• StrongMail does failure data and bounce codes extremely well. The granularity of the information is invaluable to our business and used by us every day.
• StrongMail's Message Studio EAS is a widely user friendly platform for technical and non-technical users alike.

Incentivized

• Large Enterprise email campaigns for Fortune 500 clients.
• Account managers are very easy to work with and contact. I usually can get a response within a few hours to solve an issue.
• Software is very easy to use and ramp up time was short.

• Better data integration
• Friendlier user interface
• Easier guides and instructions

Incentivized

• The ramp up time for new users is pretty poor. Since it is not an intuitive interface non tech savvy users have a hard time getting the most out of it
• A lot of common functionality has to be built in... Which costs extra
• Support isn't the best, they do respond but not at the speed I would like.

Incentivized

I do not have the buying decision to renew/change providers, but do have the ability to provide my feedback to those who do. Yesmail has a lot of kinks that need to be worked out. But, for those that just need to deploy emails, and house subscriptions, this is a decent platform to do so. Companies with more advanced campaign targeting/analysis needs should explore other service providers.

Overall it is easy to use but there's several different portals you must log into instead of having everything at your disposal in one place (reporting, emails, extracting data, etc).

Very easy to get a hold of an actual person and quick responses.

We did not evaluate other products exactly. We upgraded from an inferior production to StrongMail based on demos and other people's reviews.

Incentivized

We currently use MailChimp for automation campaigns. While there are limitations with MailChimp segmentation, it was much faster to get set up. We still use Yesmail for the bulk of our sending, and could probably do all the same things we do with MailChimp but it would just take a bit longer to get it set up

Incentivized

• Increased employee efficiency due to content blocking
• Lower rate of errors/apology emails due to technical errors

Incentivized

• We spend quite a bit of time troubleshooting, so it has had a negative impact on employee efficiency. When there is an issue we have to give them step by step examples of what went wrong so they can re-create it. 8 times out of 10, they can't recreate the issue.