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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Zoho Social

    Score9.1 out of 10
    N/AZoho Social is a comprehensive social media management platform designed for businesses of all sizes and agencies. It is used to schedule and publish posts, manage conversations—including direct messages, comments, and mentions—across multiple platforms, track keywords, competitors, and hashtags, and generate reports from one dashboard. Supported platforms: Meta (Facebook, Instagram, and Threads), Google Business Profile, YouTube, Pinterest, Mastodon, X (formerly Twitter),…

    $15

    per month

    Pricing
    Zoho Social
    Editions & Modules
    Free
    $0
    per month per user
    Standard
    $15
    per month per user
    Professional
    $40
    per month per user
    Premium
    $65
    per month 3 users
    Agency
    $320
    per month 5 users
    Agency Plus
    $460
    per month 5 users
    Offerings
    Pricing Offerings
    Zoho Social
    Free Trial
    Yes
    Free/Freemium Version
    Yes
    Premium Consulting/Integration Services
    No
    Entry-level Setup FeeNo setup fee
    Additional DetailsAdd Ons Users at $10 / user / month Brands $10 / brand / month Discount available for annual pricing.
    More Pricing Information
    Community Pulse
    Zoho Social
    Considered Both Products
    Zoho
    Chose Zoho Social
    Zoho Social is easier to use and more affordable than Buffer.
    Incentivized
    Chose Zoho Social
    As per my previous review, Zoho has a better user platform, allows a user to interact with multiple social media platforms at once, and analytic reporting is fantastic.
    Incentivized
    Chose Zoho Social
    Zoho is much beter than using a professional service. You have more flexibility. You can post more material and the reports are much better
    Incentivized
    Chose Zoho Social
    too early to tell as I am still in the discovery phase with Zoho Social. A lot will come down to the advanced functionality available via the premium level which I have not had access to just yet. Connecting the accounts is as straight forward as the other platforms we have …
    Incentivized
    Chose Zoho Social
    It's cheaper, has more features
    Incentivized
    Chose Zoho Social
    Before opting for Zoho Social for NextLevel Marketing, we utilized Buffer to manage our digital outreach. While Buffer is a solid tool for basic scheduling, we found it lacked the deep strategic alignment. We chose Zoho Social because it offers a more comprehensive ecosystem …
    Incentivized
    Chose Zoho Social
    That tool is very expensive and each channel has to be paid with a huge amount of money. As a little company it is absolutely not affordable to get that type of social media manager. there are noe pricing plans for small businesses so we had to get rid of that expensive tools.
    Incentivized
    Chose Zoho Social
    I feel that the biggest advantages are the ability to post across platforms and the ease and speed of bulk processing.Frankly, SocialDog has been getting worse over time, and with Buffer, the UI often froze when there were too many bulk processes, which actually made things …
    Incentivized
    Chose Zoho Social
    Easy to use interface and cost efficient along with an ecosystem of products like Zoho Sales IQ, Cliq & Campaigns.
    Incentivized
    Chose Zoho Social
    Zoho beat Hootsuite on price, coming down from the hundreds a month of Hootsuite into something affordable. Being very affordable when paid for for the year. It beat Buffer by being cleaner, and more usable than Buffer in the paid offerings.
    Generally, the interface and …
    Incentivized
    Chose Zoho Social
    It is very hard to fully compare all four. I used trial versions for 3 and a paid one for the last one. What I do acknowledge is the fact that Zoho Social is integrated with an even bigger platform of tools in a away that social media management can be linked back to the …
    Incentivized
    Chose Zoho Social
    Easier to use and manage, and cheaper.
    Incentivized
    Chose Zoho Social
    Better free trials with Zoho. better analytics and realtime notifications from each platform. more detailed reports. overviews of all platforms at once
    Incentivized
    Chose Zoho Social
    We used TweetDeck in the past. Zoho Social is a more complete product with more social media platform options.
    Incentivized
    Chose Zoho Social
    I have not used any other programs. I came to Zoho first go and its great
    Incentivized
    Chose Zoho Social
    It's better than the alternatives
    Incentivized
    Chose Zoho Social
    It is more intuitive, cleaner interface, not so busy.
    Incentivized
    Chose Zoho Social
    Evaluated Hootsuite as the primary alternative. While Hootsuite offers more advanced AI features, its pricing is significantly higher. Zoho Social offers better value for small-to-medium teams, with a simpler interface, faster onboarding, and seamless integration with the Zoho …
    Incentivized
    Chose Zoho Social
    Zoho is the best
    Incentivized
    Chose Zoho Social
    While there are more than 50 platforms out there that I have indeed used, Zoho has been the best hands down. ACI Payments is selected here because out of 50, they could be 40-50. Zoho has been tremendous in assisting and being exactly what I need. I would take it over most …
    Incentivized
    Chose Zoho Social
    Zoho Social gives access to many more social channels than Buffer, which even with paid accounts becomes exorbitantly expensive if you want more than a few channels.
    Incentivized
    Chose Zoho Social
    I like Zoho Social more
    Incentivized
    Chose Zoho Social
    Stacks up well. Good alternative a better price point
    Incentivized
    Key User Insights
    Would buy again
    99%
    Would buy again
    370 Answers
    Delivers good value for the price
    99%
    Delivers good value for the price
    343 Answers
    Happy with the feature set
    98%
    Happy with the feature set
    365 Answers
    Lived up to sales and marketing promises
    98%
    Lived up to sales and marketing promises
    327 Answers
    Implementation went as expected
    99%
    Implementation went as expected
    352 Answers
    Features
    Zoho Social
    Listening/monitoring
    Comparison of Listening/monitoring features of Zoho Social
    Feature
    Zoho Social
    8.8
    442 Ratings
    14% above category average
    Sentiment analysis8.4315 Ratings
    Broad channel coverage9.1437 Ratings
    Publishing
    Comparison of Publishing features of Zoho Social
    Feature
    Zoho Social
    8.8
    519 Ratings
    8% above category average
    Content planning and scheduling9.4517 Ratings
    Audience targeting8.4368 Ratings
    Content optimization8.5430 Ratings
    Workflow management8.855 Ratings
    Engagement
    Comparison of Engagement features of Zoho Social
    Feature
    Zoho Social
    8.4
    423 Ratings
    3% above category average
    Automated routing and prioritization8.0357 Ratings
    Customer interaction histories8.3396 Ratings
    Bulk actions9.046 Ratings
    Marketing
    Comparison of Marketing features of Zoho Social
    Feature
    Zoho Social
    8.3
    370 Ratings
    7% above category average
    Lead generation8.0283 Ratings
    Content marketing8.5358 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of Zoho Social
    Feature
    Zoho Social
    9.2
    508 Ratings
    10% above category average
    Twitter9.2454 Ratings
    Facebook9.3495 Ratings
    LinkedIn9.3447 Ratings
    Google+9.0290 Ratings
    Instagram9.2426 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of Zoho Social
    Feature
    Zoho Social
    8.4
    416 Ratings
    8% above category average
    Campaign success analytics8.8412 Ratings
    Real-time tracking9.047 Ratings
    Competitor analysis7.4256 Ratings
    Account management
    Comparison of Account management features of Zoho Social
    Feature
    Zoho Social
    9.1
    456 Ratings
    14% above category average
    Role-based user permissions & privileges9.1361 Ratings
    Mobile access9.2433 Ratings
    Best Alternatives
    Zoho Social
    Small Businesses
    Sendible
    Score7.2 out of 10
    Medium-sized Companies
    Emplifi
    Score8.9 out of 10
    Enterprises
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score8.1 out of 10
    All AlternativesView all alternatives
    User Ratings
    Zoho Social
    Likelihood to Recommend
    9.2
    (523 ratings)
    Likelihood to Renew
    9.3
    (15 ratings)
    Usability
    9.4
    (351 ratings)
    Availability
    8.2
    (2 ratings)
    Performance
    8.2
    (3 ratings)
    Support Rating
    9.3
    (220 ratings)
    Online Training
    8.2
    (1 ratings)
    Implementation Rating
    8.4
    (5 ratings)
    Configurability
    7.3
    (2 ratings)
    Ease of integration
    3.6
    (2 ratings)
    Product Scalability
    8.2
    (3 ratings)
    Vendor post-sale
    8.2
    (2 ratings)
    Vendor pre-sale
    8.2
    (2 ratings)
    User Testimonials
    Zoho Social
    Likelihood to Recommend
    Zoho
    Zoho Social excels at multi-channel social media management with intuitive scheduling and analytics. The platform integrates seamlessly with CRM, enabling personalized customer engagement. Best suited for small-to-medium businesses managing multiple social accounts. However, advanced AI-driven insights and competitor analysis features could be enhanced. The reporting dashboard is comprehensive but could use more customization options for enterprise teams.
    Read full review
    Pros
    Zoho
    • Professional precision needed to align our content strategy with specific target groups.
    • The process of ensuring content is consumed by the right audience at the right time is key to our growth.
    • Platform is a vital tool for scaling our mission.
    Read full review
    Cons
    Zoho
    • I wanted to use the ability to have Zoho queue the posts, but I wanted to choose the start time of the first post for a few days in the future and I did not find an easy way to set that.
    • I wish there were a box with a cheat sheet of the sizes that each social media platform allows for it's video and pictures in the dialogue box for posting so I can be sure to choose appropriate content.
    • I do think it's a bit expensive, especially for my needs, but I like the ease of use. I will continue to do what I can to get this service discounted until I can no longer afford it.
    Incentivized
    Read full review
    Likelihood to Renew
    Zoho
    Zoho Social is the BEST! I have found the perfect solution to social media marketing! It is extremely affordable and I highly recommend it! Create a post once and post it to 5 or more social media platforms! LOVE IT!! :)
    Read full review
    Usability
    Zoho
    It logs you in directly to the screen you need to use, and our use reason of this software is to share posts on our social media accounts at one place. It also warns you about platform specific issues as you prepare your post. Its integration interfaces are great, easy to use, and have clear and helpful instructions.
    Read full review
    Support Rating
    Zoho
    I rate the customer support as outstanding. The assistance provided by the support team has been consistently prompt, knowledgeable, and attentive to our needs. Whenever we've encountered issues or had questions, they have swiftly addressed them, guiding us through solutions and ensuring a smooth experience. Their dedication to resolving concerns reflects their commitment to customer satisfaction, and I am thoroughly impressed with the level of support we have received.
    Read full review
    Alternatives Considered
    Zoho
    Zoho Social is a great social media management tool that allows businesses, and individuals, to manage multiple social media accounts, schedule posts, track analytics, and engage with followers. It competes well with other social media management tools such as Hootsuite, Buffer, Sprout Social, Agora Pulse, and Hubspot. Zoho Social stands out for its integration capabilities with other Zoho applications and affordability for small to medium-sized businesses. Each tool has its own strengths and weaknesses, and businesses should evaluate them based on their specific needs and goals. The biggest fallacy for Zoho is its restriction on scheduling tools on the free plan who have social and personal needs. I believe this can be circumvented by Zoho periodically making an advertisement to one's feed.
    Read full review
    Return on Investment
    Zoho
    • Zoho Social allows me to "see" my messaging planning weeks into the future. I can create themes for a week or month and easily see how it performs.
    • Having all my social accounts in one place saves me time.
    • It is too early for any ROI from Zoho but the amount of content I am putting out has increased by at least 400%.
    Read full review
    ScreenShots

    Zoho Social Screenshots

    Screenshot of the Zoho Social interface, which appears when logging into an account. It provides navigation to switch between brands, monitor follower growth, and analyze post performance across connected channels—offering a unified view of an organization's social media health, posts, and interactions.Screenshot of the interface to publish content across all connected channels at once, or by selecting specific ones individually. It also offers the option to schedule posts for later or use SmartQ to automatically pick the best time for optimal engagement.Screenshot of the interface to manage all social media conversations, including direct messages, comments, and mentions, across all channels in a single unified inbox.Screenshot of the Monitor feature, used to track keywords, relevant accounts, and content, with notifications.Screenshot of an example of Zoho Social's data-driven insights, used to crunch numbers and generate reports.Screenshot of the Social Media Calendar, used to plan and deliver experiences.