TrustRadius: an HG Insights company

Ambition

Score9 out of 10

16 Reviews and Ratings

What is Ambition?

Ambition is a sales gamification software solution offered by Ambition Inc.

Media

Big Screen Leaderboards, Big Time Results. Drive energy to your sales floor with real-time leaderboards, contests, and automated custom alerts.
Data-Based Decision-Making, 24/7. Robust analytics helps you measure, in real-time, so you can improve. Unlock efficiency ratios for every rep and team in a single glance, so you know exactly who to coach on what.
Sales Management Dashboards, Built To Win. Proactive alerts and real-time dashboards to power your sales floor. Lead confidently with critical, real-time insights into individual and team performance.
Competitions To Drive Productivity (And Culture!). Sales is a whole lot more fun when you’re winning. Compete on smart metrics with contests you can spin up in minutes.  Incentivize your reps to win challenges, win fantasy leagues, and win deals.
Your Sales Playbook, At Your Fingertips. Not all KPIs are created equal. Help your reps understand the daily activities that pace them to quota. Transform your sales culture from focusing solely on logging activities into improving the efficiency of activities with activity and objective scorecards that are proven to improve quota attainment.
Measurable 1:1 Sales Coaching. 1:1 coaching for people-first organizations. Sales coaching sessions that are scheduled, held, and measured all in one place means that you can reduce your software stack, but increase the number of levers you have to pull when it comes to managing your team.

1 / 6

Top Performing Features

  • Sales contest templates

    Includes pre-designed sales competitions based on common sales goals and KPIs.

    Category average: 7.9

  • TV streaming

    Results of competitions, along with other motivational and competitive material, can be televised. This may be a matter of digitally displaying the sales performance report (static), or may be more like a news report/continuous content feed.

    Category average: 8

  • Multiple competitions

    Allows for multiple competitions of different types to be going on simultaneously; this kind of complexity is especially important for enterprises.

    Category average: 8

Areas for Improvement

  • Sales game integration to Salesforce

    Pulls sales performance data and details from Salesforce CRM.

    Category average: 8

  • Custom sales contests

    System administrators and/or players can design customized sales competitions, with different challenges, types of rewards, etc., depending on company culture, goals, and KPIs.

    Category average: 7.4

  • Mobile game functionality

    Users can view results or participate in games and contests on their mobile devices.

    Category average: 7.3

Ambition for the Modern Seller

Use Cases and Deployment Scope

I work in a tech sales organization. Therefore, metrics and activity are key components of my day-to-day job. Ambition makes it easy to track all this data and make sure I am staying on point with expectations as well as my peers. The tool is also intuitive and makes it fun to compete with others. This software not only keeps reps accountable but increases productivity by making each call count. The number of different metrics that are trackable are appreciated. I know that the entire worldwide organization utilizes this tool heavily and takes it very seriously.

Pros

  • Tracking multiple, relevant metrics
  • Competition between peers
  • Accuracy

Cons

  • Glitches and crashes that happen occasionally
  • Slow refresh/update rate
  • More relevant fields for tracking that apply to each role type

Return on Investment

  • Accountability to book more appointments. This equates to more proposals and more sales.
  • More daily dials to increase outreach and scope of my prospecting.
  • Coaching opportunities for new hires and mentoring possibilities.

Other Software Used

DialSource, Seismic, Salesforce Sales Cloud

Ambition: Gamification in the sales department

Pros

  • Quadrant tracking of input and output based on employee
  • KPI tracking with customized point weighting system
  • Music that plays when one meets their KPI goals such as exceeding 100 points for the day or winning new business or converting a lead into an opportunity

Cons

  • Adding more insight for individuals to take action on the data.

Return on Investment

  • Ambition keeps the sales team focused on activity that is mission critical to develop new business for Invaluable.
  • Ambition uses a point system to help employees know where they stand in terms of performance during the day.

Other Software Used

Cirrus Insight

Ambition's Software Platforms Are As Good As It Gets

Pros

  • Gamification Software
  • Sales Performance Management
  • Sales Insights

Cons

  • It can be a little hard to navigate different metrics that you are ranking people by but that's really minor.

Return on Investment

  • We have seen a 50% increase in sales year over year since we began utilizing Ambition.

Ambition good for single teams who like competition and social re-enforcement

Pros

  • Connect to our CRM, Salesforce.
  • Easily display on a shared TV screen in the office to share key metrics and content.
  • Help our sales team see the results of their hard work, and compare to their peers (if you set it up that way).

Cons

  • Customization: Ambition offers specific features that can be hard to adapt to the exact metrics or content you want to show.
  • Reminders: I'd like to opt into notifications via email of key milestones, reminders to change content, etc.
  • Expensive: it's an expensive product for what you get. We don't offer incentive comp, so it's helpful to have a tool like this to socially celebrate success.

Return on Investment

  • We rolled out a new metrics launch AND Ambition at the same time. Metrics attainment has risen significantly.
  • Some reps love seeing the results publicly, and some despise it. It highly depends on the sales culture of your team. The "non-salesy" types at our company only want to know their own metrics, and not participate in sales competitions or publicize the results.

Other Software Used

Slack, Expensify, ADP Workforce Now, Cornerstone OnDemand, Rosetta Stone Language Learning Software, 1Password, Calendly, SalesforceIQ Inbox

Great Culture Boost

Pros

  • Tracks metrics and goals
  • Keeps the floor buzzing and motivated
  • Improves Morale

Cons

  • It goes down about once or twice a week

Return on Investment

  • Increased productivity
  • Better morale
  • More competitive culture