Batch

Easy Implementation and Use: Users have found the software easy to implement and use, making it convenient for their business. Several reviewers mentioned that they were able to quickly get started with the software without any difficulties.

Flexible and Feature-Rich: The flexibility of the software and its numerous features have been highly appreciated by users. Some customers have mentioned that they were able to tailor the tool based on their specific marketing business intent, while others highlighted the automation triggers, re-targeting campaigns, and in-app messages integrated into the communication.

Current and Accurate Data: Reviewers have emphasized the importance of having current and accurate data provided by the software for their business operations. This feature has been particularly valuable in enabling them to make informed decisions and drive successful marketing campaigns.

Cons:

1. Limited campaign replication and management across operating systems: Some users have suggested that there should be improvements in the ability to replicate campaigns across different operating systems and simultaneously create and manage campaigns for different instances.
2. Inefficient display of campaign overviews: Reviewers have expressed dissatisfaction with the current display of campaign overviews, stating that it is not the most efficient way to retrieve live, completed, and draft campaigns. They propose organizing campaigns using folders to improve efficiency.
3. Lack of capability for managing accounts based on geography: A few users have mentioned a limitation in creating campaigns for large companies where different people need to be involved based on region. They note the absence of features allowing one account to be split into multiple licenses with specific geography management capabilities.