Broadleaf Commerce

Broadleaf's Headless Commerce Solution lets the user build a commerce platform using an API layer to centralize commerce administration and backend processes while enabling web, point of sale, native, and other applications. Broadleaf APIs are packaged as microservices with over 30 independently deployable and scalable bounded contexts. These services work together to meet the needs of any next generation of commerce solution.

Broadleaf offers 1,000 API endpoints each backed by completely customizable Java and Spring components. This functionality is surfaced in an admin application that utilizes metadata to provide backend users with a more rich experience while also allowing for independently maintainable microservices. Broadleaf's microservice-based commerce framework provides the features and the technology, to enable unified commerce.


Multi-Site Commerce
Broadleaf enables users to manage the experience for multiple brands with separate carts, catalogs, customers, and orders. Its microservice-based framework lets users build a multi-tenanted solution where clients can manage their own data and experience.

• Global admin users and brand-specific admin users can control what functions the user can access.
• Set permissions for global, site, or brand-specific admin users to assign granular control of specific administrative functions.
• Flexible product and catalog management with the ability to have site-specific products as well as the ability to have shared products with site-specific overrides.
• Boost conversions by utilizing search facilities with facets and relevancy managed globally or at the site level.
• Provide tailored browsing experiences with the ability to target content, promotions, pricing, and discounts to specific customer segments. - Customize themes with small variations between sites or fully customized user experiences for each site.
• Target content, promotions, pricing, and discounts to specific customer segments.
  
• Use customizable themes to apply small variations between sites or provide fully customized user experiences for each site.
• Enable shopping experiences by incorporating shared carts across sites, or maintain site-specific carts for exclusive brand management.
• Sophisticated search facilities with facets and relevancy managed globally or at the site level.

Subscription Platforms
A Subscription Platform with Digital Entitlement integrations can use the Broadleaf microservice-based framework for any billing use case. Many payment gateways and SaaS solutions support recurring billing but with their own billing schedule and cycle configuration. With Broadleaf, the user can support a preferred schedule, cycle configuration, and dunning rules. These might be for over-the-top (OTT) media services, publishing content or any sophisticated subscription-based solution. Broadleaf’s Subscription and Entitlement features can handle the most rigorous subscription complexities and scale.

• manage complex promotion and discounting rules with features such as free trials, percent-off/amount-off discounts, discounts for specific time periods, the ability to stack discounts, and personalized offers
• Limit customer friction with personal messaging and individual subscription billing (Optimize retries and retry schedules with dunning rules set by product, "Bump-up" rules for expired cards, leading to higher conversions Update stored cards from data provided by payment gateway account updater services, etc).
• View/search subscriptions
• Cancel subscription starting with next charge
• Cancel subscription with refund based on grace period rules
• Pause/resume subscription
• APIs to add, revoke, or clone entitlements
• Support various entitlement types (e.g. user-based or app store-based)

Marketplace eCommerce

• Allow vendor catalog changes to be immediately visible to customers or set review and approval requirements with Broadleaf’s Workflow and Approval system.
• Select higher margin products using advanced Marketplace search capabilities to maximize ROI.
• Set up cross-vendor promotions and bundles. - Organize vendor products with a shared taxonomy for product categorization.
• Split customer orders automatically across vendors, only allowing vendors to see the relevant data relevant
• Enable marketplace customer service reps to have a full view into all of the orders passing through the system
• Integrate directly with largest vendors while providing online tools and basic features for your hundreds or thousands of smaller vendors
• Expedite vendor on-boarding by auto-provisioning new vendors via the Broadleaf admin or REST APIs.
• Setup default pricing strategies by vendor, category, or product attribute or manage marketplace prices directly for each product.
• Centralize control and management, from importing products to completing the most complex custom integrations.