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It is a cost-effective platform. Google Ad Manager provides the option to run ads globally … Cost effective No external tool required CPC is easy to measure
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It is a cost-effective platform. Google Ad Manager provides the option to run ads globally … Cost effective No external tool required CPC is easy to measure
manager help me to build my reputation online via display ads. Moreover it cost-effective platform. In my experience, we were struggling to find offshore

Attraction Cost effective engauges
Great results improving ROI Low priced inventory maximizing margin High take rates for publishers decreasing margin
Scalability. Increased efficiency / time saving. Cost effectiveness.
[generally more] expensive, but if you do the proper research with the keyword planner, you can get a good idea of what your bids will cost; [you] should
custom quotes to clients. The degree of control and flexibility that this affords you is boundless. On the flip side, like with most ads, you will not be
helped us scale up performance marketing It helped us save on the outsourcing cost as we were able to move marketing inhouse It helped save on marketing dollars
Great ROI, we are a rather large publisher, but with the low ad serving cost, we still make a margin. We have to go through a reseller, therefore, we never
We have seen value in using GAM to monitor our campaigns and get a high-level overview of where

a situation where I wasn't bullied by our Ad reps. They don't respect or value our time, which can make their calls frustrating. Too quick on support. They
for businesses with scale, the actionable insights provided is the true value of the tool. Smaller businesses may find the analytics and suggestions found

Negative: the pricing is higher than average Positive: standardizing the properties that we manage