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HubSpot CRM

Score8.3 out of 10

5,394 Reviews and Ratings

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What is HubSpot CRM?

HubSpot’s CRM enables growth-minded businesses to optimize their relationships with leads and customers. Through harnessing the power of carefully crafted sales, marketing, customer service, content management, and operations tools, the software aims to make it easy to unify team strategy and drive conversion. Additionally, the software allows users to connect with over 875 integration apps, APIs, and solutions partners to create a customizable user experience that suits the way teams work. HubSpot is presented as an ideal solution to help scale a business, for small to enterprise-level businesses alike.

Categories & Use Cases

Media

Store, track, manage, and report on the deals (sometimes referred to as “opportunities”) your sales team is working.
Our contact record enables your team to record and retrieve information on anyone your business interacts with, helping everyone to stay on the same page.
The product library gives you visibility into the goods and services you sell, then associates them with individual deals. With products, you can easily track what you're selling to your customers and from what channels.

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Key Features

Learn about the best (and worst!) features HubSpot CRM has to offer, as determined by TrustRadius' reviewers.
Based on 5,394 ratings of HubSpot CRM's features
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Top Performing Features

  • Single sign-on capability

    The software system supports a centralized authentication mechanism allowing the user to access multiple systems with a single, centrally managed password.

    Category average: 8.7

  • Customer data management / contact management

    The software acts as a single source for all customer data and enables users to access that data efficiently.

    Category average: 8.6

  • Lead management

    This includes lead generation, scoring, qualification, routing, and nurturing.

    Category average: 8.3

Areas for Improvement

  • Call center management

    This includes features such as call routing, recording and monitoring; call list management; autodialing; and scripting.

    Category average: 7.7

  • Scripting environment

    Technical users can write, run, and test scripts that automate common tasks or business rules via a standard or vendor custom programming language.

    Category average: 7.5

  • Territory management

    Users can defines salesperson territories based on customer or market characteristics.

    Category average: 7.3

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