Fantastic Reach and Results from Newswire
Use Cases and Deployment Scope
We use Newswire to broaden the reach of our press releases. We're also happy with the ability to regionally target certain markets, and love the reporting we get post-release! Normally, we go with localized, regional releases because of cost, but we can trust that if a nationwide or larger scale campaign is in the plans, it will achieve our business goals.
Pros
- Distribution of press releases
- Customer service when questions arise
- Establishing a newsroom for PR curation
Cons
- Cost of certain national services
- Explanation of differences in services offered
- Post-release offers to increase distribution
Return on Investment
- Backlinks for SEO purposes
- Brand visibility improved
- Reputation is boosted when non-regional markets cover our products
Usability
Alternatives Considered
Cision PRWeb
Other Software Used
BigCommerce, Google Gemini, Adobe PhotoShop, Final Cut Pro








