Qualaroo Insights Reviews and Ratings

Rating: 6.1 out of 10

Score

6.1 out of 10

Community insights

TrustRadius Insights for Qualaroo Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, third party data sources.

Pros

Effective Question Engine: Many users have found that Qualaroo's question engine effectively connects fragmented data points from various customer feedback sources. This feature has been praised by several reviewers for allowing them to focus on the most important questions and prioritize them accordingly.

Capture Additional Information: The ability to capture additional information about respondents, such as UTM data, has been highly appreciated by users. This functionality has helped many reviewers gain deeper insights and make more informed decisions based on the collected data.

Valuable Exportable Raw Data: Users find the exportable, raw data provided by Qualaroo to be valuable for deeper analysis. Several reviewers have mentioned that this feature allows them to extract the necessary information and use it with other CRM tools, enhancing their overall data analysis capabilities.

Reviews

16 Reviews

A perfect market and user research tool

Rating: 10 out of 10

January 6, 2022

Use Cases and Deployment Scope

Qualaroo made it possible to understand different customers at various geographic locations to create personalized USPs to promote our products. It helped us map customers' interests and purchase preferences from three significant locations that we wanted to target for new market acquisitions. We initially used the same campaigns for all the locations. With Qualaroo, we uncovered the purchase priorities of each segment and crafted individual campaigns to increase overall sales and product adoption.

Pros

It helped to develop a more focused approach towards customer discovery.
We can create any survey in minutes and deploy it to collect feedback to understand customers’ expectations and fears. We then channel this data into our optimization strategies.
We receive hundreds of responses each day, and Qualaroo reduces the feedback analysis time with its inbuilt AI-based analytical tool, helping us close the feedback loop quickly.

Cons

It needs a bulk action button to export reports from multiple surveys at once.
There is no feature to embed surveys directly into the mail body.
We can't create custom charts to get a high-level view of various survey metrics.

Likelihood to Recommend

It helped us to redesign the homepage and product page to address customer fears and expectations. We have successfully designed personalized campaigns for different locations using the insights from Qualaroo surveys to acquire new customers.

Verified User

Executive in Marketing (51-200 employees)

Vetted Review

One of the best tools to collect feedback on design prototypes!

Rating: 9 out of 10

December 30, 2021

Use Cases and Deployment Scope

Qualaroo Insights helps us iterate faster by embedding the survey into our design prototype templates. In addition to comments, we can test for usability and ask more focused questions from the reviewers. We can compare the feedback from team members and actual users.

Pros

It works perfectly with our Axure tool. We can embed surveys without writing any code to collect more targeted feedback from shareholders and reviewers.
The in-built survey templates helped us design usability surveys when we first started using the tool.
It has a minimal learning curve. The survey creator is very intuitive and easy to use.

Cons

It would be better if there were a separate price tier for the design prototype feature. It would make the tool more affordable.
It needs more question types like the ranking question.

Likelihood to Recommend

It makes it easy to move from design to development. We collect highly targeted feedback without organizing a meeting to discuss every iteration, saving time and effort. The comments are open-ended and unorganized. But with survey Nudges, we can ask additional questions about design UI/UX.

Saurabh Agrahari

Digital Marketing Executive in Marketing at NerdyTurtlez.com (201-500 employees)

Vetted Review

View profile

One of the best user feedback software we have used

Rating: 9 out of 10

Incentivized

December 17, 2021

Use Cases and Deployment Scope

We use Qualaroo for collecting feedback on our website and generat[ing] leads on our web pages. It gives us more control to target the right people using advanced targeting options. We use branched surveys to redirect users to the relevant pages depending on their survey answers. It helps to guide the visitors through the conversion funnel more efficiently.

Pros

The question branching feature is very effective in driving customers to relevant links. We show the branched survey nudges to the visitors and redirect them to the relevant pages depending on their answers.
The advanced targeting options are well designed. We can combine different target conditions with a few clicks to show the surveys to the right people.
The ability to export the survey report helped us to use the feedback with our CRM tools.

Cons

It would be more effective if the reporting section had more filter options.
Needs a way to give a bird-eye view of all the question branches in a survey to work faster.

Likelihood to Recommend

It has helped to generate more leads using survey nudges. It produced a higher response rate than pop-up surveys and helped us to increase relevant traffic on various web pages.

Anurag Pandey 🚀

Search Associate in Marketing at NerdyTurtlez.com (51-200 employees)

Vetted Review

View profile

Amazing feedback and analysis tool

Rating: 9 out of 10

October 7, 2021

Use Cases and Deployment Scope

I have been using Qualaroo for over a year now, and I initially bought it for my newly launched website. I wanted to know exactly from where the visitors of my website were arriving so that I could put in marketing efforts on different domains accordingly. I was quickly able to get to the bottom of the traffic, and it has been smooth sailing ever since.

Pros

The feedback analysis and reporting system has always been the biggest upside.
The feature of make sense of free-form responses is amazing...saves a lot of time
Ability to personalize the survey questions and templates.

Cons

Sometimes the sentiment analysis only yields vague results
There is no option to drastically change the appearance of the nudge; we can only tweak the placement.
The cost of the software for small businesses or individual owners is quite high.

Likelihood to Recommend

Qualaroo is an ideal tool to analyze website traffic and also know what visitors like or dislike on your website. But if you want to know exactly what the users are doing then heatmaps or session recording software is a better option. To do that you can integrate such software with Qualaroo to get the best outcome.

Saumya Sharma

Business Development Manager in Information Technology at Web Digital Mantra Pvt. Ltd. (201-500 employees)

Vetted Review

View profile

A very comprehensive survey tool.

Rating: 10 out of 10

October 7, 2021

Use Cases and Deployment Scope

I currently work in a research-based organization, and Qualaroo is being used across the whole organization to collect user-based data. Currently, it’s being used by all the members of more than 5 teams for conducting customer surveys and gathering data with respect to the ongoing research projects. These are eventually published on different platforms and domains.

Pros

It is extremely easy to understand and use and requires little to no training.
It offers a range of customization options for the surveys for better presentability.
Its advanced targeting option saves a lot of time as we can deploy them as per specific audience
The tool is very reliable, and we haven’t run into any groundbreaking issues with it.

Cons

The pre-built templates could use some improvements as the questions they provide are quite generic.
The dashboard also needs some improvements in terms of functionality.
The user interface could do with some changes.

Likelihood to Recommend

Qualaroo is extremely suitable for quick on-site surveys and also data collection projects that are under time constraints. The responses on the brief surveys are much better and can easily produce workable results.

Verified User

Project Manager in Information Technology (51-200 employees)

Vetted Review

More than just an online survey tool

Rating: 10 out of 10

March 19, 2021

Use Cases and Deployment Scope

We like it because we can use a single tool to achieve different goals within and outside the organization. We use Qualaroo across the whole organization in different departments. We use it to run internal surveys as well as marketing and customer feedback surveys. Our business development team sends surveys to clients to get insights about how well our products and services are performing and what needs to improve.Our Human Resources team uses it to run internal surveys to collect employee feedback on various aspects of our organization. Qualaroo solves the problems associated with personal interviews, such as biased feedback, or reluctance by bringing anonymity to collect reliable employee feedback. <div>

</div>

Pros

Apart from the initial effort, it is reasonably simple to use.
It gives us a number of survey types, such as website surveys, to embed in the webpage. Then it has link surveys that can be sent to anyone via URL link. We use link surveys to run internal surveys.
It also has a plethora of targeting and personalization options to design your survey, like branding, targetings, survey design, etc.

Cons

The Survey management dashboard needs to be improved to provide more functionality.
The UI is simple to use, but a bulk action button is needed in the dashboard.
There is a need for pre-built template options for employee surveys.

Likelihood to Recommend

<ul><li>It helped create a feedback management system for the organization to collect, analyze, and maintain internal surveys.</li><li>It is easy to integrate with our system and provides customization options to brand the surveys. We can make them appear as an integrated part of the website and organization.

</li><li>The AI-based sentiment analysis tool works well in shortening the time to analyze the feedback. It categorizes the responses into various user emotions so we can prioritize the most negative ones to collect actionable insights.

</li></ul>

Verified User

Consultant in Marketing (201-500 employees)

Vetted Review

Our products & new features get developed faster

Rating: 9 out of 10

December 22, 2020

Use Cases and Deployment Scope

Qualaroo makes it easier for our different groups to collaborate. Across our company, over a dozen teams have access to the tool as part of their workflows. These teams continually use the data they receive from customers to shape their thinking and prioritize what they test. The simplicity and ease of this approach to information-gathering are especially important to us because we ship new features as quickly as we can.When we first onboard new team members to Qualaroo, we immediately hear many different ways they want to use its surveying features – and they often start running these within the week. As an organization, we follow the ‘small teams’ model in order to move quickly and deliver at least one new functionality every week. Using insight-gathering platforms that every team can use helps us stay coordinated despite how quickly we’re aiming to deliver these new features.

Pros

Qualaroo’s question engine connects fragmented data points spread across all the customer feedback gathered from varied sources.
Qualaroo allows us to connect with our customers’ questions directly so that we can focus on the most important ones on priority.
The insights we get from Qualaroo surveys help us prioritize which hypotheses to formally run as an experiment first, and which to implement straight away.

Cons

There is no scope of customizing their code. Their integrations run fine, but we would like to merge certain surveys in precise ways with our testing platforms.
We want to see more varieties of themes because many new joinees want to run new versions of surveys and tests with striking visual patterns, etc.
I’m nitpicking on a similar qualm here but maybe they could break out of the gray interface, it makes the process seem dull.

Likelihood to Recommend

It worked well for us in these scenarios:<ul><li>Collecting and scheduling targeted customers for user testing or product feedback interviews.</li><li>Asking targeted questions about what specific customers want or need help with achieving, to spark ideas and see if our expectations match what customers tell us.</li><li>Providing step-by-step guidance to explore hypotheses about what kind of assistance will best help new customers. (When these are successful, they are formally built into the customer experience.)</li><li>Gathering data to share between groups to help address differences in expectation or opinion.</li></ul>

Aniket Ubhe

Digital Marketing Manager in Marketing at Analah21 (201-500 employees)

Vetted Review

Qualaroo Connects Our Client Success Teams Worldwide Through Insights

Rating: 9 out of 10

September 29, 2020

Use Cases and Deployment Scope

Research is a part of every team member’s role at our company. It is unfeasible, however, to take part in regular field visits or take hundreds of calls. Our client servicing teams need to be available to support our clients’ growth plans, both in cities where we have established offices and in new cities. We use Qualaroo to gather feedback from our clients all over the world and analyze them for insights that can help more of our clients, and help us get new clients, too.Qualaroo is a straightforward tool that is accessible to everyone at the company. New hires can easily access data to assess patterns in customer behavior. On a daily basis, we deploy Qualaroo questionnaires that reach thousands of people. Team members run ongoing insights studies to pinpoint where and how to invest valuable time and resources. We specifically examine our client onboarding process, when new users install our app or register on our site.

Pros

Qualaroo helps us see how we should invest our money. We identify channels that are generating the most value and what points of communication are resonating. The A/B tests and surveys help in this process.
Through Qualaroo, we ask how customers find out about us, so that our marketing teams can use this information to replicate and build upon launch strategies as we enter new cities. We also use this insight to determine which cities, based on demographics, make sense to target for future service expansion.

Cons

They could expand their templates to cover more scenarios (although it has been a long time since we needed their templates - we develop our own questionnaires tailored to our clients’ geographies).
On the other hand, there are way too many options in the targeting section, but we have gotten used to skipping past them while creating surveys. Perhaps that’s more for companies who target wide audiences. We only collect client feedback, so we don’t really use ‘targeting’ as such.

Likelihood to Recommend

We are expanding fast and don’t want to tie up resources in non-core teams. Qualaroo gathered user feedback that we used while designing our split tests. We increased our conversion rate and that led, automatically, to increased revenues. we chose to launch our customer insights program faster and more cost effectively with Qualaroo. So if others are on the same lookout, they might want to give it a go.

Also, we use Qualaroo to collect information about our clients to gauge how happy they are with a specific feature. We customize these feedback loops around precise actions taken within our web platform so that new clients feel even more delighted with our services. So, if you want to keep your finger on the pulse of your clients, Qualaroo may be the way to go.

Verified User

Manager in Customer Service (201-500 employees)

Vetted Review

Does More than Conduct Online Surveys

Rating: 9 out of 10

August 30, 2020

Use Cases and Deployment Scope

Qualaroo is a customer & user feedback software, which has been of great help in making our conversion rate optimization strategy effective. We’ve seen a drastic increase in returns on marketing investment as compared to the results we got after using other feedback tools. We are still in the process of using the tool to its full potential.

Pros

Qualaroo uncovers visitor intent in real-time and in context.
It delivers mapped page-level feedback through the conversion funnel that helps identify user behavior.
It’s a must-have tool for your CRO toolbox to understand customers' intent and then work on improving the product/services accordingly.

Cons

The "exit survey" functionality doesn't work smoothly on landing pages because the nudge pops up when a visitor's cursor is in the navigation area of the opened tab.
Net promoter score question type is somewhat constraining, as there is no control over labels.
Analytics and reporting can be a bit more comprehensive.

Likelihood to Recommend

We feel that Qualaroo Insights is an appropriate customer feedback tool for all kinds of businesses from small scale to large scale. It can let you target the right audience by asking the right questions at just the right time through advanced targeting and actionable user insights.

Prachi Bajaj

Marketing Specialist in Marketing at SDP Labs (11-50 employees)

Vetted Review

Qualaroo is a great tool for conducting online surveys

Rating: 9 out of 10

Incentivized

November 9, 2019

Use Cases and Deployment Scope

We use it to conduct various surveys to gauge user sentiment of our sites. It's mostly used by the product team. It gives us insight into user engagement and sentiment.

Pros

Insight into user sentiment.
It helps us make informed decisions.

Cons

I think it's good as-is.

Likelihood to Recommend

Qualaroo Insights is well suited for taking surveys.

Claudia Darquea

ad ops in Marketing at Study Mode, LLC. (11-50 employees)

Vetted Review

Loading Reviews List....

Qualaroo Connects Our Client Success Teams Worldwide Through Insights

Rating: 9 out of 10

September 29, 2020

Use Cases and Deployment Scope

Pros

Qualaroo helps us see how we should invest our money. We identify channels that are generating the most value and what points of communication are resonating. The A/B tests and surveys help in this process.
Through Qualaroo, we ask how customers find out about us, so that our marketing teams can use this information to replicate and build upon launch strategies as we enter new cities. We also use this insight to determine which cities, based on demographics, make sense to target for future service expansion.

Cons

They could expand their templates to cover more scenarios (although it has been a long time since we needed their templates - we develop our own questionnaires tailored to our clients’ geographies).
On the other hand, there are way too many options in the targeting section, but we have gotten used to skipping past them while creating surveys. Perhaps that’s more for companies who target wide audiences. We only collect client feedback, so we don’t really use ‘targeting’ as such.

Likelihood to Recommend

Verified User

Manager in Customer Service (201-500 employees)

Vetted Review