Affordable Marketing Automation For Small Businesses
October 14, 2019

Affordable Marketing Automation For Small Businesses

Atilla Vekony | TrustRadius Reviewer
Score 10 out of 10
Vetted Review

Software Version

Small Business

Overall Satisfaction with ActiveCampaign

I provide setup and consulting for clients for email marketing solutions. It is a great and accessible tool for small businesses that want to get started with email marketing.
  • Audience segmentation.
  • Reporting and dashboards.
  • Email design.
  • It would be great if ActiveCampaign's CRM had an e-commerce component. However, it is available via third-party integrations.
  • Active Campaign has provided for my business a tool that is accessible to my clients.
ActiveCampaign is much more affordable than either Infusionsoft or Drip.
Active Campaign is extremely well suited for marketing automation for those businesses who don't just want to send email broadcasts.

ActiveCampaign Feature Ratings

WYSIWYG email editor
9
Dynamic content
Not Rated
Ability to test dynamic content
Not Rated
Landing pages
Not Rated
A/B testing
Not Rated
Mobile optimization
9
Email deliverability reporting
9
List management
8
Triggered drip sequences
10
Dashboards
10
Standard reports
10
Custom reports
10