Building Business with Business Catalyst
Nancy Sheridan | TrustRadius Reviewer
May 03, 2016

Building Business with Business Catalyst

Score 10 out of 10
Vetted Review
Review Source

Software Version

WebCommerce

Overall Satisfaction with Adobe Business Catalyst

We are a digital marketing/web design agency that uses Business Catalyst hosting for our web sites and sites we design for our customers. We prefer Business Catalyst over WordPress because it is more secure. B.C. web hosting plans include integrated marketing tools which can result in a savings for our customers (e.g. email campaigns ... no third party app). Adobe's technical support is excellent and the B.C. community is filled with helpful and skilled designers/developers.
  • Continues to upgrade/improve the platform. Moved hosting to Amazon cloud, a more secure environment. Added B.C. widgets factory to greatly enhance modules used.
  • BC apps are being developed by a third party (bcappstore.com). BC Gurus is a great platform for getting tutorials on how design, coding, and more. And they provide client tutorials.
  • Recent addition of Liquid logic on the server is the closest thing to server side programming on BC.
  • Great tech support.
  • I wish tech support would address issues with scripts, style sheets.
  • It would be very helpful if B.C. partners were notified about improvements, maintenance schedule, etc. instead of spending time researching.
  • Better customer service
  • Faster site builds.
  • Workflow notifications and faster response time.
More reliable; more integrated tools.
As a partner, you have the option to use B.C templates or buy B.C. templates from third parties. If you choose to custom design a site, you can use B.C. content holders and modules in the build. Quite frankly, I like to encourage potential clients to move to B.C. instead of relying on WordPress because of security and I believe B.C. sites are easier to maintain.

Adobe Business Catalyst (Discontinued) Feature Ratings

WYSIWYG email editor
10
Dynamic content
9
Ability to test dynamic content
Not Rated
Landing pages
Not Rated
A/B testing
Not Rated
Mobile optimization
Not Rated
Email deliverability reporting
10
List management
8
Triggered drip sequences
Not Rated
Lead nurturing
Not Rated
Lead scoring and grading
Not Rated
Data quality management
Not Rated
Automated sales alerts and tasks
Not Rated
Calendaring
Not Rated
Event/webinar marketing
Not Rated
Social sharing and campaigns
Not Rated
Social profile integration
Not Rated
Dashboards
9
Standard reports
9
Custom reports
Not Rated
API
Not Rated
Role-based workflow & approvals
10
Customizability
9
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated

Using Adobe Business Catalyst

1 - Web design and site maintenance.
1 - Web designer for 22 years who knows html5 and css3. Our site builds include marketing strategies.
  • Host our websites.
  • Host websites we build for our customers.
  • Integrated marketing tools don't require subscriptions. Using third-party widgets/plug-ins can be doorways to hackers.
It's a robust and reliable product.