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Adobe Target Review 6 of 28
Adobe Target Review: "READ"
https://www.trustradius.com/ab-testingAdobe TargetUnspecified7.9117101
Petrik Oh profile photo
Updated April 08, 2015

Adobe Target Review: "READ"

Score 8 out of 101
Vetted Review
Verified User
Review Source

Overall Satisfaction with Adobe Target

We use it primarily for marketing offers, personalization and UX testing.
  • Rules for targeting
  • Reporting
  • Analytics
  • Implementation
  • Usability for non technical users
  • Increase conversion
  • Increase average value
Usability and implementation is harder with other products than with Test and Target.
The product is suitable for UXI groups and analytics teams.

Using Adobe Target

Great analytics.

Adobe Target Implementation

Adobe Target Reliability

i don't think we use the full functionalities of the tool, but to use the full functions, it's almost impossible (Too hard)