Extremely valuable tool, fantastic customer success team
Updated December 04, 2014
Extremely valuable tool, fantastic customer success team
Score 10 out of 10
Vetted Review
Verified User
Overall Satisfaction with AdvocateHub
Currently, our Advocate Hub is being used by the marketing department, but we've found that we can leverage the tool to achieve goals across different teams within the whole organization. For example, we've been able to drive third party reviews and acquire leads, which are important marketing metrics. At the same time, we've also been able to get testimonials and facilitate case studies, which are important for product marketing. And finally, we've received a lot of feedback via surveys for product management. So, all around, a very valuable tool for the organization. We are also planning on using our Advocate Hub to help with our Net Promoter System.
- It's a scalable way to drive 3rd party reviews, and consequently new trial users from referral traffic coming from these 3rd party sites like Quora & Stack Overflow
- Allows us to easily get product feedback from our customers and to thank them for their time
- It's a great way to nurture customers, keep them informed with new content, new developments, events, etc.
- They have a fantastic customer success team
- Admin permissions - right now it's difficult to customize permissions and notifications, so all admins in the hub have access to create / publish challenges, and they either get all notifications or none. I end up doing a lot of manual work to let people know what's going on in the hub, because I don't want to bombard them with notifications.
- Goal tracking is a bit lacking as well. Currently, you're only able to track monthly goals, but I'd like to be able to see goals by quarter or historically (e.g. all time).
- New trial users from referral traffic has double / tripled quarter over quarter since we've launched the hub. Referral traffic from 3rd party Q&A sites like Quora & Stack Overflow.
- We've been able to get a lot of intel for our product management, product marketing, marketing, PR, etc.
- The majority of our customers in the hub really like it & tell us it's a great way for them to stay up to date. And best of all, we're not spamming them with emails.
I have not used similar products in the past, and I was not involved in making this purchasing decision. It was one of those situations where the tool was handed to me, and I was expected to make it work. I got lucky in this case, and it worked out for us!
Using AdvocateHub
2 - Marketing, Community
1 - marketing, capacity to manage client relationships, grasp enough technical knowledge to communicate to a technical audience
- Referrals
- New User Acquisition
- User Reviews
- Surveys
- Drive new trial users from referral traffic
- Just the fact that we can scale word of mouth from our customers is pretty innovative
- I can use Advocate Hub to facilitate a lot of things that I couldn't otherwise: case studies, testimonials, references, etc. and it's an easy way to keep track of it all
- Referrals
- Keep advocates up to date with events, event registrations etc.
- Contests, Sweepstakes
AdvocateHub Support
| Pros | Cons |
|---|---|
Quick Resolution Good followup Knowledgeable team Problems get solved Kept well informed No escalation required Immediate help available Support understands my problem Support cares about my success Quick Initial Response | None |
Yes - I think so.
Every single time I ask a question or need help with something.