Apollo.io - Your best source of B2B leads
November 12, 2025

Apollo.io - Your best source of B2B leads

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Apollo.io

[...] is a staffing and recruitment agency based out of [...], India. We specialise in matching candidates with the job positions with top clients. Our team has been using Apollo.io for a while to find and connect with B2B clients. This is probably the biggest database available in the market to enrich profiles with their contact details and email IDs. Apollo.io has been a game changer for us, helping us find relevant leads across industries. We highly appreciate the accuracy of data. With recent AI filters, we can now deep dive into prospects and run our campaigns. Highly recommended tool for all businesses.

Pros

  • Find relevant leads
  • Enrich with their details
  • Run sequences
  • AI Filters
  • Affordable pricing

Cons

  • Some phone numbers are not visible until enriched with company details
  • Should introduce email infrastructure purchases within the platform
  • Send notifications on new leads matching the criteria
  • Costs 1 credit per email
  • Cost 8 credits per phone
  • Value of money
  • Cheapest across Internet
We have a hard time finding clients who are actively looking to hire, but open to partnership with vendors. Apollo.io solves this problem with lookalike companies.

For instance, it matches similar companies which are highly potential clients to us. It has advanced filters to also find candidate with their organisation in particular role we are looking for
We have saved hours of time using Apollo.io.
It lets you directly find the profiles look for using the advanced filters. Becomes easy to directly contact them through email or phone since LinkedIn outreach takes a lot of time and is also costly.

We do direct outreach via the platform which saves us days of time in finding candidates
It is easy to use. The UI has enough options to learn, with advanced documentation and support. The customer service is quick to respond and assists with information in real time. The UI has different segments for each feature which makes it easy to use.

Settings are easy to change as per preferred requirements
Major differentiator is the cost and accuracy of data. While other tools solves the purpose too, Apollo.io in specific gives better data which is more accurate and cheaper. They also have a startup program which gives 50% discount to startup’s with less employees which supports them. Haven’t seen such offer on other tech stacks

Do you think Apollo.io delivers good value for the price?

Yes

Are you happy with Apollo.io's feature set?

Yes

Did Apollo.io live up to sales and marketing promises?

Yes

Did implementation of Apollo.io go as expected?

Yes

Would you buy Apollo.io again?

Yes

Finding B2B leads is the best suited scenario for using Apollo.io
it uses advanced AI & integration with LLM tools like ChatGPT, Claude etc. to set templates and find recurring matching data for the set parameters
Apollo.io is the largest database for leads across the countries and not specific to a particular region.

Apollo.io Feature Ratings

9.3
Advanced search
10
Identification of new leads
9
List quality
9
List upload/download
10
Ideal customer targeting
10
Load time/data access
8
10.0
Contact information
10
Company information
10
Industry information
10
9.3
Lead qualification process
10
Smart lists and recommendations
10
Salesforce integration
10
Company/business profiles
10
Alerts and reminders
8
Data hygiene
8
Automatic data refresh
9
Tags
10
Filters and segmentation
9
7.5
Sales email templates
7
Append emails to records
8

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