Apollo.io the allied and saver of time every company needs
December 05, 2025

Apollo.io the allied and saver of time every company needs

Daniel Luna | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Apollo.io

I use Apollo.io in my organization in order to filter and get right and qualified prospects in order to become clients in my company [...], I like to have this tool cause also i can apply and do Apollo.io sequences wich is very useful in order to have a following with my leads. Apollo.io is also cheaper than other tools I've already used.

Pros

  • Filtering prospects
  • Apollo.io segmentation of contacts for sequences
  • Sequences of prospection and leads

Cons

  • Maybe the right and updated data of contacts
  • We had an increase of 20% in the answers of right contacts/prospects
  • We had an increase of 30% in demos discovery (1st demo) of our software thats because we only contacted the right and qualified people
It impact first in saving time and also to make a shorter our sales cycle specially because we have now a long sales cycle because we sell SAAS and Apollo.io reduce our time because we can contact quickly and directly the decision makers of our ICPs
Help us first to contact directly the decison makers, because with Apollo.io we already know who is the decision marker of "X Company" and thats really useful specially because we can call and pass the 1st filter in a first call in a new company, so save time first like this then we have the personal contacts as telephone numbers and emails.
Because everything is great with Apollo.io but I would add only to update some contacts's data.
Apollo.io has a cheaper suscription for also the same and useful data and properties so I think is better for us to have Apollo.io.

Do you think Apollo.io delivers good value for the price?

Yes

Are you happy with Apollo.io's feature set?

Yes

Did Apollo.io live up to sales and marketing promises?

Yes

Did implementation of Apollo.io go as expected?

Yes

Would you buy Apollo.io again?

Yes

Apollo.io is well suited when i try to contact in a sequence the right contacts/prospects and become them in a qualified leads, the less appropiate is when i try to contact them but i have a lost data, or incorrect data and info

Apollo.io Feature Ratings

Advanced search
8
Identification of new leads
10
List quality
8
List upload/download
8
Ideal customer targeting
9
Load time/data access
10
Contact information
7
Company information
9
Industry information
9
Lead qualification process
10
Smart lists and recommendations
8
Salesforce integration
8
Company/business profiles
9
Alerts and reminders
9
Data hygiene
7
Automatic data refresh
8
Tags
9
Filters and segmentation
9
Sales email templates
9
Append emails to records
9

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