Item: Buffer
Rating: 8
Author: Shorombo Mooij

Use Cases and Deployment Scope

I use Buffer to schedule all my content over 5 different channels.

Pros and Cons

Simplicity in scheduling content.
Has great Chrome plugin to share directly from any website.
Has a great app which makes sharing from your phone super convenient.

I really miss a feature that allows to queue content so that I can schedule them later.
I would love a calendar view.
Copy post to other channels queues.

Return on Investment

Very positive. I am able to have a much bigger social footprint because of Buffer.

Alternatives Considered

Hootsuite and Later

Buffer wins it on simplicity and ease of use. Furthermore, it is multichannel whereas Later, for example, is only Instagram.

Usability

Because it does with you expect it to do and make it super easy. Buffer allows me to schedule more and keep it structured.

If you are looking for an easy-to-use social media planner, Buffer is perfect. I found tools like Hootsuite had too many bells and whistles. I love the simplicity of Buffer and it just does the job well. I am not using it to monitor engagement so I can't say much about that.

Buffer is for everyone who ones an easy to use social media planning tool.

Overall Satisfaction with Buffer

Use Cases and Deployment Scope

Pros and Cons

Return on Investment

Alternatives Considered

Key Insights

Do you think Buffer delivers good value for the price?

Are you happy with Buffer's feature set?

Did Buffer live up to sales and marketing promises?

Did implementation of Buffer go as expected?

Would you buy Buffer again?

Usability

Support Rating

Likelihood to Recommend

Buffer Feature Ratings