We use CallFire for text messaging our clients, as well as for a custom phone system that routes callers to the appropriate company representative. CallFire allows us administrative efficiency. With their communication tools, we're able to automate and track many client engagement and onboarding tasks.
We considered Trello before deciding on CallFire. Trello is a good service that seems to do much of what CallFire does, however we wanted to avoid the labor-hours necessary to get Trello up to speed, as it is very technically involved. We didn't want to hire any additional developers just to get Trello set up and maintained. With CallFire, it was very intuitive and easy to setup quickly.
CallFire is a great tool for the entrepreneur who is running a small business. The tools offered allow any small business owner to scale and compete with those who are staffed with more employees. By structuring and automating how you want clients to communicate and engage with your business, CallFire can become any entrepreneur's secret weapon.