A great email marketing tool for product promotion and newsletters
April 23, 2020

A great email marketing tool for product promotion and newsletters

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with Campayn

Campayn is mostly used by the marketing and sales department in my organization for sending informative emails to our existing clients and to our prospective clients. In some scenarios, our human resource department also use this software. This softwares helps us to send our product information to our clients. We also advertise our new services with the use of this software.
  • This software provides a variety of pre-loaded email templates that help us to create attractive emails.
  • Its email editing tool is very easy to operate. It doesn't require great technical knowledge.
  • Its dashboard is very clean and easy to understand. Users can navigate every feature easily.
  • It helps us to send digital brochures also.
  • Personally I am not very impressed with its reporting feature. It is not as comprehensive as its competitors.
  • I found less segmentation options for contacts. It should be slightly more.
  • Its customer service is not very active and quick. It takes lot of time.
  • Digital reach is more cost-effective than physical reach. With Campayn, we send our information anywhere in this world at very little cost.
  • It helps us to increase our customer base by adding sign-up forms in our emails.
  • We don't need to print a lot of materials as we can make digital formats of those materials and send them via this software.
We are using both. Both are well equipped for different purposes. For different databases, we switch between these applications. Both applications give amazing results.
For product promotion and newsletters, I would surely recommend Campayn. We use this software for sending weekly newsletters to our clients. This software adds a lot of information with beautiful designs so that our clients get a good idea of our communication. With the help of this software, we send our digital brochures also. It can easily handle this process and gives us good results.

Campayn Feature Ratings

WYSIWYG email editor
8
Dynamic content
8
Ability to test dynamic content
7
Landing pages
8
A/B testing
Not Rated
Mobile optimization
8
Email deliverability reporting
9
List management
7
Triggered drip sequences
7
Dashboards
9
Standard reports
6
Custom reports
6