Item: Camtasia
Rating: 10
Author: Nancy Bergantzel CF APMP

Use Cases and Deployment Scope

I use Camtasia to produce videos for our sales team to provide a visual demo of the type of services and solutions we can provide a customer. It allows us to give the customer an idea of the automated intelligence and personalization we can develop in an application without having to build the working app.

Pros and Cons

Import images and video files easily
Fully customizable
Ability to use template images and video clipa

Ability to import other media types. QuickTime. M4v

Return on Investment

Very good in showing our strengths
Gets clients excited to see features Of how their app can perform without a long wait time of actually building it
Allows us to showcase new ideas easily.

Alternatives Considered

Adobe Captivate

I use both for different objectives. If I need a user interactive video or demo simulator I will use captivate. But camtasia is better for story telling and prototyping.

Other Software Used

Prezi, Microsoft Power BI

Likelihood to Recommend

Great for videos that don’t require lots of animation of objects. Works well for simpler animation I really like it for the work I do. It allows me to capture working demos as well and then call out features of the app

Camtasia for ease of video creation

Overall Satisfaction with Camtasia