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Cision is great for Traditional PR
June 14, 2020

Cision is great for Traditional PR

Paige Finney | TrustRadius Reviewer
Score 6 out of 10
Vetted Review
Verified User

Modules Used

  • Distribution (PR Newswire)
  • Media Database

Overall Satisfaction with Cision Communications Cloud

We mainly use Cision cloud to gain access to a database of media professionals to assist when pitching stories. It is used only in the Public Relations department.
  • User Friendly
  • Updated media lists
  • Gave us access to journalists and help gain relationships.
We mainly use Meltwater for social and news listening. They listen on more social platforms overall than Cision.

Do you think Cision Communications Cloud delivers good value for the price?

Not sure

Are you happy with Cision Communications Cloud's feature set?

Yes

Did Cision Communications Cloud live up to sales and marketing promises?

Yes

Did implementation of Cision Communications Cloud go as expected?

Yes

Would you buy Cision Communications Cloud again?

Yes

Cision is great for traditional PR efforts from media pitching to build relationships with journalists. Our agency clients are moving away from this so we are not using it as frequently as we had in years past.