Media Release Made Easy!
August 24, 2021

Media Release Made Easy!

Guilherme Monsanto | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Modules Used

  • Distribution (PR Newswire)

Overall Satisfaction with Cision Communications Cloud

Our whole Media Relations Department resorts to Cision [Communications Cloud] to distribute our global press releases.
  • Provides follow up to the press release distribution
  • Provides guidance and close monitoring prior, during, and after distribution
  • Broad reach and effective targeting of press releases
  • A more friendly interface so the company could see past press releases and metrics related to them
  • A local, bilingual support staff
  • It [has] allowed our news to be more visible to investors [who] are not necessarily connected to our business.
  • [It has provided] an organized approach towards press release distribution.
  • [It] makes sure [to leave] a global, consolidated company to do the heavy lifting.
Sometimes, our Brazil contracted PR firm resorts to Communique-se mailing distribution list to tap Brazilian journalists. Sometimes, the list is a bit outdated, but most times they get it right.

Do you think Cision Communications Cloud delivers good value for the price?

Not sure

Are you happy with Cision Communications Cloud's feature set?


Did Cision Communications Cloud live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Cision Communications Cloud go as expected?

I wasn't involved with the implementation phase

Would you buy Cision Communications Cloud again?


It looks more appropriate when the company is about to distribute a global press release with [a] wide range in countries where Cision [Communications Cloud] is more present. We tend to do it less for local releases when we want to target [fewer] reporters - in this case, we resort to our local outsourced PR company that has its own mailing list.