Clicktools - 5*
April 04, 2019

Clicktools - 5*

Rebecca Hunt | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version


Overall Satisfaction with Clicktools

Clicktools is currently used Europe-wide within Coca Cola European Partners but for GB we currently use if for generating survey questionnaires that are then linked to specific account groups within Salesforce. We then run campaigns that are bespoke built for various different reasons and use the information gathered for future campaigns and info gathering for account management.


  • Ease of Use. Building surveys within Clicktools is really straight forward.
  • The help option is extremely good giving step by step guides on how to complete things within Clicktools.
  • The external links that are provided for then embedding in to different systems and linking is another easy action to complete.


  • The storage capability could be better. I'm not sure if there are options to buy additional or the basic package they give can be increased but we often find we are at 90% of capacity.
  • The ability to bulk delete items rather than having to page through would be a fab addition.
  • The capacity to input options - We found recently that after we had input up to 10 lines for selections we could add no more.
  • Clicktools has given us the ability to embed custom scripts into specific accounts with a bespoke set of questions that we want to gather responses to.
  • The reporting per script is good and the ability to custom build means we can pick out the most vital responses that we are trying to get to.
  • In terms of investments I can't answer that question but I imagine the ability to perform these bespoke scripts is time-saving.
In the past we have used Survey Monkey to complete internal surveys, the difference and reason Clicktools have been used going forward is because the ease and reporting that is within is much better and the ability to embed into Salesforce-specific scripts for specific account basis is much more efficient.
We have found it is especially suited for staff surveys due to the fact that responses are anonymous so our staff feel they are able to comment in the knowledge that their responses are kept private. The ability to export results in a user-friendly format and custom build is a bonus, from my experience so far we haven't come across a scenario where it hasn't been suited but we are perhaps still in our infancy using the system.

Clicktools Feature Ratings

Survey templates
Custom logo/branding
Changes to live survey
Question design help
Multiple question types
Survey logic flexibility
Response tracking
Data export
Standard reports
Custom reports
Respondent restrictions
Access controls


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