E-mail Management with Constant Contact... Easy, Breezy!
Jennifer Reid | TrustRadius Reviewer
Updated July 07, 2015

E-mail Management with Constant Contact... Easy, Breezy!

Score 7 out of 10
Vetted Review
Verified User
Review Source

Software Version

Online

Overall Satisfaction with Constant Contact

Constant Contact is being used for our marine Dealer and Distributor Network. We send out notifications regarding monthly promotions, product updates, urgent announcements, alliance partner announcements and any other communications we feel necessary. Constant Contact is managed by myself in Marketing, however the announcements and e-blasts come from all across the organization. One of the business problems it addresses is simply communication. Prior to our Dealer and Distributor Network, we had no efficient way of communicating to the distributors that sell our parts and the dealers who purchase our parts. We now feel our message can be communicated in a very clear, easy and quick way. We also are excited about how it allows us to offer special promotions and highlight certain products in ways we wouldn't have normally been able to. Overall, communication is key in our business and because of Constant Contact, it's so much easier!
  • Constant contact makes developing a professional looking email relatively easy.
  • Constant Contact allows for easy to understand email metrics. It's always very easy for me to judge how my emails are based upon the comprehensive measurements that are offered.
  • Constant Contact does have some issues when it comes to flexibility and being able to be molded into a more exact solution for some people.
  • The training offered by Constant Contact is great, but I don't quite understand charging the fees they do for it, especially with loyal, regular paying customers.
  • Constant Contact has given our company the ability to quickly access and supply information to the end consumer of our products. We believe this has impacted our business in a very positive way whereby they're well informed and we don't have to rely solely upon the distributor sales reps.
  • Constant Contact has also given our company the added bonus of additional lines of communication for customer service. We've found our customers are even happier than they were previously knowing they can contact and talk with us through this additional channel.
Constant Contact is a fantastic email management solution for anyone, especially the company or individual NEW to the game. Things are well explained and you're walked through the building of an email campaign step by step. Metrics are well explained, as well, and give a great indication as to how successful a campaign is or isn't. I do believe Constant Contact has the capability of being a comprehensive solution for anyone.

Constant Contact Feature Ratings

WYSIWYG email editor
8
Dynamic content
7
Ability to test dynamic content
6
Landing pages
6
A/B testing
6
Mobile optimization
8
Email deliverability reporting
6
List management
8
Triggered drip sequences
7
Dashboards
4
Standard reports
4
Custom reports
5

Using Constant Contact

We are very pleased with what Constant Contact has done for our business and the benefits it has offered our dealers and distributors. The functionality offered is exactly what we need and the staff managing the e-blasts are familiar and comfortable with Constant Contact. We plan on staying with Constant Contact for the foreseeable future!