Consistent Outreach with Constant Contact
November 21, 2023

Consistent Outreach with Constant Contact

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Software Version

Email Plus

Overall Satisfaction with Constant Contact

Constant Contact allows our organization to market to our diverse swath of audiences. We have a number of different programs so the software allows us to segment our contact list into different countries, different types and different programs. We also use Constant Contact to manage our contacts across the organization. This means that if we are sending messages or marketing to certain contacts, we can easily do that without having to re-compile all of the contacts we have gathered over the last few years. Finally, its features give us the ability to plan out our campaigns in advance and organize our marketing strategy.
  • Segmentation
  • Contact management
  • Functionality of email builder
  • Social media
  • Helped increase our consistency in reach our audience
  • Manage a constant base of over 20,000
  • Support product use through community learning
They’re both pretty similar software, however Mailchimp maybe more intuitive. I think they are similar in terms of deliverability at this point. Constant Contact might be more bang for the same buck.

Do you think Constant Contact delivers good value for the price?

Yes

Are you happy with Constant Contact's feature set?

Yes

Did Constant Contact live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Constant Contact go as expected?

Yes

Would you buy Constant Contact again?

Yes

Constant Contact is great for small organizations or businesses that are trying to get their brand off the ground. Their email builder is pretty intuitive and user-friendly and easy to start using right away. Anyone who has the idea for the brand already would be able to start using it. There is a start up cost, however so small businesses we have to keep that in mind. Also, their social media tools could be built out more to be able to compete with some of the other social media management tools. Their email builder does not allow for particularly complex designs, so if a business already has invested into creating a lot of Unique, branded material, they may want look somewhere else.

Constant Contact Feature Ratings

WYSIWYG email editor
9
Dynamic content
7
Landing pages
8
A/B testing
7
Email deliverability reporting
7
List management
9
Triggered drip sequences
Not Rated
Standard reports
9
Spelling and Grammar Check
5
Email Previews
9