Copper is worth it

We use Copper to manage both our active sales pipeline, referral partners and active client lists. The business solutions it provides are to house all of the client information, custom field data and the active management of the various stages in the client lifecycle. The scope of our use case spans our entire business, we use Copper, and although we don't use the lead/convert function in the typical way- we start directly in our sales pipeline and move clients through the various stages. We then transfer them into active client pipeline and manage records there. We use the task automations and the custom fields quite heavily.