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The Best Email Software You Have Probably Never Heard Of
September 10, 2021

The Best Email Software You Have Probably Never Heard Of

Padraic Ryan | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Customer.io

We not only use Customer.io for all of our email and SMS communications, but we also use it as a database of sorts to segment our members. We send a monthly newsletter as well as about 50 different flows that are sent to our members based on their activity and involvement.
  • Customer Segmentation
  • Email Campaigns
  • Email Newsletters
  • A/B Testing
  • Sorting of Data
  • More engaged members
  • Better communication with our members
  • Great open rates
I found Customer.io much easier to navigate than any of the other email platforms out there, and the pricing is MUCH better as well.

Do you think Customer.io delivers good value for the price?

Yes

Are you happy with Customer.io's feature set?

Yes

Did Customer.io live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Customer.io go as expected?

I wasn't involved with the implementation phase

Would you buy Customer.io again?

Yes

If you are sending email campaigns or newsletters, I have yet to find a better solution. You can easily tie all of your systems into Customer.io, which makes segmenting your customers based on location, preferences, activity, or any data point you measure.

We are just starting to use SMS and it isn't using a native system but tying into Twilio, so I think you would be better off with a dedicated SMS platform if you are focusing heavily on that channel.

Customer.io Feature Ratings