Item: Databox
Rating: 10
Author: Heather Robinette, MBA

Use Cases and Deployment Scope

Databox is used to create a marketing dashboard for the weekly marketing meetings to show how things are going for the month and for the last 30 days. The dashboard view allows us to see marketing in a one-page view and discuss what's working and not working and what we've done to create changes. It is truly only used by marketing, but it is viewed by upper management to see how marketing overall is doing. The business problem it addresses is being able to see a snapshot and not needing to pull a bunch of reports. It saves time and energy.

Pros and Cons

Easy to read dashboards - This allows a user to communicate information quickly.
Reporting for your needs (Daily, Weekly, Monthly) - This allows you to set the reporting structure that works for you.
Easy to connect software - With a few simple clicks you can connect a large number of software programs.

Reminders to update goals - It would be nice if every quarter or so it would remind you to adjust any goals as needed.
Change the layout of reports on the dashboard - While not super difficult, it did take me a while to figure out how to move the reports around so it was just right.
More templates with multiple sources - It would be nice to see more templates with multiple sources. While you can edit and add your own, it would be nice to see more of the common ones.

Return on Investment

We've been able to better understand how everything relating to marketing has been doing, allowing us to make better decisions.
We've been able to also make decisions that impact other departments in a good way from the information we gather from the reports.
In general, just the time savings have been huge for us. I don't have to spend time putting reports together and we don't have to go through 3 reports to get the same information.

Alternatives Considered

HubSpot

While HubSpot is where we store our information and utilize the systems, the reporting wasn't deep enough and it didn't include the entire website since it is hosted elsewhere. So I started looking at options, and Databox came as a recommendation so I checked it out and haven't turned back. I didn't evaluate any other products because Databox met our need and we were able to get started right away.

Support Rating

I have really enjoyed using Databox and have seen the value of it in many ways. They also continue to improve the functions of it and grow their integrations and templates. I look forward to continuing to use Databox in the future, potentially even finding ways to incorporate it into other departments to help them with reporting as well.

Key Insights

Do you think Databox delivers good value for the price?

Yes

Are you happy with Databox's feature set?

Yes

Did Databox live up to sales and marketing promises?

Yes

Did implementation of Databox go as expected?

Yes

Would you buy Databox again?

Yes

Other Software Used

HubSpot, HubSpot CRM, HubSpot Sales, WordPress, Smartlook

Likelihood to Recommend

I believe Databox can be an asset for any company. We are a small company, but I can see the value for large companies too.

Databox is a great fit for departments or organizations that need to put their data into a readable form without needing a ton of reports. Databox allows you to save time and put together a nice report without having to do too much extra work. Once it is set up, it basically runs on its own at the frequency you set. I personally receive a daily report and have it sent to the respective people on the day of our meeting so we can quickly review it.

The Dashboard Reporting Tool You've Been Looking For

Overall Satisfaction with Databox