Advanced Call Tracking made easy
Mike McPeak profile photo
March 26, 2019

Advanced Call Tracking made easy

Score 10 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with DialogTech

We use DialogTech to help measure ROI from various online and offline marketing channels. We wanted to exit a lot of print and trade journal advertisement, but other than a few very obvious choice we had know way of knowing what channels were driving the most phone calls, which make up the majority of our business compared to online sources like e-mail and webform fillouts.
  • Customer service is excellent. I was given a dedicated support specialist who set up monthly cadence calls with me, on top of always being available by phone or e-mail, all included in the service.
  • Properly configured, I am able to track down to the search term level for CPC ads in Google and Bing.
  • Reporting is easy and intuitive.
  • Improving the reporting to include graphic displays/data visualization natively rather than exporting to Excel.
  • Customize call length reporting and filtering. Options now are
  • We've managed to drastically trim our print marketing spend by demonstrating how little revenue they drive. Meanwhile, certain channels we thought might be disposable have proven indispensable.
Pricewise, they were pretty similar, but DialogTech's customer service really won me over. My SEO/SEM provider also had a previous relationship with them, so there was a comfort level there.
I am only familiar with using it for CallTracking, but it does the job very well.