Overall Satisfaction with Echobox
The best thing is the automation of tasks to share content on social networks. One of the main advantages of Echobox is to find the best time windows for publishing on the different social networks, added to the integration with analytics of each of the fan pages that we manage, which allows us to make better decisions. In our company, we have more than 100 social network accounts, and thanks to Echobox, it is very easy to keep the organization of each one. In addition, you have analytics that easily show you what you did well and what you need to improve.
- It helps you with organizing many accounts at once and allows you to cross-post between them.
- Post automation is great as it allows you to get your work done much faster. The robot learns fast, and its posts seem to be made by a person.
- It gives you detailed information about your posts that allows you to make decisions about them.
- The Instagram stories part could be better. The formats it has are very basic; however, you can upload a photo that you previously edited.
- The organization of the accounts to keep them active and working
- The automation of posts that allows you to have time windows to do more and better things
- Analytics that show what you're doing right or wrong
- We have noticed an increase in traffic to the site since using Echobox
- Since using Echobox, the Social Media team has more time to create different products
- It has allowed us to have all our accounts 100% active
Do you think Echobox Social delivers good value for the price?
Yes
Are you happy with Echobox Social's feature set?
Yes
Did Echobox Social live up to sales and marketing promises?
Yes
Did implementation of Echobox Social go as expected?
Yes
Would you buy Echobox Social again?
Yes
Using Echobox
30 - They are part of the Social Media team.
2 - They must have a complete understanding of social media management, from knowing how to authorize permissions, security, and even how to create posts. They need to know basic things about source code to get the RSS from the sites. And be very organized because depending on how you organize Echobox, that will work for the entire organization.
- Publication of content in the accounts.
- Posts throughout the day, since thanks to the automation of posts, the robot can publish news at times when the Social Media team is not there.
- Post automation has improved everything for us, from making times more efficient to improving our traffic because we have content all day.
- Having more active accounts. The organization of many accounts at the same time is incredible and also allows you to always have them active
Evaluating Echobox and Competitors
Yes - Emplifi, since it is a product-focused mainly on Marketing than on Media, its functions seemed limited to us since due to the number of accounts we have (more than 100), we need automated help in posting, but without seeming to be done by a robot
- Product Usability
Emplifi is fine, but not for a media outlet that needs to have more social media activity, which is why we decided to switch to Echobox, which really focuses on how media outlets use social media.
First, expose our needs and then try the tool to know the scope it has by completing them. They usually come with a tool, they convince you, and you buy it, but it should be the other way around, be clear about what you need and not have to adapt.