This software is EASY PEASY!
February 12, 2020

This software is EASY PEASY!

Rebecca Cooke-Rodriguez | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Overall Satisfaction with Emma

Emma is used as our HTML alert to our membership, to inform them of our legislative and regulatory initiatives and events.

Pros

  • User friendly
  • Economically priced for small companies

Cons

  • More widget options
  • Better customer service for basic users
  • Increased event attendance
  • Increased membership involvement
Emma is a step up from Constant Contact and two steps up from Mailchimp. Emma is affordable and easy to use for all types of companies, but especially for smaller firms and startups. It’s in compliance with SPAM laws, but has an advanced platform to keep your emails from going straight to the junk folder. It’s still very user-friendly with options for more advanced applications.
Emma is great for small trade associations or companies looking to reach out to their members/customers/potential clients. It’s affordable, a bit more advanced than Constant Contact, has high quality output, and easily captures client information. You don’t need to pay for a custom template, but the option is there. It’s easy to learn and teach others who may not be as computer savvy.

Emma by Marigold Feature Ratings

Email & Online Marketing
8.6
WYSIWYG email editor
9
Dynamic content
9
Ability to test dynamic content
9
A/B testing
8
Mobile optimization
8
Email deliverability reporting
9
List management
9
Triggered drip sequences
8
Reporting & Analytics
8.3
Dashboards
9
Standard reports
9
Custom reports
7
Pre-Send Testing ()
Not Rated

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