Critical insights to analytics for the Business
October 07, 2022

Critical insights to analytics for the Business

Samir Bhatnagar | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version

Growth

Overall Satisfaction with Heap

We have recently started our Digital transformation journey pivoting from legacy third-party client applications, moving over to a modern User Interface, and augmenting our back-end platform. We just started using Heap to understand how our clients are using the applications, and using Heap has been very intuitive on how best to track our clients' journey.
  • Funnel analysis along with recommendations on how best to augment the analysis.
  • Giving % of users that have completed the steps and along with users who have dropped off.
  • Better understanding on what's causing friction between funnel steps.
  • The wait from Support seemed longer even though they provided comprehensive answers.
  • Dependency on a developer on our teams for integration/data ingestion.
Heap's offering is far richer and comprehensive with the ability to captures clicks, changes in the field and submission of forms. Google Analytics only tracks sessions and page views and does not make any recommendations or suggested next steps.

Do you think Heap delivers good value for the price?

Yes

Are you happy with Heap's feature set?

Yes

Did Heap live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Heap go as expected?

Yes

Would you buy Heap again?

Yes

Visual tagging feature to define an event and having flexibility to switch to a the live data feed to test and validate click events working accordingly.