Easiest analytics tool there is and very business-user friendly
October 07, 2022

Easiest analytics tool there is and very business-user friendly

Randall Gibson | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Growth

Overall Satisfaction with Heap

We utilize Heap to analyze all of our web and in-product traffic and events. It's used for marketing efforts, CRO, growth, PLG, and activation metrics.
  • Enables business users to create events and segments.
  • Very easy to create reports and a variety of them at that.
  • Retroactive tracking of events is immensely valuable.
  • Easy dataflow to a cloud data warehouse for reuse in GTM efforts.
  • Slicing and dicing of the data with segments and cohorts and time series.
The only tool that compares is Adobe Analytics. I can't say enough good things about Heap's ease of use and ability to enable business users.

Do you think Heap delivers good value for the price?

Yes

Are you happy with Heap's feature set?

Yes

Did Heap live up to sales and marketing promises?

Yes

Did implementation of Heap go as expected?

I wasn't involved with the implementation phase

Would you buy Heap again?

Yes

I've used every analytical tool there is and the only tool that comes close to the ease of use, power, and business-user friendliness is Adobe Analytics.