Great tool for understanding user behaviour.
October 27, 2022

Great tool for understanding user behaviour.

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version


Overall Satisfaction with Heap

We use Heap to track all of our user behavior, from upper funnel activity to in-product usage. A common issue that businesses face has ready-to-use data out of the box; the time and teams required to set up events can really slow down our ability to understand user behavior. Heap has allowed us to easily track all aspects of our user flow with actionable insights.
  • Funnel Analysis.
  • Auto event tracking.
  • Easy to use UI.
  • The ability to view more conventional tables like you would see in adobe analytics or Google Analytics.
  • Surveying functionality.
  • Heat-mapping functionality.

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Heap is really well suited for those that don't want to rely on the engineering department to implement lots of tracking code. Heap is also great for quickly building and analyzing funnels and the user behavior at each step of these funnels. Heap also has a simple-to-use UI which really helps new team members get up to speed.