Just Like Your Posting Directly on the Social Platform
November 26, 2021

Just Like Your Posting Directly on the Social Platform

Karlee Onstad | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Software Version

Hootsuite Free

Overall Satisfaction with Hootsuite

Allows our team to schedule social posts for our clients as well as our agency. Compared to other social tools, such as those integrated with marketing automation platforms, it offers more robust and advanced features. Such as the ability to tag people and businesses or remove URLs once the media auto-populates - features that you have if you are posting directly on the social platform.

Pros

  • Tagging people and businesses
  • Selecting or customizing the display image for linked media
  • Easily editing posts or changing scheduled dates

Cons

  • Experienced difficulty linking Instagram account
  • Limited the free version’s number of scheduled posts
  • Differing features or capabilities between linked social platforms
  • Saves time
  • Easy to follow a monthly or quarterly content plan
  • Connects to all the primary social accounts - everything in one spot!
  • More expensive option
They offer terrific online resources, not just for using their product but for social media marketing or marketing in general. The information they provide is thorough and trustworthy.

Do you think Hootsuite delivers good value for the price?

Not sure

Are you happy with Hootsuite's feature set?

Yes

Did Hootsuite live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Hootsuite go as expected?

No

Would you buy Hootsuite again?

Yes

For those looking for a free account while they start to understand the capabilities or don’t have the current budget, Hootsuite recently limited their free account so you can only schedule a few posts at a time. This makes it difficult to grasp the full potential of a robust social scheduling tool. If you are committed to social scheduling and have numerous platforms that require consistent posting, then the paid plans and robust features are a good option.

Hootsuite Feature Ratings

Not Rated
Boolean keyword searches
Not Rated
Filtering out noise/spam
Not Rated
Sentiment analysis
Not Rated
Broad channel coverage
Not Rated
9.5
Content planning and scheduling
10
Audience targeting
Not Rated
Content optimization
9
Workflow management
Not Rated
9.0
Automated routing and prioritization
Not Rated
Customer interaction histories
Not Rated
Bulk actions
9
10.0
Lead generation
Not Rated
Content marketing
10
Paid media management
Not Rated
Campaigns and promotions
Not Rated
Not Rated
Twitter
Not Rated
Facebook
Not Rated
LinkedIn
Not Rated
Instagram
Not Rated
Pinterest
Not Rated
YouTube
Not Rated
Not Rated
Campaign success analytics
Not Rated
Real-time tracking
Not Rated
Competitor analysis
Not Rated
9.0
Role-based user permissions & privileges
9
Mobile access
Not Rated

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