The Only Social Media Management Tool We Use!
December 06, 2021

The Only Social Media Management Tool We Use!

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version

Hootsuite Pro

Overall Satisfaction with Hootsuite

Our organization uses Hootsuite to manage clients' social media marketing efforts. Clients range from small businesses to enterprise levels. Our team leverages this tool to schedule posts, manage content (organic and paid), and gather insights from the dashboard (social listening, monitor engagement, etc.). Hootsuite allows our team to operate efficiently at scale saving precious time and resources.

Pros

  • Hootsuite allows us to manage multiple platforms within one dashboard easily, saves time on posting and scheduling.
  • Hootsuite's content development tool helps us find and develop better social content quicker.
  • Analytics reports can be customized and saved which is a game changer.

Cons

  • Not all social networks (for example, Google My Business) or types of posts (for example, multi-image Instagram) are supported.
  • Over the years the tool has increased in price and the free option has fewer included features.
  • Sometimes the social media platforms disconnect.
  • Increased our capacity to develop and post social media content.
  • Made organic and paid social content seamlessly work together for better performance results.
  • Increased the social team's access to performance metrics which allows them to make better real-time decisions.
We have been using Hootsuite for years and we find the platform to be intuitive so we do not contact support often, but when we do the support team has been great. Each time we've reached out with a concern or question they have responded quickly and were able to address the issue. Hootsuite also has training resources that are helpful for our interns.

Do you think Hootsuite delivers good value for the price?

Yes

Are you happy with Hootsuite's feature set?

Yes

Did Hootsuite live up to sales and marketing promises?

Yes

Did implementation of Hootsuite go as expected?

Yes

Would you buy Hootsuite again?

Yes

Hootsuite is a comprehensive tool for managing one or many social media accounts. It has a wide range of solutions - posting, collaboration, scheduling, and analytics. Hootsuite allows us to manage multiple platforms within one dashboard easily, saves time on posting and scheduling. To get all the great features of Hootsuite you may have to upgrade your plan.

Hootsuite Feature Ratings

10.0
Boolean keyword searches
Not Rated
Filtering out noise/spam
Not Rated
Sentiment analysis
10
Broad channel coverage
10
10.0
Content planning and scheduling
10
Audience targeting
10
Content optimization
10
Workflow management
10
9.5
Automated routing and prioritization
9
Customer interaction histories
Not Rated
Bulk actions
10
10.0
Lead generation
Not Rated
Content marketing
10
Paid media management
10
Campaigns and promotions
10
9.3
Twitter
10
Facebook
10
LinkedIn
9
Instagram
8
Pinterest
Not Rated
YouTube
Not Rated
9.0
Campaign success analytics
9
Real-time tracking
9
Competitor analysis
9
9.0
Role-based user permissions & privileges
9
Mobile access
9

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