A Solid Social Media Management Tool, For Larger Accounts
June 27, 2022

A Solid Social Media Management Tool, For Larger Accounts

Anonymous | TrustRadius Reviewer
Score 6 out of 10
Vetted Review
Verified User

Software Version

Hootsuite Pro

Overall Satisfaction with Hootsuite

Hootsuite helps us better manage social media posting, along with keeping tabs on what is going on within the industry. It can be tough to keep up with multiple Twitter accounts or other social profiles. Hootsuite helps unify them under a single dashboard and provides a convenient way to manage social media channels for brands.
  • Consolidate social media management channels into once place
  • Monitor trends
  • Report on social media channels to management
  • The interface could be faster.
  • Would love to have an easier way to view accounts, instead of side-scrolling. This becomes cumbersome when you have a lot of accounts to manage
  • Pricing - it has gotten more expensive over the years
  • Hootsuite has helped us save time (and money) by unifying social accounts in one dashboard.
  • Reporting has been instrumental to identify which channels to focus on
  • The teams feature has saved time and improved productivity when scheduling social posts
  • Buffer
Hootsuite provides good reporting and learning the interface doesn't take a lot of time. This makes it easy to get started and further tweak your social dashboard as you grow your social media presence. It is also more feature-rich compared to a number of other social media management tools on the market.
Support is pretty good. We have not had to use it very often, which can be a good thing! The times that we have, we've been able to get help quickly. They also have very good helpful support articles on the product, along with social media topics, which helps us learn and implement into our strategy.

Do you think Hootsuite delivers good value for the price?

Yes

Are you happy with Hootsuite's feature set?

Yes

Did Hootsuite live up to sales and marketing promises?

Yes

Did implementation of Hootsuite go as expected?

Yes

Would you buy Hootsuite again?

Yes

Hootsuite is very useful for managing social profiles. Reporting is good but can get to be very costly for organizations when you factor in all of the social profiles you might need to monitor. This can lead to having to use other tools for reporting. Overall, Hootsuite is a good tool for most organizations.

Hootsuite Feature Ratings

Boolean keyword searches
7
Filtering out noise/spam
7
Sentiment analysis
7
Broad channel coverage
7
Content planning and scheduling
7
Audience targeting
7
Content optimization
7
Workflow management
6
Automated routing and prioritization
6
Customer interaction histories
6
Bulk actions
6
Lead generation
6
Content marketing
6
Paid media management
6
Campaigns and promotions
6
Twitter
6
Facebook
6
LinkedIn
6
Instagram
6
Pinterest
6
YouTube
6
Campaign success analytics
6
Real-time tracking
6
Competitor analysis
6
Role-based user permissions & privileges
6
Mobile access
6